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Air Care in Norway Product Image

Air Care in Norway

  • ID: 323742
  • May 2014
  • Region: Norway
  • 23 pages
  • Euromonitor International

Even though air care is a relatively mature area in Norway, sales continue to grow consistently. One of the main reasons for this growth is the growing popularity of air care products, which are perceived as being essential by many people. In addition, the growing population in Norway and the strong economy also continue to help boost volume and value sales.

The Air Care in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Air Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

AIR CARE IN NORWAY

May 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2008-2013
Table 2 Sales of Air Care by Category: % Value Growth 2008-2013
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value Breakdown 2008-2013
Table 4 Sales of Air Care by Fragrance: Value Ranking 2008-2013
Table 5 NBO Company Shares of Air Care: % Value 2009-2013
Table 6 LBN Brand Shares of Air Care: % Value 2010-2013
Table 7 Forecast Sales of Air Care by Category: Value 2013-2018
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2013-2018
Krefting & Co As in Home Care (norway)
Strategic Direction
Key Facts
Summary 1 Krefting & CO AS: Key Facts
Summary 2 Krefting & Co AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Krefting & Co AS: Competitive Position 2013
Lilleborg As in Home Care (norway)
Strategic Direction
Key Facts
Summary 4 Lilleborg AS: Key Facts
Summary 5 Lilleborg AS: Operational Indicators
Company Background
Production
Summary 6 Lilleborg AS: Production Statistics 2013
Competitive Positioning
Summary 7 Lilleborg AS: Competitive Position 2013
Executive Summary
Significant Growth in Home Care Driven by Strong Consumer Spending
Convenience Trend Increases Sales of Practical Products
Lilleborg As Continues To Dominate Home Care
Discounters Remain Main Distribution Channel for Home Care Products
Moderate Growth Expected To Continue
Key Trends and Developments
Growing Norwegian Economy Psoitively Affects Growth in Home Care
Changing Consumer Lifestyles Fuelling Demand for Convenient Products
Domestic Player Lilleborg Dominates Value Sales in Home Care
Market Indicators
Table 9 Households 2008-2013
Market Data
Table 10 Sales of Home Care by Category: Value 2008-2013
Table 11 Sales of Home Care by Category: % Value Growth 2008-2013
Table 12 NBO Company Shares of Home Care: % Value 2009-2013
Table 13 LBN Brand Shares of Home Care: % Value 2010-2013
Table 14 Penetration of Private Label in Home Care by Category: % Value 2008-2013
Table 15 Distribution of Home Care by Format: % Value 2008-2013
Table 16 Distribution of Home Care by Format and Category: % Value 2013
Table 17 Forecast Sales of Home Care by Category: Value 2013-2018
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2013-2018
Sources
Summary 8 Research Sources

Note: Product cover images may vary from those shown

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