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Asia Pacific Conversational Commerce Market Intelligence and Future Growth Dynamics Databook - 75+ KPIs on Conversational Commerce Trends by End-Use Sectors, Operational KPIs, Product Offering, and Spend By Application - Q2 2023 Update

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    Report

  • 1495 Pages
  • August 2023
  • Region: Asia Pacific
  • PayNXT360
  • ID: 5780853
According to the publisher, the conversational commerce industry in Asia Pacific is expected to grow by 27.4% on annual basis to reach US$1,502.9 billion in 2023.

The conversational commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 23.3% during 2022-2028. The conversational commerce transaction value in the region will increase from US$1,502.9 billion in 2023 to reach US$4,279.9 billion by 2028.

The conversational commerce industry in Asia Pacific is one of the fast-growing markets worldwide. Led by China, the market is projected record strong growth over the next five years in the Asia Pacific region. With robust internet and digital infrastructure expanding in countries like India and other Southeast Asian countries, more and more shoppers and brands are expected to adopt conversational commerce over the next five years.

This, coupled with the innovative startup ecosystem and the growing e-commerce market, will keep aiding the industry growth. As the market continues to expand and reach more consumers, the publisher also expects a higher amount of venture capital and private equity funding to enter into the Asia Pacific conversational commerce market over the next three to four years. This will also drive the competitive landscape leading to further innovation and market growth.

Indian e-commerce players are seeking to leverage conversational commerce to unlock further growth

Over the last five years, e-commerce market in India has recorded strong growth. Driven by rising internet and smartphone penetration and the growing adoption of digital payments has accelerated online shopping trends in India. However, amid the market growth, the competition in the space has also intensified significantly. Consequently, to reach the next 100s of millions of users and compete with industry giants, new players in the segment are seeking to leverage conversational commerce to unlock further growth.
  • In March 2023, Meesho, one of the new players in the e-commerce market in India, announced the firm is running a pilot project with WhatsApp for conversational commerce. Through the initiative, the firm is positioning itself to launch a personalized conversational platform for the next 200 million consumers in India. With curated product recommendations, Meesho aims to deliver a tailored shopping experience for its shoppers through conversational commerce capabilities.
With over half a billion people using WhatsApp in the country, the collaboration with WhatsApp can bring several million new shoppers for Meesho from the short to medium-term perspective. In 2022, WhatsApp also collaborated with JioMart allowing Indian consumers to shop for groceries and other daily products through the messaging platform. With conversational commerce gaining rapid momentum in India, the publisher expects more such strategic collaborations between e-commerce players and WhatsApp in 2023. This will accelerate the growth of the conversational commerce market in India over the next three to four years.

Singapore consumers are willing to make purchases through WhatsApp and other chat messaging apps

In the Southeast Asian region, conversational commerce is also gaining strong momentum in the Singaporean market. More and more consumers are showing the willingness to make purchases through messaging apps, such as WhatsApp and Facebook Messenger. Over 38% of the Singaporean consumers have stated that they would consider making product purchases directly through conversational messaging applications.

These findings shows that digital commerce is moving beyond traditional e-commerce platforms. Consequently, for businesses that are seeking to remain competitive in the ever-changing commerce landscape, they need to consider conversational commerce to reach new customers. With these numbers projected to further grow in 2023, the publisher expects conversational commerce industry to record strong growth in Singapore and other Southeast Asian countries from the short to medium-term perspective.

This title is a bundled offering provides detailed 13 reports, covering regional insights along with data centric analysis at regional and country level:

  • Asia Pacific Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Australia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • China Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • India Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Indonesia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Japan Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Malaysia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • South Korea Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Philippines Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Singapore Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Taiwan Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Thailand Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Vietnam Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)

Scope

This title is a bundled offering, combining 13 reports (1,014 tables and 1,287 charts).


Country reports in this bundled offering provide in-depth analysis of Conversational Commerce industry. Below is a summary of key market segments offered at country level:

This report provides in-depth, data-centric analysis of conversational commerce. Below is a summary of key market segments:

Conversational Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators

  • Transaction Value
  • Transaction Volume
  • Average Value Per Transaction

Conversational Commerce Industry Market Size and Forecast by Virtual Assistant Type

  • AI-Based Virtual Assistants
  • Non-Intelligent Chatbot

Conversational Commerce Industry Market Size and Forecast by Virtual Assistant Type

  • Chatbots
  • Digital Voice Assistants
  • OTT Messaging
  • RCS Messaging

Conversational Commerce Industry Market Size and Forecast by Chatbots

  • Web-Based
  • App-Based

Conversational Commerce Industry Market Size and Forecast by Key Sectors

  • Retail Shopping
  • Travel & Hospitality
  • Online Food Service
  • Media and Entertainment
  • Healthcare and Wellness
  • Financial Services
  • Technology Products and Services
  • Other Sectors

Conversational Commerce Industry Market Size and Forecast in Key Sectors by Product Offering

  • Retail Shopping By Chatbots
  • Travel & Hospitality By Chatbots
  • Online Food Service By Chatbots
  • Media and Entertainment By Chatbots
  • Healthcare and Wellness By Chatbots
  • Financial Services By Chatbots
  • Technology Products and Services By Chatbots
  • Other Sectors By Chatbots
  • Retail Shopping By Digital Voice Assistants
  • Travel & Hospitality By Digital Voice Assistants
  • Online Food Service By Digital Voice Assistants
  • Media and Entertainment By Digital Voice Assistants
  • Healthcare and Wellness By Digital Voice Assistants
  • Financial Services By Digital Voice Assistants
  • Technology Products and Services By Digital Voice Assistants
  • Other Sectors By Digital Voice Assistants
  • Retail Shopping By OTT Messaging
  • Travel & Hospitality By OTT Messaging
  • Online Food Service By OTT Messaging
  • Media and Entertainment By OTT Messaging
  • Healthcare and Wellness By OTT Messaging
  • Financial Services By OTT Messaging
  • Technology Products and Services By OTT Messaging
  • Other Sectors By OTT Messaging
  • Retail Shopping By RCS Messaging
  • Travel & Hospitality By RCS Messaging
  • Online Food Service By RCS Messaging
  • Media and Entertainment By RCS Messaging
  • Healthcare and Wellness By RCS Messaging
  • Financial Services By RCS Messaging
  • Technology Products and Services By RCS Messaging
  • Other Sectors By RCS Messaging

Conversational Commerce Industry Market Size and Forecast by Organization Size

  • Large Enterprise
  • Medium-Sized Enterprise
  • Small Enterprise

Total Spend on Conversational Commerce Market

Conversational Commerce Industry Market Size and Forecast by Spend on Application

  • Software Application
  • IT Services
  • Consulting Services

Conversational Commerce Spend on Key Sectors

  • Retail Shopping
  • Travel & Hospitality
  • Online Food Service
  • Media and Entertainment
  • Healthcare and Wellness
  • Financial Services
  • Technology Products and Services
  • Other Sectors

Reasons to buy

  • In-depth Understanding of Asia Pacific Conversational Commerce Market Dynamics: Understand market opportunities and key trends along with forecast in Asia Pacific.
  • Insights into Opportunity by end-use sectors: Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.
  • Insights into Opportunity by products: Get market dynamics by key products of conversational commerce.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities.
  • Develop proactive and lucrative business strategies through market intelligence and forward-looking analysis of conversational market opportunities in Asia Pacific.

Table of Contents

This title is a bundled offering provides detailed 13 reports, covering regional insights along with data centric analysis at regional and country level:
  • Asia Pacific Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Australia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • China Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • India Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Indonesia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Japan Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Malaysia Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • South Korea Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Philippines Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Singapore Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Taiwan Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Thailand Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
  • Vietnam Conversational Commerce Market Intelligence and Future Growth Dynamics (Databook)
All the regional and country sections above follow the following table of contents covering 57 charts and 44 tables for each country / region:
1. About this Report
1.1. Summary
1.2. Methodology
1.3. Conversational Commerce Definitions
1.4. Disclaimer
2. Conversational Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. Conversational Commerce - Transaction Value Trend Analysis, 2019-2028
2.2. Conversational Commerce - Transaction Volume Trend Analysis, 2019-2028
2.3. Conversational Commerce - Average Value Per Transaction Trend Analysis, 2019-2028
3. Conversational Commerce Industry Market Size and Forecast by Virtual Assistant Type
3.1. Conversational Commerce Market Share by Virtual Assistant Type - Transaction Value (%), 2022 Vs. 2028
3.1.1. Conversational Commerce AI-Based Virtual Assistants - Transaction Value Trend Analysis, 2019-2028
3.1.2. Conversational Commerce Non-Intelligent Chatbot - Transaction Value Trend Analysis, 2019-2028
3.2. Conversational Commerce Market Share by Virtual Assistant Type - Transaction Volume (%), 2022 Vs. 2028
3.2.1. Conversational Commerce AI-Based Virtual Assistants - Transaction Volume Trend Analysis, 2019-2028
3.2.2. Conversational Commerce Non-Intelligent Chatbot - Transaction Volume Trend Analysis, 2019-2028
4. Conversational Commerce Industry Market Size and Forecast by Product Offering
4.1. Conversational Commerce Market Share by Product Offering - Transaction Value (%), 2022 Vs. 2028
4.1.1. Conversational Commerce by Chatbots - Transaction Value Trend Analysis, 2019-2028
4.1.2. Conversational Commerce by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
4.1.3. Conversational Commerce by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
4.1.4. Conversational Commerce by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
4.2. Conversational Commerce Volume Share by Product Offering (%), 2022 Vs. 2028
4.2.1. Conversational Commerce by Chatbots - Transaction Volume Trend Analysis, 2019-2028
4.2.2. Conversational Commerce by Digital Voice Assistants - Transaction Volume Trend Analysis, 2019-2028
4.2.3. Conversational Commerce by OTT Messaging - Transaction Volume Trend Analysis, 2019-2028
4.2.4. Conversational Commerce by RCS Messaging - Transaction Volume Trend Analysis, 2019-2028
4.3. Conversational Commerce by Product Offering Average Value Per Transaction (%), 2022 Vs. 2028
4.3.1. Conversational Commerce by Chatbots - Average Value Per Transaction Trend Analysis, 2019-2028
4.3.2. Conversational Commerce by Digital Voice Assistants - Average Value Per Transaction Trend Analysis, 2019-2028
4.3.3. Conversational Commerce by OTT Messaging - Average Value Per Transaction Trend Analysis, 2019-2028
4.3.4. Conversational Commerce by RCS Messaging - Average Value Per Transaction Trend Analysis, 2019-2028
5. Conversational Commerce Industry Market Size and Forecast by Chatbots
5.1. Conversational Commerce by Chatbots - Transaction Value Trend Analysis, 2019-2028
5.1.1. Conversational Commerce Chatbots by Web-Based - Transaction Value Trend Analysis, 2019-2028
5.1.2. Conversational Commerce Chatbots by App-Based - Transaction Value Trend Analysis, 2019-2028
5.2. Conversational Commerce by Chatbots - Transaction Volume Trend Analysis, 2019-2028
5.2.1. Conversational Commerce Chatbots by Web-Based - Transaction Volume Trend Analysis, 2019-2028
5.2.2. Conversational Commerce Chatbots by App-Based - Transaction Volume Trend Analysis, 2019-2028
5.3. Conversational Commerce by Chatbots - Average Value Per Transaction Trend Analysis, 2019-2028
5.3.1. Conversational Commerce Chatbots by App-Based - Average Value Per Transaction Trend Analysis, 2019-2028
5.3.2. Conversational Commerce Chatbots by App-Based - Average Value Per Transaction Trend Analysis, 2019-2028
6. Conversational Commerce Industry Market Size and Forecast by Sector
6.1. Conversational Commerce Market Share by Sector - Transaction Value (%), 2022 Vs. 2028
6.2. Conversational Commerce by Retail Shopping - Transaction Value Trend Analysis, 2019-2028
6.3. Conversational Commerce by Travel & Hospitality - Transaction Value Trend Analysis, 2019-2028
6.4. Conversational Commerce by Online Food Service - Transaction Value Trend Analysis, 2019-2028
6.5. Conversational Commerce by Media and Entertainment - Transaction Value Trend Analysis, 2019-2028
6.6. Conversational Commerce by Healthcare and Wellness - Transaction Value Trend Analysis, 2019-2028
6.7. Conversational Commerce by Financial Services - Transaction Value Trend Analysis, 2019-2028
6.8. Conversational Commerce by Technology Products and Services - Transaction Value Trend Analysis, 2019-2028
6.9. Conversational Commerce by Other Sectors - Transaction Value Trend Analysis, 2019-2028
7. Conversational Commerce Industry Market Size and Forecast in Key Sectors by Product Offering
7.1. Conversational Commerce in Retail Shopping by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.1.1. Conversational Commerce in Retail Shopping by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.1.2. Conversational Commerce in Retail Shopping by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.1.3. Conversational Commerce in Retail Shopping by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.1.4. Conversational Commerce in Retail Shopping by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.2. Conversational Commerce in Travel & Hospitality by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.2.1. Conversational Commerce in Travel & Hospitality by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.2.2. Conversational Commerce in Travel & Hospitality by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.2.3. Conversational Commerce in Travel & Hospitality by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.2.4. Conversational Commerce in Travel & Hospitality by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.3. Conversational Commerce in Online Food Service by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.3.1. Conversational Commerce in Online Food Service by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.3.2. Conversational Commerce in Online Food Service by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.3.3. Conversational Commerce in Online Food Service by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.3.4. Conversational Commerce in Online Food Service by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.4. Conversational Commerce in Media and Entertainment by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.4.1. Conversational Commerce in Media and Entertainment by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.4.2. Conversational Commerce in Media and Entertainment by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.4.3. Conversational Commerce in Media and Entertainment by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.4.4. Conversational Commerce in Media and Entertainment by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.5. Conversational Commerce in Healthcare and Wellness by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.5.1. Conversational Commerce in Healthcare and Wellness by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.5.2. Conversational Commerce in Healthcare and Wellness by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.5.3. Conversational Commerce in Healthcare and Wellness by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.5.4. Conversational Commerce in Healthcare and Wellness by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.6. Conversational Commerce in Financial Services by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.6.1. Conversational Commerce in Financial Services by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.6.2. Conversational Commerce in Financial Services by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.6.3. Conversational Commerce in Financial Services by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.6.4. Conversational Commerce in Financial Services by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.7. Conversational Commerce in Technology Products and Services by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.7.1. Conversational Commerce in Technology Products and Services by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.7.2. Conversational Commerce in Technology Products and Services by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.7.3. Conversational Commerce in Technology Products and Services by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.7.4. Conversational Commerce in Technology Products and Services by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
7.8. Conversational Commerce in Other Sectors by Product Offering - Transaction Value Trend Analysis, 2019-2028
7.8.1. Conversational Commerce in Other Sectors by Chatbots - Transaction Value Trend Analysis, 2019-2028
7.8.2. Conversational Commerce in Other Sectors by Digital Voice Assistants - Transaction Value Trend Analysis, 2019-2028
7.8.3. Conversational Commerce in Other Sectors by OTT Messaging - Transaction Value Trend Analysis, 2019-2028
7.8.4. Conversational Commerce in Other Sectors by RCS Messaging - Transaction Value Trend Analysis, 2019-2028
8. Conversational Commerce Industry Market Size and Forecast by Organization Size
8.1. Conversational Commerce Market Share by Organization Size Transaction Value (%), 2022 Vs. 2028
8.2. Conversational Commerce by Large Enterprise - Transaction Value Trend Analysis, 2019-2028
8.3. Conversational Commerce by Medium-Sized Enterprise - Transaction Value Trend Analysis, 2019-2028
8.4. Conversational Commerce by Small Enterprise - Transaction Value Trend Analysis, 2019-2028
9. Total Spend on Conversational Commerce
10. Conversational Commerce Industry Market Size and Forecast by Spend on Application, 2019-2028
10.1. Conversational Commerce Market Share by Spend on Application (%), 2022 Vs. 2028
10.2. Conversational Commerce Spend on Software Application - Transaction Value Trend Analysis, 2019-2028
10.3. Conversational Commerce Payment Spend on IT Services - Transaction Value Trend Analysis, 2019-2028
10.4. Conversational Commerce Spend on Consulting Services - Transaction Value Trend Analysis, 2019-2028
11. Conversational Commerce Spend on Key Sectors, 2019-2028
11.1. Conversational Commerce Spend on Key Sectors (%), 2022 Vs. 2028
11.2. Conversational Commerce Spend on Retail Shopping - Transaction Value Trend Analysis, 2019-2028
11.3. Conversational Commerce Spend on Travel & Hospitality - Transaction Value Trend Analysis, 2019-2028
11.4. Conversational Commerce Spend on Online Food Service - Transaction Value Trend Analysis, 2019-2028
11.5. Conversational Commerce Spend on Media and Entertainment - Transaction Value Trend Analysis, 2019-2028
11.6. Conversational Commerce Spend on Healthcare and Wellness - Transaction Value Trend Analysis, 2019-2028
11.7. Conversational Commerce Spend on Financial Services - Transaction Value Trend Analysis, 2019-2028
11.8. Conversational Commerce Spend on Technology Products and Services - Transaction Value Trend Analysis, 2019-2028
11.9. Conversational Commerce Spend on Other Sectors - Transaction Value Trend Analysis, 2019-2028
12. Further Reading
12.1. About the Publisher
12.2. Related Research

Table Information