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Bath and Shower in the Philippines

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    Report

  • 21 Pages
  • July 2023
  • Region: Philippines
  • Euromonitor International
  • ID: 1292653
Sales of bath and shower products witnessed a surge in demand in 2020 following the outbreak of COVID-19 as consumers rushed to stock up on products including bar soap, liquid soap and hand sanitisers. Consumers saw these products as essential in reducing the risk of transmission while many households also stockpiled these products due to concerns over supply shortages.

The analyst's Bath and Shower in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Bar Soap, Bath Additives, Body Powder, Body Wash/Shower Gel, Hand Sanitisers, Intimate Hygiene, Liquid Soap.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Bath and Shower market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

BATH AND SHOWER IN THE PHILIPPINESKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Opportunities still remain in bath and shower despite category maturity
  • Private label producers looking for new opportunities in bath and shower
  • Bar soap continues to clean up with the category offering a wide range of options with popular benefits from skin whitening to anti-ageing properties
PROSPECTS AND OPPORTUNITIES
  • Brightening/whitening bath and shower products offer further growth potential
  • Premiumisation likely to become more prominent as the economy starts to recover
  • Legacy brands eyeing new opportunities within bath and shower as distribution shifts online
CATEGORY DATA
  • Table 1 Sales of Bath and Shower by Category: Value 2017-2022
  • Table 2 Sales of Bath and Shower by Category: % Value Growth 2017-2022
  • Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
  • Table 4 NBO Company Shares of Bath and Shower: % Value 2018-2022
  • Table 5 LBN Brand Shares of Bath and Shower: % Value 2019-2022
  • Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2019-2022
  • Table 7 Forecast Sales of Bath and Shower by Category: Value 2022-2027
  • Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2022-2027
  • Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN THE PHILIPPINES
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 10 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 16 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research