Based on the distribution channel, supermarkets and hypermarkets is being driving the Australia chewing gum market due to the convenience and accessibility
Supermarkets and hypermarkets offer convenience by providing a diverse selection of chewing gum brands and flavours, catering to various preferences and dietary needs. With widespread accessibility, retailers ensure customers can easily purchase chewing gum whenever needed. Competitive pricing, frequent promotional offers and strategically placed displays entice budget-conscious consumers to make impulse purchases. Furthermore, supermarkets and hypermarkets, enrich the overall shopping experience for customers seeking value, variety, and convenience in their gum purchases indicating the substantial growth in the Australia chewing gum market.Sugar-free chewing gum is favoured for its dental benefits, weight management support, and suitability for diabetes management. It promotes gut health, aligns with health-conscious choices, and fits dietary restrictions like low-carb diets. With long-lasting flavour and no added sugars, it offers guilt-free enjoyment while minimizing the risk of tooth decay, aiding weight control, and supporting overall well-being.
Mars Wrigley australia has announced a change in its two popular chewing gum products, Juicy Fruit and PK chewing gum will be going sugar-free due to the increased focus on the oral health benefits of chewing gum.
This report offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Sugar-Free Chewing Gums
- Unflavoured
- Flavoured
- Sugared Chewing Gums
- Unflavoured
- Flavoured
Market Breakup by Product Type
- Pellets
- Sticks/Tabs
- Liquid Filled Gums
- Others
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Online
- Others
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Australia Chewing Gum Market Share
Sugar-free chewing gum helps maintain oral hygiene by stimulating saliva production, which neutralises acids and reduces plaque buildup. It provides a convenient way to freshen breath without sugar's negative impact on teeth. Additionally, sugar-free gum often contains artificial sweeteners like xylitol, which can help prevent tooth decay. It offers a low-calorie alternative for those watching their weight or managing diabetes.Leading Companies in the Australia Chewing Gum Market
The growth of the chewing gum market is fueled by increasing awareness of dental problems, the introduction of sugar-free products, and changing consumer behaviour and preferences.- Mars, Incorporated
- Ferrero International S.A.
- Perfetti Van Melle Group B.V.
- Honest Gum
- Ferndale Foods Australia
- Others
Table of Contents
Companies Mentioned
- Mars, Incorporated
- Ferrero International S.A.
- Perfetti Van Melle Group B.V
- Honest Gum
- Ferndale Foods Australia
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 118 |
| Published | October 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( AUD | $ 329.27 Million |
| Forecasted Market Value ( AUD | $ 404.93 Million |
| Compound Annual Growth Rate | 2.0% |
| Regions Covered | Australia |
| No. of Companies Mentioned | 5 |


