Increasing Popularity of Processed Food is Boosting the Europe Tomato Seed Industry
Tomatoes are associated with several health benefits and mitigate the risk of cancer, diabetes, constipation, and heart-related issues. They are rich in vitamin C, potassium, amino acids, and vitamin K, among others and are classified as both fruits and vegetables. The rising awareness of the benefits of tomatoes has increased its consumption, which is catalysing the market growth for tomato seeds. Additionally, the surging working population and the rising disposable incomes have boosted processed and convenience food consumption. Tomatoes hold a large share in various products, such as ketchup, soups, pasta sauces, curries, and juices. The rising popularity of frozen food in countries such as the United Kingdom is also providing impetus to the industry growth. The popularity of the French and Italian cuisines has soared significantly around the European continent in recent years. This has also increased the demand for tomatoes which are widely used in these cuisines, further bolstering the market growth.Tomato Seed: Market Segmentation
Tomatoes, native to the Americas, are believed to be brought to Europe by the Spanish explorers in the 16th century and were popularised during the colonisation of the Americas. Tomato seeds are embryonic plants inside a tomato which develops into another fruit after germination. Although they do not need soil to germinate, the seedlings eventually need to be planted in soil to receive the required nutrients and minerals to develop into a healthy plant. Tomatoes are usually grown in temperate climates across the globe and typically grow to 1-3 metres in height.The major seed types of tomato seed are:
- Genetically Modified (GMO)
- Non-GMO
The market can be broadly classified on the basis of its growing technology into:
- Open Field
- Protected Cultivation
Based on seed treatment, the market is segmented into:
- Treated
- Non-Treated
On the basis of seed availability, the market can be categorised into:
- Commercial
- Saved
Market breakup by region:
- United Kingdom
- Germany
- France
- Italy
- Spain
- Netherlands
- Others
Growing Usage of Hybrid Seed to Bolster the Market Growth of Europe Tomato Seed
The surging health consciousness has increased the demand for vegetables and fruits, as a result escalating the growth of the market. The increasing popularity of organic fruits and vegetables is also propelling the market growth. The demand for hybrid tomatoes with better taste and exotic appearance is increasing significantly, as a result, the demand for hybrid and high-yielding seeds is augmenting the market. Additionally, the rising awareness about the biotechnological developments among European farmers is not only enabling them to produce high-yielding products but also aiding the market growth for hybrid tomato seeds.The advent of greenhouse tomato farming in countries such as Turkey, Poland, and France can not only extend the harvest season but also shields the plant from rain and prevents fungal diseases. Moreover, the development of genetically engineered tomatoes inculcated with compounds such as flavanols and anthocyanins, filled with a plethora of healthy nutrients, is expected to facilitate the growth of the market. Moreover, GMOs such as blue or purple tomatoes, categorised as superfoods, are not easily affordable but also contain the compounds present in blueberries and cranberries, which redefine their nutritional value. Such innovations and scientific advancements further boost the market growth.
Key Industry Players in the Europe Tomato Seed Market
The report presents a detailed analysis of the following key players in the Europe tomato seed market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:- Bayer AG
- Syngenta AG
- Limagrain
- Rijk Zwaan Zaadteelt en Zaadhandel B.V.
- Enza Zaden Beheer B.V.
- Others
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Companies Mentioned
The key companies featured in this Europe Tomato Seed market report include:- Bayer AG
- Syngenta AG
- Limagrain
- Rijk Zwaan Zaadteelt en Zaadhandel B.V.
- Enza Zaden Beheer B.V.