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The Apparel Market in Europe to 2027

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  • 98 Pages
  • December 2023
  • Region: Europe
  • GlobalData
  • ID: 5925469
This report includes analysis, market forecasts, brands, consumer attitudes and trends in the Apparel Market in Europe to 2027 with the impact of recent events

This report offers a detailed analysis of the apparel market in Europe with the impact of recent events. It includes analysis of recent events on customer shopping behavior, key apparel retailers, sector analysis, trends, and retailer reactions.

Key Highlights

Europe’s apparel market is expected to increase at a CAGR of 3.6% between 2022 and 2027, to reach EUR 576.3bn

Online penetration will continue to grow as Eastern Europe develops and consumers seek greater choice

Zara has jumped ahead of H&M in 2023 to become the second largest apparel brand in Europe, and could overtake leader Nike in 2024

Reasons to Buy

  • Gain a comprehensive view of Europe apparel market and forecasts to 2027
  • Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of recent events on the apparel market
  • Investigate current and forecast trends in apparel categories to identify the opportunities offering the most potential
  • Understand who the main competitors are in the sector and the price positioning

Table of Contents

  • Executive Summary
  • Drivers & Inhibitors
  • The Apparel Market in Europe to 2027
  • Category Performance to 2027
  • Channel Performance to 2027
  • Consumers
  • Brands
  • Market Sizes, Forecasts & Brand Shares
  • Methodology & Contacts

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • H&M
  • Puma
  • Hermès
  • Etam
  • LC Waikiki
  • Bershka
  • Vero Moda
  • Reserved