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Europe Smart Air Purifier Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)

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  • 150 Pages
  • April 2023
  • Region: Europe
  • Mordor Intelligence
  • ID: 5769663
The European Smart Air Purifier Market has generated revenue of USD 3.5 billion in the current year and is poised to achieve a CAGR of 8% for the forecast period.

The smart air purifier, a modern take on the traditional air purifier, automatically filters the air for various users. Using a smartphone app that is linked to smart air purifiers via wireless networks such as Wi-Fi and Bluetooth and can be controlled remotely. The main advantage of the smart air purifier is that customers can adjust basic settings, check the quality of the air within their homes, and keep tabs on the air quality outside using their smartphones. Additionally, these gadgets monitor air quality using specialized sensors, automatically clean the air based on that data, and alert users when air quality levels change.

The region's high prevalence of airborne infections and rising pollution levels have raised product demand. In order to stop the spread of COVID-19, several nations, including Germany, Italy, France, Spain, and the United Kingdom, among others, imposed lockdown measures. Sales of household items like air purifiers, cleaning equipment, kitchen appliances, and water filtration systems have grown as a result. A rise in the region's health consciousness has also boosted product sales.

The rising demand for smart air purifiers in Europe can be attributed to the high prevalence of numerous respiratory diseases caused by poor air quality. As a result, rising industrialization levels, which result in increased emissions of air pollutants, are propelling the market growth. Furthermore, the growing automobile fleet, combined with increased adoption of air pollution control equipment, such as air purifiers, to mitigate the negative effects of toxic vehicular emissions, is catalyzing the regional market. Aside from that, a significant increase in the number of construction activities, as well as an increasing awareness of the degrading indoor air quality caused by synthetic building materials, are acting as growth-inducing factors.

Europe Smart Air Purifier Market Trends

HEPA Filtering Technology is Dominating the Market

Under the technology segment, the European smart air purifier market is divided into HEPA, activated carbon filters, and others. HEPA filters account for 61.9% of the overall market. The segment is expected to grow at a 6.6% annual rate over the next decade, owing to the widespread use of HEPA filters in smart air purifiers. These filters are made up of multi-layered meshes made of fine fiberglass threads that are thinner than hair strands.

Manufacturers are focusing their efforts on maximizing the benefits of this technology in order to improve their purifying and filtering capabilities, as 'efficiency' remains an appealing concept for smart air purifier devices and filters. Manufacturers are concentrating on the development of long-lasting HEPA Smart air purifiers because the air purifier devices and filter market is governed by stringent regulations.

Rising Air Pollution Levels Trigger Demand for Smart Air Purifier Market

The escalating health and wellness trend is influencing the growth trajectory of the Europe smart air purifier market in response to growing concerns about excessive levels of indoor pollution in workplaces and businesses. For people's comfort as well as their health, the air quality at workplaces including offices, schools, and other commercial buildings is crucial.

According to the IHME (Institute for Health Metrics and Evaluation), indoor air pollution is the leading cause of death in both children and adults, accounting for 1.6 million fatalities annually. According to the WHO, air pollution has an annual impact on 4.3 million people.

Growing awareness of the installation of air purifiers for the purpose of eradicating indoor air pollution is a significant factor influencing the Europe air purifier market.

Europe Smart Air Purifier Industry Overview

The European smart air purifier market is fragmented since there are numerous domestic and international companies competing in it, including Daikin Industries, Ltd., Koninklijke Philips N.V., Honeywell International, Inc., Sharp Corporation, Dyson Limited, LG Electronics, Unilever PLC, Aerus LLC, Panasonic Corp., Hamilton Beach Brands, Inc., Blueair AB, and Whirlpool Corp. A new generation of technology is being used by manufacturers to launch new products on the market. In order to grow their market shares, corporations deploy a variety of marketing techniques. Several of the market's top competitors are making significant investments in R&D initiatives to strengthen their position in current electronic technologies and processes in an effort to boost productivity and cut costs.

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Table of Contents

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain Analysis
4.5 Industry Attractiveness: Porter's Five Forces Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitutes
4.5.5 Intensity of Competitive Rivalry
4.6 Insights into Technological Advancements in the Industry
4.7 Insights on Various Regulatory Trends Shaping the Market
4.8 Impact of COVID-19 on the Market
5.1 By Type
5.1.1 Dust Collectors
5.1.2 Fume & Smoke Collectors
5.1.3 Others
5.2 By Technology
5.2.1 HEPA
5.2.2 Activated Carbon Filtration
5.2.3 Others
5.3 By Application
5.3.1 Residential
5.3.2 Commercial
5.3.3 Others
5.4 By Distribution Channel
5.4.1 Supermarkets/Hypermarkets
5.4.2 Specialty Stores
5.4.3 Online
5.4.4 Other Distribution Channels
5.5 By Country
5.5.1 Germany
5.5.2 Italy
5.5.3 France
5.5.4 United Kingdom
5.5.5 Spain
5.5.6 Rest of Europe
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.1 Daikin Industries, Ltd
6.2.2 Hamilton Beach Brands, Inc.
6.2.3 Koninklijke Philips N.V.
6.2.4 Honeywell International, Inc.
6.2.5 Dyson Limited
6.2.6 Blueair AB
6.2.7 Ideal (Krug & Priester GmbH & Co. KG)
6.2.8 LG Electronics, Inc.(LG Corp)
6.2.9 Boneco AG
6.2.10 Coway Co., Ltd.
6.2.11 Rowenta S.A.S
6.2.12 Samsung Electronics Co., Ltd.
6.2.13 Sharp Corp.
6.2.14 Whirlpool Corporation
6.2.15 Zigma.Home
6.2.16 Sleekpoint Innovations Co., Ltd.*

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Daikin Industries, Ltd
  • Hamilton Beach Brands, Inc.
  • Koninklijke Philips N.V.
  • Honeywell International, Inc.
  • Dyson Limited
  • Blueair AB
  • Ideal (Krug & Priester GmbH & Co. KG)
  • LG Electronics, Inc.(LG Corp)
  • Boneco AG
  • Coway Co., Ltd.
  • Rowenta S.A.S
  • Samsung Electronics Co., Ltd.
  • Sharp Corp.
  • Whirlpool Corporation
  • Zigma.Home
  • Sleekpoint Innovations Co., Ltd.*