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The State of the Cloud in Latin America: Maximizing Business Success through Cloud Computing, AI, and Data

  • Report

  • 37 Pages
  • February 2024
  • Region: Latin America
  • Frost & Sullivan
  • ID: 5945945

2023 Cloud Survey Highlights

In Latin America, businesses increasingly adopt cloud computing, artificial intelligence, and machine learning technologies to support their strategic business growth. Despite a projected slower economic growth in 2024, digital transformation remains robust. Companies seek external partners to assist them in their journey toward full digitization. Sustainability is also gaining relevance, leading businesses to choose technologies that promote energy efficiency and emission reduction.

These are among the key findings from the 2023 Cloud User survey of Latin American businesses. The data is derived from respondents operating in the 4 largest markets in the region: Brazil, Mexico, Argentina, and Colombia.

Table of Contents

Research Objectives and Methodology

  • Research Objectives and Methodology
  • Respondent Profile

Key Findings

Enterprise Cloud Adoption in Latin America

  • Overview
  • Business Priorities Require New Technologies
  • Automation, AI, and Cloud are Top Tech Investment Priorities
  • Surge in Cloud Users Looking for Optimization and Edge Computing
  • Data Security is the Foremost Cloud Challenge for Latin American Companies

Cloud Remains at the Center of Digital Transformation

  • Cloud in Latin America - Diminishing Momentum Yet Highly Relevant
  • Cloud Holds Potential for Growth in the Region
  • Hybrid and Multi-cloud Shape Latin America's Digital Transformation
  • App Performance, Operational Efficiency, and Scalability Drive Public Cloud Usage
  • Private Infrastructure Helps Regional Businesses Maintain Control and Meet Specific Goals
  • Greater Control Drives the Usage of On-premises Infrastructure

Sustainability Gains Prominence in Latin America

  • Sustainability Drive - Cloud Adoption’s Crucial Role
  • Leveraging Eco-friendly Cloud for Competitive Advantage
  • Implementing Sustainable Practices Remains a Challenge for Latin American Companies

Latin America's Emerging Third-party Collaborations

  • Third-party Engagements are Increasing in Latin America
  • Cost Reduction is the Primary Benefit of Third-party Partnerships in Latin America

Appendix

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • Growth Opportunities Fuel the Growth Pipeline Engine™

List of Exhibits