Goat Milk Powder Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031

The Global Goat Milk Powder Market is projected to expand from USD 3.66 billion in 2025 to USD 5.35 billion by 2031, reflecting a compound annual growth rate of 6.53%. As a dehydrated dairy product created by evaporating and spray-drying fresh goat milk, this commodity retains vital nutrients while offering a significantly prolonged shelf life. The market's foundation rests on the product's natural digestibility and hypoallergenic traits, which position it as a favored substitute for infant formula and for individuals sensitive to cow milk proteins. These physiological advantages act as the primary engines for adoption, ensuring the sector's longevity beyond temporary dietary trends.

However, the industry encounters significant hurdles related to disjointed supply chains and inferior yield efficiency relative to the bovine sector, limiting mass-market scalability. These constraints on production impede rapid growth and hinder price stabilization efforts. Data from the International Dairy Federation’s World Dairy Situation Report 2024 indicates that global unprocessed milk production from non-bovine species, such as goats and sheep, saw only a modest 0.7% increase in 2023. This figure underscores the persistent challenge of scaling raw material availability to meet the escalating manufacturing demands for goat milk powder.

Market Drivers

The surging demand for goat milk-based infant formula acts as the primary driver for market volume, fueled by parents viewing goat milk as structurally closer to human breast milk compared to bovine alternatives. This category is swiftly evolving from a specialized niche into a mainstream retail essential, bolstered by robust international trade and premium branding strategies. For instance, Ausnutria Dairy Corporation Ltd reported in its 2023 Annual Report (March 2024) that revenue for its leading Kabrita goat milk formula rose by 68.2% in non-Chinese markets. This shift in consumption is further reinforced by substantial progress in North American distribution, where retailers are allocating increased shelf space to non-bovine products; Bubs Australia Limited’s FY24 Annual Report (August 2024) noted a 46% year-on-year revenue jump in the USA, a rise largely attributed to the wider availability of their goat milk formula.

Furthermore, the growing global incidence of lactose intolerance and cow milk protein allergies underpins the market's value proposition, as consumers actively pursue dairy options with better digestibility. Unlike cow milk, goat milk generally contains reduced levels of allergenic alpha-S1 casein and creates softer gastric curds, rendering it a suitable nutritional resource for sensitive groups ranging from young children to the elderly. This physiological benefit is creating significant commercial avenues beyond pediatric nutrition, especially within the functional adult dairy segment where consumers seek nutrient density without digestive distress. Evidencing this trend, Bubs Australia Limited reported in August 2024 that revenue for its adult goat dairy products increased by 70% over the previous corresponding period, confirming a broadening consumer base that prioritizes digestive wellness over traditional dairy products.

Market Challenges

Supply chain fragmentation and low yield efficiency pose major obstacles to the scalability of the Global Goat Milk Powder Market. In contrast to the bovine dairy industry, which utilizes consolidated, high-volume industrial farming, goat milk production relies primarily on dispersed, small-scale operations with lower per-animal output. This structural constraint generates significant logistical challenges in gathering sufficient raw milk quantities for cost-effective spray drying, leading to increased processing expenses and supply instability. Consequently, manufacturers struggle to stabilize prices or maintain the consistent inventory levels necessary for mass-market distribution.

The difficulty in scaling production to satisfy growing demand is highlighted by recent contractions in major producing areas. According to Eurostat, goat production in the European Union was forecast to drop by 9% in the second half of 2024 compared to the same period the prior year. Such a decline in the livestock numbers of a key export market aggravates raw material shortages, effectively imposing a limit on the industry's growth prospects even as consumer interest in hypoallergenic dairy alternatives continues to rise.

Market Trends

The aggressive expansion of Direct-to-Consumer distribution channels is fundamentally transforming market accessibility as manufacturers utilize digital platforms to circumvent traditional retail limitations. To tap into international demand, especially in high-growth areas like Asia and North America, companies are rapidly adopting cross-border e-commerce (CBEC) and online-to-offline (O2O) strategies. This omnichannel framework enables brands to retain stricter control over pricing and brand reputation while directly catering to consumers seeking premium, imported nutrition. As noted in Bubs Australia Limited's FY25 Annual Report (August 2025), the company’s revenue in China grew by 22% year-on-year, a rise driven largely by strong sales through cross-border e-commerce and the broadening of its online-to-offline distribution network.

Concurrently, the implementation of supply chain traceability and clean labeling has become a crucial countermeasure to the sector's structural fragmentation. Major cooperatives are directing significant investment toward vertical integration and long-term producer support initiatives to guarantee a consistent, high-quality milk supply that adheres to rigorous sustainability criteria. These efforts aim to professionalize goat farming practices and address the yield inefficiencies that have historically hindered the industry, thereby securing a stable raw material base for production growth. For example, in a November 2025 press release titled 'AGRIAL launches its 2035 Goat Plan', Agrial announced a commitment to establishing 400 new goat farms and boosting milk collection by 35 million liters over the next ten years to foster the sector's advancement.

Key Players Profiled in the Goat Milk Powder Market

• Dairy Goat Co-Operation
• FIT
• Goat partners international
• Meyenberg
• Bai Yue Group
• AVH Dairy
• Holle
• Caprilac
• Mt. Capra
• Keytone

Report Scope

In this report, the Global Goat Milk Powder Market has been segmented into the following categories:

Goat Milk Powder Market, by Product Type:

• Skimmed Powder
• Full Cream Powder

Goat Milk Powder Market, by Application:

• Infant
• Teenager
• Adult
• Elder

Goat Milk Powder Market, by Sales Channel:

• Hypermarkets/Supermarkets
• Convenience Stores
• Drugs & Pharmacy Stores
• Online
• Others

Goat Milk Powder Market, by Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Goat Milk Powder Market.

Available Customization

The analyst offers customization according to your specific needs. The following customization options are available for the report:

• Detailed analysis and profiling of additional market players (up to five).

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