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CHILDWISE Monitor Report 2016 - Mobile Phones

  • ID: 3627400
  • January 2016
  • Region: United Kingdom
  • 33 pages
  • ChildWise
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The CHILDWISE Monitor is a comprehensive annual report focused on children's and teenagers' media consumption, brand attitudes and key behaviour, now in its 22nd year. This year, more than 2000 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics.

This report focuses on children's mobile phone habits.

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OVERVIEW AND SUMMARY

INTRODUCTION
Background to the report
Sample
Interview
Report Contents
About the children

CHILDREN AND THEIR MEDIA

MOBILE PHONES – SUMMARY
5.1 Ownership of mobile phones
5.2 Mobile phone usage
5.3 Type of mobile phone owned
5.4 Mobile phone activities
5.5 Phone payment methods and amount spent
5.6 Statements about mobile phones
5.7 Differences in phone use between subgroups

APPENDIX
About Us

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Note: Product cover images may vary from those shown

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  • Quick Help: The report will be emailed to you. The report is sent in PDF format. This is a single user license, allowing one specific user access to the product.

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Our Clients

  • Synaptics Incorporated
  • Apple, Inc.
  • Nokia Oyj
  • Groupe Speciale Mobile Association
  • Mozilla Corporation
  • L.M. Ericsson Ltd.