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Ready to Drink (RTD) Mixed Spirits are pre-mixed alcoholic beverages that combine spirits, such as vodka, gin, or whiskey, with other ingredients, such as fruit juice, soda, or cream. RTD Mixed Spirits are typically sold in single-serve cans or bottles, and are often marketed as a convenient and easy-to-consume alternative to traditional spirits. RTD Mixed Spirits are typically lower in alcohol content than traditional spirits, and are often flavored with fruit or other sweeteners.
RTD Mixed Spirits have become increasingly popular in recent years, as they offer consumers a convenient and low-alcohol alternative to traditional spirits. RTD Mixed Spirits are often marketed as a healthier option than traditional spirits, as they are typically lower in calories and sugar. RTD Mixed Spirits are also often marketed as a more socially acceptable option than traditional spirits, as they are often packaged in single-serve cans or bottles, making them easier to consume responsibly.
Some companies in the RTD Mixed Spirits market include Smirnoff, Bacardi, and Four Loko. Show Less Read more