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Baby and Child-Specific Products in Canada

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    Report

  • 24 Pages
  • May 2025
  • Region: Canada
  • Euromonitor International
  • ID: 2190464
Value sales of baby and child-specific products declined in 2024, challenged by price sensitivity during a time of inflation. Consequently, many consumers focused on economy offerings, trading down and looking for deals and discounts. As some consumers waited for discounts to be in place before purchasing, this challenged value growth in 2024. Multi-functional products also gained traction in 2024, as parents prioritised convenience and value for money.

The Baby and Child-specific Products in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Baby and Child-specific Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Health features and gentle ingredients drive innovation in baby and child-specific products
  • Procter & Gamble Co retains its lead, improving its share through well-established brands
  • Hypermarkets leads sales and improves its share as consumers appreciate a wide variety at affordable prices
PROSPECTS AND OPPORTUNITIES
  • Growth is set to accelerate throughout the forecast period as disposable incomes increase
  • Sustainable ingredients and packaging will be the focus of product innovations
  • Natural ingredients and products that address specific dermatological needs will become more common
CATEGORY DATA
  • Table 1 Sales of Baby and Child-specific Products by Category: Value 2019-2024
  • Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024
  • Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2019-2024
  • Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2020-2024
  • Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2021-2024
  • Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2021-2024
  • Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2021-2024
  • Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2021-2024
  • Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2024-2029
  • Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2024-2029
  • Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2024-2029
BEAUTY AND PERSONAL CARE IN CANADA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2019-2024
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources