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Carbonates in Thailand
Euromonitor International, April 2012, Pages: 34
During 2010-2011, leading carbonates manufacturers focused on sports and music marketing, which helped stimulate overall growth of carbonates. Coca-Cola has continued to focus on its “Coke Music Award” to strengthen strong brand loyalty among teenagers. In 2010, Pepsi stopped being a sponsor for Academy Fantasia, one of the most popular singing contests in Thailand for several years, and moved its budget to be a sponsor for “Big Mountain Music Festival”. Pepsi also introduced four new...
The Carbonates in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Cola Carbonates, Non-Cola Carbonates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Carbonates market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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