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Deodorants in Australia

Euromonitor International, Aug 2011, Pages: 25


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In 2010 L'Oréal Australia Pty Ltd introduced a new product in deodorants, namely Garnier Mineral, which has the added benefit of providing minerals to the skin upon which it is applied. Other benefits include longer-lasting protection of up to 48 hours and respiration of the skin after application. The range of benefits of this new product is extensive compared to other products in deodorants. The attribute of minerals is new to deodorants and it is in line with developments in colour...

The Deodorants in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Deodorants market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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