The broth market size is expected to see strong growth in the next few years. It will grow to $7.02 billion in 2030 at a compound annual growth rate (CAGR) of 5.7%. The growth in the forecast period can be attributed to increasing demand for functional nutrition products, rising preference for low-sodium formulations, expansion of premium and specialty broth offerings, growth of online grocery channels, increasing focus on sustainable sourcing. Major trends in the forecast period include increasing demand for organic and clean-label broths, rising adoption of shelf-stable packaging formats, growing popularity of bone and functional broths, expansion of ready-to-use culinary bases, enhanced focus on flavor consistency and quality.
The increasing preference for plant-based diets is expected to drive the growth of the broth market in the coming years. A plant-based diet focuses on foods sourced from plants, such as vegetables, fruits, whole grains, legumes, nuts, and seeds, while limiting or avoiding animal-based products. Demand for plant-based diets is rising as consumers become more health conscious and recognize the benefits of reducing meat intake while incorporating nutrient-dense plant foods into everyday meals. This shift is boosting demand for vegetable-based broths, as consumers look for flavorful and nutritious bases for soups and cooking that align with plant-based lifestyles and deliver essential vitamins and minerals without animal-derived ingredients. For example, in May 2025, according to GOV.UK, a UK-based government website, organically farmed land in the UK totaled 503 thousand hectares in 2024, reflecting a 1% increase compared to 2023. Therefore, the growing adoption of plant-based diets is contributing to the expansion of the broth market.
Companies operating in the broth market are increasingly focusing on innovative product formulations to enhance convenience, nutritional content, and versatility for consumers. These developments are designed to meet rising demand for clean-label, functional, and easy-to-prepare broth products. For instance, in March 2023, Z Natural Foods, a US-based producer of natural and organic food products, launched an instant chicken bone broth soup base powder. This product offers a convenient way for consumers to access the nutritional benefits of bone broth. Formulated with organic ingredients such as chicken bone broth, carrots, tomatoes, shiitake mushrooms, and onions, the blend supports quick preparation of soups, stews, sauces, and other dishes, helping consumers cook more efficiently while creating healthier meals.
In February 2025, Kettle & Fire, a US-based supplier of shelf-stable bone broths, soups, and nutrient-rich broth products, partnered with Maui Nui to launch a limited-edition wild-harvested venison bone broth. Through this collaboration, Kettle & Fire aims to broaden and diversify its broth portfolio by introducing a sustainably sourced and uniquely positioned product for consumers seeking clean, ethically produced, and nutrient-dense food options. Maui Nui is a US-based company specializing in sustainably wild-harvested venison meat and venison-derived products, including fresh cuts and jerky.
Major companies operating in the broth market are Unilever plc, Ajinomoto Co. Inc., Campbell Soup Company, McCormick & Company Inc., The Hain Celestial Group Inc., Del Monte Foods Inc., Goya Foods, Swanson Health Products, Pacific Foods of Oregon LLC, Old Neighborhood Foods, Custom Culinary Inc., Frontier Natural Products Co-op, Progresso, Belcampo Group Inc., Look's Gourmet Food Company Inc., The Manischewitz Company, Kettle & Fire Inc., Shalit Foods Inc., College Inn, Savory Creations International Inc., LonoLife, Paleo Broth Company LLC, BRODO Kitchen, Bonafide Provisions LLC, Bone Broths Co., Osso Good Co., Barebones Ventures LLC.
North America was the largest region in the broth market in 2025. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the broth market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the broth market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The broth market consists of sales of fish broth, broth powder, broth concentrate and broth cubes. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Broth Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses broth market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for broth? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The broth market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Chicken Broth; Beef Broth; Vegetable Broth; Seafood Broth; Other Types2) By Category: Organic; Conventional
3) By Nature: Shelf Stable; Refrigerated
4) By Distribution Channel: Supermarkets and Hypermarkets; Convenience Stores; Online Retail; Other Distribution Channels
Subsegments:
1) By Chicken Broth: Homemade Chicken Broth; Packaged Chicken Broth; Organic Chicken Broth2) By Beef Broth: Homemade Beef Broth; Packaged Beef Broth; Organic Beef Broth
3) By Vegetable Broth: Homemade Vegetable Broth; Packaged Vegetable Broth; Organic Vegetable Broth
4) By Seafood Broth: Fish Broth; Shellfish Broth; Packaged Seafood Broth
5) By Other Types: Bone Broth; Instant or Powdered Broth; Specialty Broths
Companies Mentioned: Unilever plc; Ajinomoto Co. Inc.; Campbell Soup Company; McCormick & Company Inc.; the Hain Celestial Group Inc.; Del Monte Foods Inc.; Goya Foods; Swanson Health Products; Pacific Foods of Oregon LLC; Old Neighborhood Foods; Custom Culinary Inc.; Frontier Natural Products Co-op; Progresso; Belcampo Group Inc.; Look's Gourmet Food Company Inc.; the Manischewitz Company; Kettle & Fire Inc.; Shalit Foods Inc.; College Inn; Savory Creations International Inc.; LonoLife; Paleo Broth Company LLC; BRODO Kitchen; Bonafide Provisions LLC; Bone Broths Co.; Osso Good Co.; Barebones Ventures LLC
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Broth market report include:- Unilever plc
- Ajinomoto Co. Inc.
- Campbell Soup Company
- McCormick & Company Inc.
- The Hain Celestial Group Inc.
- Del Monte Foods Inc.
- Goya Foods
- Swanson Health Products
- Pacific Foods of Oregon LLC
- Old Neighborhood Foods
- Custom Culinary Inc.
- Frontier Natural Products Co-op
- Progresso
- Belcampo Group Inc.
- Look's Gourmet Food Company Inc.
- The Manischewitz Company
- Kettle & Fire Inc.
- Shalit Foods Inc.
- College Inn
- Savory Creations International Inc.
- LonoLife
- Paleo Broth Company LLC
- BRODO Kitchen
- Bonafide Provisions LLC
- Bone Broths Co.
- Osso Good Co.
- Barebones Ventures LLC
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 5.62 Billion |
| Forecasted Market Value ( USD | $ 7.02 Billion |
| Compound Annual Growth Rate | 5.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 28 |


