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Deodorants in Mexico Product Image

Deodorants in Mexico

  • Published: May 2013
  • Region: Mexico
  • 31 pages
  • Euromonitor International

The biggest story in 2012 was the growing popularity of aerosol deodorants. Deodorant sprays was the highest growth category in 2012, with a 4% increase in volume terms and a 10% increase in current value terms. According to trade sources, a growing number of consumers prefer to use deodorant sprays because they can be applied in a very easy and convenient way.

Euromonitor International's Deodorants in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Deodorants market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

DEODORANTS IN MEXICO
Euromonitor International
May 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Deodorants by Category: Value 2007-2012
Table 2 Sales of Deodorants by Category: % Value Growth 2007-2012
Table 3 Sales of Deodorants by Premium Vs Mass: % Value Analysis 2007-2012
Table 4 Deodorants NBO Company Shares by Value 2008-2012
Table 5 Deodorants LBN Brand Shares by Value 2009-2012
Table 6 Deodorants Premium LBN Brand Shares by Value 2009-2012
Table 7 Forecast Sales of Deodorants by Category: Value 2012-2017
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2012-2017
Table 9 Forecast Sales of Deodorants by Premium Vs Mass % Value Analysis 2012-2017
Cosbel SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 1 Cosbel SA de CV: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Cosbel SA de CV: Competitive Position 2012
Executive Summary
Beauty and Personal Care Is A Growing Market
Deregulation of "medical Devices" Drives Double-digit Growth in Some Categories
Colgate-Palmolive De México Leads Beauty and Personal Care
Modern Grocery Retailers Dominates the Distribution of Beauty and Personal Care Products
Key Trends and Developments
Regulatory Changes Affect Beauty and Personal Care
Beauty and Personal Care Benefits From Mexico's Economic Upturn
Direct Sellers Look for Strategies To Retain Consumers and Distributors
Cosmeceuticals Is A Growing Segment
Beauty and Personal Care Companies Use Celebrities To Increase Sales
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2007-2012
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
Table 12 Sales of Premium Cosmetics by Category: Value 2007-2012
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
Table 14 Beauty and Personal Care GBO Company Shares by Value 2008-2012
Table 15 Beauty and Personal Care NBO Company Shares by Value 2008-2012
Table 16 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017
Sources
Summary 3 Research Sources

Note: Product cover images may vary from those shown

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