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Soft Drinks Packaging in Germany

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    Report

  • 11 Pages
  • June 2025
  • Region: Germany
  • Euromonitor International
  • ID: 2701883
In 2024, total soft drinks packaging retail volumes decreased slightly due to a combination of environmental regulations and changing consumer behaviour. Governments around the world, particularly in Europe, implemented stricter policies on single-use plastics and packaging waste, pushing beverage companies to reduce their materials usage. Initiatives like deposit return schemes and the EU Green Deal encouraged both manufacturers and consumers to shift towards more sustainable practices.

This Soft Drinks Packaging in Germany report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2024 DEVELOPMENTS
  • Environmental regulations and changing consumer behaviour lead to a decline in soft drinks packaging volumes
  • EU Packaging and Packaging Waste Regulation drives Germany's leadership in PET bottle recycling and the increasing demand for rPET
  • Introduction of LitePac Top and tethered caps to enhance sustainability
PROSPECTS AND OPPORTUNITIES
  • Brands will continue to shift to sustainable packaging for soft drinks in Germany
  • Environmental concerns and regulatory pressures to drive decline in aluminium/ plastic pouches for juice in Germany