Tobacco in Austria

Euromonitor International, November 2012, Pages: 60

The Austrian tobacco market registered both a good value and volume performance in 2011. The main factor behind value growth was higher unit prices due to rises in taxation in 2011. Volume sales also increased, although to a lesser extent than value sales. Tobacco products benefited from a stable number of smokers who shifted to cheaper brands rather than quit smoking altogether. Tobacco legislation did not influence the tobacco market significantly in 2011. The majority of Austrian foodservice...

Euromonitor International's Tobacco in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

TOBACCO IN AUSTRIA
Euromonitor International
November 2012

LIST OF CONTENTS AND TABLES

Executive Summary
Austria Remains Europe's "smokers' Paradise"
Innovative Products and Economy Brands Both Make Gains
Domestic Manufacturers Almost Non-existent
Tobacco Specialists Dominate Distribution
Relatively Favourable Outlook for the Tobacco Industry
Operating Environment
Legislation
Summary 1 Legislation Summary at a Glance
Country-specific Legislation:
Minimum Legal Smoking Age
Smoking Prevalence
Table 1 Smoking Prevalence in Adult Population 2006-2011
Table 2 Number of Smokers by Gender 2006-2011
Tar Levels
Health Warnings
Advertising & Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Regulation
'reduced Harm'
Electronic Cigarettes
Litigation
Death by Cause
Table 3 Death by Cause 2007-2011
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 4 Taxation and Duty Levies 2006-2011
Average Cigarette Pack Price Breakdown
Table 5 Average Cigarette Pack Price Breakdown: Brand Examples
Production/imports/exports
Table 6 Trade Statistics - Cigarettes 2007-2011
Illicit Trade in Cigarettes
Market Indicators
Table 7 Illicit Trade Estimate of Cigarettes by Volume 2006-2011
Market Data
Table 8 Sales of Tobacco by Category: Volume 2006-2011
Table 9 Sales of Tobacco by Category: Value 2006-2011
Table 10 Sales of Tobacco by Category: % Volume Growth 2006-2011
Table 11 Sales of Tobacco by Category: % Value Growth 2006-2011
Table 12 Forecast Sales of Tobacco by Category: Volume 2011-2016
Table 13 Forecast Sales of Tobacco by Category: Value 2011-2016
Table 14 Forecast Sales of Tobacco by Category: % Volume Growth 2011-2016
Table 15 Forecast Sales of Tobacco by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 2 Research Sources
Austria Tabak GmbH in Tobacco (austria)
Strategic Direction
Key Facts
Summary 3 Austria Tabak GmbH: Key Facts
Summary 4 Austria Tabak GmbH: Operational Indicators
Company Background
Production
Summary 5 Austria Tabak GmbH: Production Statistics 2011
Competitive Positioning
Summary 6 Austria Tabak GmbH: Competitive Position 2011
M-tabak Vertriebs GmbH in Tobacco (austria)
Strategic Direction
Key Facts
Summary 7 M-Tabak Vertriebs GmbH: Key Facts
Company Background
Production
Competitive Positioning
Philip Morris GmbH in Tobacco (austria)
Strategic Direction
Key Facts
Summary 8 Philip Morris GmbH: Key Facts
Summary 9 Philip Morris GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Philip Morris GmbH: Competitive Position 2011
Headlines
Trends
Competitive Landscape
New Product Developments
Summary 11 Cigarettes - New Product Launches
Distribution
Prospects
Category Background
Cigarettes: Price Bands
Summary 12 Cigarette Price Band Definitions
Cigarettes: Menthol/standard
Flavour Threads and Capsule Filters:
Cigarettes: Filter/non-filter
Cigarettes: Carbon/standard Filter
Cigarettes: Filter Length
Cigarettes: Regular Vs Slims Vs Superslims
Cigarettes: Pack Size
Category Data
Table 16 Sales of Cigarettes by Tar Level: Volume 2006-2011
Table 17 Sales of Cigarettes by Tar Level: Value 2006-2011
Table 18 Sales of Cigarettes by Tar Level: % Volume Growth 2006-2011
Table 19 Sales of Cigarettes by Tar Level: % Value Growth 2006-2011
Table 20 Sales of Cigarettes by Price Band: % Volume Breakdown 2006-2011
Table 21 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2006-2011
Table 22 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2006-2011
Table 23 Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2006-2011
Table 24 Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2006-2011
Table 25 Sales of Cigarettes by Length: % Volume Breakdown 2006-2011
Table 26 Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2007-2011
Table 27 Sales of Cigarettes by Pack Size: % Volume Breakdown 2006-2011
Table 28 Sales of Cigarettes by Pack Type: % Volume Breakdown 2006-2011
Table 29 Cigarettes Company Shares 2007-2011
Table 30 Cigarettes Brand Shares 2008-2011
Table 31 Sales of Cigarettes by Distribution Format: % Analysis 2006-2011
Table 32 Cigarettes: Production, Imports and Exports: Total Volume 2006-2011
Table 33 Forecast Sales of Cigarettes by Tar Level: Volume 2011-2016
Table 34 Forecast Sales of Cigarettes by Tar Level: Value 2011-2016
Table 35 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2011-2016
Table 36 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2011-2016
Table 37 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2011-2016
Table 38 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2011-2016
Table 39 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2011-2016
Table 40 Forecast Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2011-2016
Table 41 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2011-2016
Table 42 Forecast Sales of Cigarettes by Length: % Volume Breakdown 2011-2016
Table 43 Forecast Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2011-2016
Table 44 Forecast Sales of Cigarettes by Pack Size: % Volume Breakdown 2011-2016
Table 45 Forecast Sales of Cigarettes by Pack Type: % Volume Breakdown 2011-2016
Headlines
Trends
Handmade Versus Machine-manufactured Splits
Table 46 Sales of Cigars by Handmade vs Machine-made: % Volume/Value Breakdown 2007-2011
Competitive Landscape
New Product Developments
Summary 13 Cigars - New Product Launches
Distribution
Prospects
Category Data
Table 47 Sales of Cigars by Category: Volume 2006-2011
Table 48 Sales of Cigars by Category: Value 2006-2011
Table 49 Sales of Cigars by Category: % Volume Growth 2006-2011
Table 50 Sales of Cigars by Category: % Value Growth 2006-2011
Table 51 Sales of Cigars by Handmade vs Machine-manufactured: % Volume Breakdown 2006-2011
Table 52 Sales of Cigars by Handmade vs Machine-manufactured: % Value Breakdown 2006-2011
Table 53 Company Shares of Cigars Excluding Cigarillos 2007-2011
Table 54 Brand Shares of Cigars Excluding Cigarillos 2008-2011
Table 55 Company Shares of Cigarillos 2007-2011
Table 56 Brand Shares of Cigarillos 2008-2011
Table 57 Sales of Cigars by Distribution Format: % Analysis 2006-2011
Table 58 Forecast Sales of Cigars by Category: Volume 2011-2016
Table 59 Forecast Sales of Cigars by Category: Value 2011-2016
Table 60 Forecast Sales of Cigars by Category: % Volume Growth 2011-2016
Table 61 Forecast Sales of Cigars by Category: % Value Growth 2011-2016
Headlines
Trends
the Role and Effect of Cannabis/marijuana
Distribution
Competitive Landscape
New Product Developments
Summary 14 Cigars - New Product Launches
Prospects
Category Data
Table 62 Sales of Smoking Tobacco by Category: Volume 2006-2011
Table 63 Sales of Smoking Tobacco by Category: Value 2006-2011
Table 64 Sales of Smoking Tobacco by Category: % Volume Growth 2006-2011
Table 65 Sales of Smoking Tobacco by Category: % Value Growth 2006-2011
Table 66 Company Shares of RYO Tobacco 2007-2011
Table 67 Brand Shares of RYO Tobacco 2008-2011
Table 68 Company Shares of Pipe Tobacco 2007-2011
Table 69 Brand Shares of Pipe Tobacco 2008-2011
Table 70 Sales of Smoking Tobacco by Distribution Format: % Analysis 2006-2011
Table 71 Forecast Sales of Smoking Tobacco by Category: Volume 2011-2016
Table 72 Forecast Sales of Smoking Tobacco by Category: Value 2011-2016
Table 73 Forecast Sales of Smoking Tobacco by Category: % Volume Growth 2011-2016
Table 74 Forecast Sales of Smoking Tobacco by Category: % Value Growth 2011-2016

Customers who bought this item also bought

• Canned/Preserved Food In Austria
• Ready Meals In Austria
• Sauces, Dressings And Condiments In Austria
• Sweet And Savoury Snacks In Austria
• Soup In Austria
• Meal Replacement In Austria
• Frozen Processed Food In Austria
• Oils And Fats In Austria
• Biscuits In Austria
• Sports Nutrition in Austria