In 2022, demand for men's grooming improved due to greater mobility outside of the home as Japan gradually eased its restrictions. A return to socialising and the workplace popularised the concept of men's beauty and general grooming as male consumers placed an increasing emphasis on their overall image. As a result, men’s hair care including styling agents witnessed an upturn, driving demand for more premium scalp care. While men's attitudes towards skin care and use of cosmetics in Japan are c...
The Men's Grooming in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Men's Grooming in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Men's Grooming market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
MEN'S GROOMING IN JAPANBEAUTY AND PERSONAL CARE IN JAPANDISCLAIMER
KEY DATA FINDINGS
PROSPECTS AND OPPORTUNITIES
CATEGORY DATA
EXECUTIVE SUMMARY
MARKET DATA
SOURCES