U.S. Birth Centers Market Size, Share & Trends Analysis Report By Type (Freestanding Birth Centers, Hospital-affiliated Birth Centers), By Service (Obstetric Care, Neonatal Care), And Segment Forecasts, 2023-2030

The U.S. birth centers market size is expected to reach USD 494.5 million by 2030, based on a new report by the publisher. The market is expected to grow at a CAGR of 13.1% from 2023 to 2030. Improved health outcomes and significantly lower costs associated with birth centers are likely to drive the demand for such services. The costs of a normal delivery at birth centers are significantly less than maternity hospitals as the duration of the required hospital stay for new mothers and their babies are significantly shorter. As birth centers are mainly operated by midwives and doulas, the associated costs are affordable. The COVID-19 pandemic increased the burden on treatment sensitivity and healthcare services for critically ill patients. During the pandemic, there was an increase in demand for birth centers as it is more affordable, safer, culturally knowledgeable, and impartial toward healthcare for baby and parents.

Although a majority of births are still taking place in hospitals in the U.S., the demand for specialty maternal care services and natural delivery settings is significantly increasing, propelling the demand for birth services at birth centers. These centers provide private and personalized rooms that include food, music, drinks, and the presence of family and friends are allowed, creating a home-like environment for the mothers to be comfortable. The midwives undertake the responsibility of safety & proper care of the mother and child. The experts and coaches assist and guide the midwives to make the birthing process easier.

The birth centers market in the U.S. consists of major market players such as Barnes-Jewish Hospital, Cleveland Clinic, Mayo Clinic, University of Michigan Hospitals - Michigan Medicine, and TriStar Centennial Women's and Children’s Hospital. These players are adopting several strategies to expand their market footprint. For instance, in April 2022, Carrum Health, Inc., a digital company that provides a technological platform to connect employees and employers to the Center of Excellence (CoE), announced a partnership with The Minnesota Birthing Center to launch its maternity care benefit program. They are likely to work together to provide an extensive maternity care program for low-risk babies and their moms, including delivery & labor and postpartum & prenatal care, at a single cost for self-insured employers.

U.S. Birth Centers Market Report Highlights

• Based on type, the freestanding birth centers segment accounted for the largest revenue share in terms of revenue in 2022 and is also expected to grow at the fastest CAGR of 13.3% over the forecast period from 2023 to 2030. Increasing preference for natural childbirth, lower cost, growing interest in midwifery, and improved health outcomes are some of the factors contributing to the growth of the segment over the forecast period
• Based on service, the obstetric care segment accounted for 34.6% of the revenue share in 2022 and is also expected to grow at the fastest CAGR over the forecast period pertaining to the increasing rate of birth complications among women in the U.S
• Some of the key market players operating in the market are Ronald Reagan UCLA Medical Center (UCLA Health), Barnes-Jewish Hospital, Rose Medical Center, Cedars-Sinai Medical Center (Cedars-Sinai), Cleveland Clinic, Prisma Health Baptist Parkridge Hospital, The Mount Sinai Hospital, and TriStar Centennial Women's and Children’s Hospital, among others

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