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OTC Healthcare in Eastern Europe to 2011
Datamonitor, Aug 2008, Pages: 94


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This databook is a detailed information resource covering all the key data points on OTC Healthcare in Eastern Europe. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011 for 11 countries covered within the Eastern Europe region.

Scope

- Contains information on:Analgesics,Cough & cold,Indigestion,Medicated skin products,Traditional medicines,Vitamins & Other OTC healthcare products

- Provides market value, volume data by market, segment and sub segment

Highlights of this title

The Eastern Europe OTC Healthcare market covering 11 countries, increased between 2001-2006, growing at an average annual rate of 6.0%

The leading company in the market in 2006 was GlaxoSmithKline Plc. The second-largest player was Pfizer Inc with Hasco-Lek S.A. is third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the OTC Healthcare markets

- Understand consumers consumption and expenditure patterns for the 11 countries covered

- Understand the future direction of the market with reliable historical data and full five year forecasting




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