Roughly 70% of the consumption of pork in Brazil is in the form of processed meats like ham and sausage, which is more expensive, and consequently, less competitive compared to beef and chicken. Pork consumption remains third to chicken and beef in Brazil’s consumer preference with 15% of total animal protein consumption in Brazil. The Brazilian pork industry has invested heavily in a domestic marketing campaign to increase consumption of fresh pork cuts, mostly in the foodservice [Source: USDA]. The aforementioned production levels, investments by producers and packers as well as favorable conditions to drive the consumption trend, collectively has the potential to propel the growth of Brazil's probiotics market during the forecast.
Further, in cognizance of this consumer trend that is surging upward, various developments have taken place in the Brazil Probiotics Market that is poised to fuel a healthy growth of the market during the forecast period, driven by the human end-user perspective. For instance, Brazil's National Health Surveillance Agency (ANVISA) in 2019 has published guidance on requirements to have adhered to the use of probiotics in a food product and any related health claims. The use of probiotics in food requires a prior evaluation from the health agency under a resolution issued in 2018 by the Collegiate Board of Directors of the National Sanitary Surveillance Agency called RDC No.241/2018. Additionally, unequivocal proof of the identity of the probiotic microorganism's lineage; its safety; and its beneficial effect are the three main elements based on which ANVISA evaluates applications. To this end, it may be noted that in 2018, DuPont Nutrition & Health’s Bifidobacterium lactis HN019 probiotic strain received approval from ANVISA supporting the probiotic strain’s gastrointestinal health and immune function benefits.
Segmentation
By Application
- Functional Food and Beverages
- Dietary Supplements
- Animal Feed
- Human
- Animal
- Bacteria
- Lactobacilli
- Bifidobacterium
- Streptococcus Thermophilus
- Yeast
- By Function
- Regular
- Preventative Healthcare
- Therapeutic
- By Type
- Lactobacillus
- Streptococcus
- Bifidobacterium
- Spore Formers
- Others
- Liquid
- Dry
Table of Contents
Companies Mentioned
- Yakult
- Kerry
- Danone
- Beneo