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Air Care in Venezuela
Euromonitor International, May 2011, Pages: 20
The general trend in air care has been to emotionally attract consumers to the category by selling more than just a scent. In this sense, these types of fragrances include offerings with names such as “country morning”, “harmony”, “amore” (love) and “baby pads” which do not refer to any specific aroma. According to a trade source, companies competing in air care are transmitting their target audience the relaxing sensation that air fresheners can produce when they are used in home spaces and...
The Air Care in Venezuela market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Air Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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