2023 Cloud Survey Highlights
In Latin America, businesses increasingly adopt cloud computing, artificial intelligence, and machine learning technologies to support their strategic business growth. Despite a projected slower economic growth in 2024, digital transformation remains robust. Companies seek external partners to assist them in their journey toward full digitization. Sustainability is also gaining relevance, leading businesses to choose technologies that promote energy efficiency and emission reduction.
These are among the key findings from the 2023 Cloud User survey of Latin American businesses. The data is derived from respondents operating in the 4 largest markets in the region: Brazil, Mexico, Argentina, and Colombia.
Table of Contents
Research Objectives and Methodology
- Research Objectives and Methodology
- Respondent Profile
Key Findings
Enterprise Cloud Adoption in Latin America
- Overview
- Business Priorities Require New Technologies
- Automation, AI, and Cloud are Top Tech Investment Priorities
- Surge in Cloud Users Looking for Optimization and Edge Computing
- Data Security is the Foremost Cloud Challenge for Latin American Companies
Cloud Remains at the Center of Digital Transformation
- Cloud in Latin America - Diminishing Momentum Yet Highly Relevant
- Cloud Holds Potential for Growth in the Region
- Hybrid and Multi-cloud Shape Latin America's Digital Transformation
- App Performance, Operational Efficiency, and Scalability Drive Public Cloud Usage
- Private Infrastructure Helps Regional Businesses Maintain Control and Meet Specific Goals
- Greater Control Drives the Usage of On-premises Infrastructure
Sustainability Gains Prominence in Latin America
- Sustainability Drive - Cloud Adoption’s Crucial Role
- Leveraging Eco-friendly Cloud for Competitive Advantage
- Implementing Sustainable Practices Remains a Challenge for Latin American Companies
Latin America's Emerging Third-party Collaborations
- Third-party Engagements are Increasing in Latin America
- Cost Reduction is the Primary Benefit of Third-party Partnerships in Latin America
Appendix
- Why is it Increasingly Difficult to Grow?
- The Strategic Imperative 8™
- Growth Opportunities Fuel the Growth Pipeline Engine™
List of Exhibits