Consumer Durable Loans Market Report 2026

The consumer durable loans market size has grown strongly in recent years. It will grow from $10.54 billion in 2025 to $11.16 billion in 2026 at a compound annual growth rate (CAGR) of 5.9%. The growth in the historic period can be attributed to growth in consumer electronics and appliance sales, rising urbanization and disposable income, expansion of organized retail networks, increased penetration of consumer credit products, wider availability of installment-based financing.

The consumer durable loans market size is expected to see strong growth in the next few years. It will grow to $13.92 billion in 2030 at a compound annual growth rate (CAGR) of 5.7%. The growth in the forecast period can be attributed to increasing adoption of digital lending platforms, rising demand for instant credit approvals, growing preference for flexible repayment options, expansion of embedded finance in retail, increasing focus on data-driven credit risk assessment. Major trends in the forecast period include expansion of buy now pay later financing options, rising adoption of zero-interest emi schemes, growing integration of digital credit approval platforms, increased retailer-lender partnerships, higher focus on credit accessibility for lifestyle goods.

The increasing uptake of smart home technology is anticipated to drive the expansion of the consumer durable loans market in the coming years. Smart home technology involves the use of internet-enabled devices and systems within a household that can be automated or controlled remotely to improve convenience, safety, and energy efficiency. The growing adoption of smart home technology is largely driven by rising consumer demand for convenience, as individuals look for automated solutions that simplify everyday activities while enhancing comfort, operational efficiency, and remote management of home functions. Consumer durable loans support faster adoption of smart home technology by offering accessible financing solutions, enabling a wider consumer base to invest in advanced home technologies. For example, in October 2024, data from the Central Statistics Office, an Ireland-based government body, showed that in 2024, 30% of internet users utilized smart home security solutions such as connected alarm systems, smoke detectors, security cameras, and smart doorbells, up from 17% in 2022. As a result, the rising adoption of smart home technology is contributing to the growth of the consumer durable loans market.

Major companies in the consumer durable loans market are leveraging strategic partnerships to develop innovative financing solutions aimed at enhancing customer affordability and expanding market reach. These partnerships allow lenders and retailers to combine their financial and technological capabilities to offer flexible financing solutions, streamline loan processing, and improve customer acquisition. For example, in May 2024, National Finance, an Oman-based finance company, partnered with Abraj Muscat Electronics, an Omani retailer of home appliances and electronics, to offer financing options for a range of products. This collaboration provides hassle-free financing solutions for products such as electronics, household appliances, air conditioners, and other household items. The financing options are designed to be customer-centric, with simplified processes, expedited approvals, and flexible repayment schedules to enhance affordability and convenience for customers.

In February 2025, TVS Holdings Ltd., an India-based automotive components company, acquired an 80.74% equity stake in Home Credit India for $67 million. With this acquisition, TVS Holdings aims to strengthen its financial services division, accelerate growth, expand its lending portfolio, enhance financial inclusion, and leverage synergies in collections, cost efficiencies, and digital capabilities. Home Credit India Finance Pvt. Ltd. is an Indian consumer finance company specializing in durable consumer loans.

Major companies operating in the consumer durable loans market are State Bank of India, DBS Bank Ltd, Bajaj Finserv Limited, Axis Bank Limited, Kotak Mahindra Bank Limited., Santander Consumer Finance S.A., IndusInd Bank Ltd., Tata Capital Limited, IDFC First Bank Ltd., Indian Overseas Bank, HDB Financial Services Ltd, The Federal Bank Limited, Mahindra and Mahindra Financial Services Limited, TVS Credit Services Limited, Hero Fincorp, Poonawalla Fincorp Ltd., Lentra AI Private Limited, Gujarat State Co-Operative Bank Ltd., Pune District Central Cooperative Bank, LuLu Financial Services.

North America was the largest region in the consumer durable loans market in 2025. The regions covered in the consumer durable loans market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the consumer durable loans market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The consumer durable loans market includes revenues earned by entities by providing services such as point-of-sale financing, appliance financing, electronics installment loans, furniture financing, and retail store credit. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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