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Bath and Shower Products Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

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    Report

  • 145 Pages
  • June 2023
  • Region: Global
  • IMARC Group
  • ID: 5656506

Quick Summary:

Experience an in-depth understanding of the dynamic growth patterns in the global bath and shower products market with the insightful Market Research report. Bath and shower products, encompassing gels, bars, creams, sprays and the like, continue to contribute significantly to personal care regimes worldwide, ensuring cleansing and moisturization, stress alleviation, and the maintenance of welfare at large.

The surge in demand for bath and shower products stems from the escalating income levels worldwide and the heightened consciousness concerning personal hygiene. Complementing this trend is the increasing consumer demand for multi-purpose products formulated with organic components, such as aloe vera, fruit extracts and argan oil. By providing a meticulous analysis of prominent trends and forecasts at global, regional, and country levels, the report grants a comprehensive view of this alteration. It also underscores the industry’s shift toward sustainable and eco-friendly packaging in response to escalating environmental concerns. Furthermore, the report evaluates innovations in formulating products with active ingredients to cater to the diverse needs of consumers.

The global bath and shower products market size reached US$ 47.6 Billion in 2022. Looking forward, the publisher expects the market to reach US$ 63.4 Billion by 2028, exhibiting a growth rate (CAGR) of 4.7% during 2023-2028.

Bath and shower products refer to personal care products that help in cleansing, exfoliating and moistening the body. They assist in soothing stressed muscles, providing a feeling of freshness to the skin, and maintaining personal hygiene. They are formulated using water, emulsifiers, emollients, humectants, surfactants, preservatives and fragrances. At present, bath and shower products are generally available in the form of gels, bars, oils, cream, sprays, powder, lotions, etc.

The global market is experiencing growth on account of the inflating income levels and the growing awareness about personal hygiene among individuals. Apart from this, there is a rise in the demand for multi-functional products manufactured using natural and organic ingredients, such as shea butter, aloe vera, tea tree, glycerin, almond oil, argan oil and fruit extracts. Moreover, with the rising environmental concerns, leading manufacturers are focusing on introducing their products in sustainable, recyclable and eco-friendly packaging. They are also launching products with active ingredients like clay and salicylic acid to suit the skin and hair type of different users. Furthermore, due to the spread of the coronavirus disease (COVID-19), there is a significant rise in the demand for personal care items, such as bath and shower products, primarily through online distribution channels. This can be accredited to the lockdowns implementation by governments of various countries and the adoption of social distancing measures by people to prevent the spread of the pandemic.

Key Market Segmentation:

The publisher provides an analysis of the key trends in each sub-segment of the global bath and shower products market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type and distribution channel.

Breakup by Type:

  • Bar Soap
  • Liquid Bath Products
  • Shower Cream and Oil
  • Others

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

Breakup by Region:

North America

  • United States
  • Canada

Asia Pacific

  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others

Europe

  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others

Latin America

  • Brazil
  • Mexico
  • Others

Middle East and Africa


Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Bath & Body Works LLC (L Brands), Beiersdorf AG, Colgate-Palmolive Company, Estee Lauder Inc., Henkel AG & Co. KGaA, ITC Limited, Johnson & Johnson Consumer Inc., Kao Corporation, L'Oréal S.A., Plum Island Soap Co., The Procter & Gamble Company and Unilever.

Key Questions Answered in This Report:

  • How has the global bath and shower products market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global bath and shower products market?
  • What are the key regional markets?
  • What is the breakup of the market based on the type?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global bath and shower products market and who are the key players?
  • What is the degree of competition in the industry?
Frequently Asked Questions about the Global Bath and Shower Products Market

What is the estimated value of the Global Bath and Shower Products Market?

The Global Bath and Shower Products Market was estimated to be valued at $47.6 Billion in 2022.

What is the growth rate of the Global Bath and Shower Products Market?

The growth rate of the Global Bath and Shower Products Market is 4.9%, with an estimated value of $63.4 Billion by 2028.

What is the forecasted size of the Global Bath and Shower Products Market?

The Global Bath and Shower Products Market is estimated to be worth $63.4 Billion by 2028.

Who are the key companies in the Global Bath and Shower Products Market?

Key companies in the Global Bath and Shower Products Market include Bath & Body Works LLC (L Brands), Beiersdorf AG, Colgate, Palmolive Company, Estee Lauder Inc., Henkel AG & Co. KGaA, ITC Limited, Johnson & Johnson Consumer Inc., Kao Corporation and L'Oréal S.A..

Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Bath and Shower Products Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Bar Soap
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Liquid Bath Products
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Shower Cream and Oil
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Others
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Distribution Channel
7.1 Supermarkets and Hypermarkets
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Convenience Stores
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Online Stores
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Region
8.1 North America
8.1.1 United States
8.1.1.1 Market Trends
8.1.1.2 Market Forecast
8.1.2 Canada
8.1.2.1 Market Trends
8.1.2.2 Market Forecast
8.2 Asia Pacific
8.2.1 China
8.2.1.1 Market Trends
8.2.1.2 Market Forecast
8.2.2 Japan
8.2.2.1 Market Trends
8.2.2.2 Market Forecast
8.2.3 India
8.2.3.1 Market Trends
8.2.3.2 Market Forecast
8.2.4 South Korea
8.2.4.1 Market Trends
8.2.4.2 Market Forecast
8.2.5 Australia
8.2.5.1 Market Trends
8.2.5.2 Market Forecast
8.2.6 Indonesia
8.2.6.1 Market Trends
8.2.6.2 Market Forecast
8.2.7 Others
8.2.7.1 Market Trends
8.2.7.2 Market Forecast
8.3 Europe
8.3.1 Germany
8.3.1.1 Market Trends
8.3.1.2 Market Forecast
8.3.2 France
8.3.2.1 Market Trends
8.3.2.2 Market Forecast
8.3.3 United Kingdom
8.3.3.1 Market Trends
8.3.3.2 Market Forecast
8.3.4 Italy
8.3.4.1 Market Trends
8.3.4.2 Market Forecast
8.3.5 Spain
8.3.5.1 Market Trends
8.3.5.2 Market Forecast
8.3.6 Russia
8.3.6.1 Market Trends
8.3.6.2 Market Forecast
8.3.7 Others
8.3.7.1 Market Trends
8.3.7.2 Market Forecast
8.4 Latin America
8.4.1 Brazil
8.4.1.1 Market Trends
8.4.1.2 Market Forecast
8.4.2 Mexico
8.4.2.1 Market Trends
8.4.2.2 Market Forecast
8.4.3 Others
8.4.3.1 Market Trends
8.4.3.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Breakup by Country
8.5.3 Market Forecast
9 SWOT Analysis
9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Bath & Body Works LLC (L Brands)
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.2 Beiersdorf AG
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.2.3 Financials
13.3.2.4 SWOT Analysis
13.3.3 Colgate-Palmolive Company
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 Estee Lauder Inc.
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.5 Henkel AG & Co. KGaA
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.5.3 Financials
13.3.5.4 SWOT Analysis
13.3.6 ITC Limited
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.6.3 Financials
13.3.6.4 SWOT Analysis
13.3.7 Johnson & Johnson Consumer Inc.
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.8 Kao Corporation
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.8.3 Financials
13.3.8.4 SWOT Analysis
13.3.9 L'Oréal S.A.
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio
13.3.9.3 Financials
13.3.9.4 SWOT Analysis
13.3.10 Plum Island Soap Co.
13.3.10.1 Company Overview
13.3.10.2 Product Portfolio
13.3.11 The Procter & Gamble Company
13.3.11.1 Company Overview
13.3.11.2 Product Portfolio
13.3.11.3 Financials
13.3.11.4 SWOT Analysis
13.3.12 Unilever
13.3.12.1 Company Overview
13.3.12.2 Product Portfolio
13.3.12.3 Financials
List of Figures
Figure 1: Global: Bath and Shower Products Market: Major Drivers and Challenges
Figure 2: Global: Bath and Shower Products Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Bath and Shower Products Market: Breakup by Type (in %), 2022
Figure 4: Global: Bath and Shower Products Market: Breakup by Distribution Channel (in %), 2022
Figure 5: Global: Bath and Shower Products Market: Breakup by Region (in %), 2022
Figure 6: Global: Bath and Shower Products Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 7: Global: Bath and Shower Products (Bar Soap) Market: Sales Value (in Million US$), 2017 & 2022
Figure 8: Global: Bath and Shower Products (Bar Soap) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 9: Global: Bath and Shower Products (Liquid Bath Products) Market: Sales Value (in Million US$), 2017 & 2022
Figure 10: Global: Bath and Shower Products (Liquid Bath Products) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 11: Global: Bath and Shower Products (Shower Cream and Oil) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Bath and Shower Products (Shower Cream and Oil) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Bath and Shower Products (Other Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Bath and Shower Products (Other Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Bath and Shower Products (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Bath and Shower Products (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Bath and Shower Products (Convenience Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Bath and Shower Products (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Bath and Shower Products (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Bath and Shower Products (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Bath and Shower Products (Other Distribution Channels) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Bath and Shower Products (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: North America: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: North America: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: United States: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: United States: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Canada: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Canada: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Asia Pacific: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Asia Pacific: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: China: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: China: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Japan: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Japan: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: India: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: India: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: South Korea: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: South Korea: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Australia: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Australia: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Indonesia: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Indonesia: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Others: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Others: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Europe: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Europe: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Germany: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Germany: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: France: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: France: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: United Kingdom: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: United Kingdom: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: Italy: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: Italy: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Spain: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Spain: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: Russia: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: Russia: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: Others: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: Others: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Latin America: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Latin America: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Brazil: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Brazil: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: Mexico: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: Mexico: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Others: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Others: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Middle East and Africa: Bath and Shower Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Middle East and Africa: Bath and Shower Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: Global: Bath and Shower Products Industry: SWOT Analysis
Figure 72: Global: Bath and Shower Products Industry: Value Chain Analysis
Figure 73: Global: Bath and Shower Products Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Global: Bath and Shower Products Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Bath and Shower Products Market Forecast: Breakup by Type (in Million US$), 2023-2028
Table 3: Global: Bath and Shower Products Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 4: Global: Bath and Shower Products Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 5: Global: Bath and Shower Products Market Structure
Table 6: Global: Bath and Shower Products Market: Key Players

Companies Mentioned

  • Bath & Body Works LLC (L Brands)
  • Beiersdorf AG
  • Colgate-Palmolive Company
  • Estee Lauder Inc.
  • Henkel AG & Co. KGaA
  • ITC Limited
  • Johnson & Johnson Consumer Inc.
  • Kao Corporation
  • L'Oréal S.A.
  • Plum Island Soap Co.
  • The Procter & Gamble Company
  • Unilever

Methodology

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