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However, the industry encounters a notable obstacle regarding the high costs associated with quality equestrian equipment, which can restrict access for beginners and budget-conscious consumers. Despite this financial hurdle, participation data points to an expanding consumer demographic. For instance, British Equestrian reported in 2025 that federation memberships among its member bodies increased by 11.7% between 2023 and 2024. This statistic underscores a resilient and growing demand for equestrian engagement, which has a direct positive influence on the sales of riding apparel.
Market Drivers
Rising global participation in equestrian sports and competitive events serves as a primary catalyst for the specialized riding apparel market. As the frequency of competitions increases, riders are compelled to adhere to strict dress codes, driving the consumption of show jackets, breeches, and certified safety gear. This growth trend spans both professional athletes and amateur enthusiasts who are increasingly joining recognized circuits, necessitating separate wardrobes for training and competition. According to US Equestrian’s '2025 Annual Meeting Review', competing membership expanded by 8% to 83,000 during the 2024 competition year, demonstrating a robust influx of dedicated participants that directly correlates with higher sales volumes for performance-oriented gear.Simultaneously, increasing disposable income and spending on leisure activities are shifting the market toward premium and high-performance products. Affluent consumers are dedicating more resources to equestrian pursuits, prioritizing equipment that offers superior durability, safety features, and aesthetic appeal. This is evident in the luxury segment, where heritage brands maintain strong sales; for example, Hermès International reported in February 2025 that revenue for its Leather Goods & Saddlery division grew by 18% at constant exchange rates in 2024. This commercial vitality is further reflected in trade activity, with Spoga Horse reporting a 10% increase in visitor numbers to over 8,500 in 2025, signaling the industry's broadening global reach.
Market Challenges
The substantial cost of high-quality equestrian equipment represents a significant economic barrier that impedes the growth of the Global Horse Riding Apparel Market. Specialized items such as certified helmets, protective vests, and technical riding breeches often command premium prices, making them prohibitively expensive for newcomers and recreational riders. This pricing structure limits the total addressable market by deterring potential participants from starting the sport and forcing existing enthusiasts to postpone equipment upgrades. Consequently, the market faces difficulties in converting general interest into sustained sales volume, as discretionary funds are frequently diverted toward essential horse maintenance rather than personal attire.This financial pressure has a tangible impact on consumer purchasing behavior, leading to a measurable decline in the frequency of apparel replacement. When confronted with broader economic challenges, riders tend to prioritize the welfare of their animals over acquiring new kit. According to the British Equestrian Trade Association, 66% of private horse owners in 2024 indicated intentions to reduce spending on new riding clothing specifically due to the rising cost of living. This contraction in purchasing power demonstrates how elevated price points, combined with economic caution, directly curtail revenue generation and stall the broader expansion of the sector.
Market Trends
Advancements in discrete and stylish airbag safety vest designs are reshaping the market as manufacturers address riders' needs for high-level protection without sacrificing aesthetic appeal or mobility. This trend is significantly influenced by evolving regulatory environments that now frequently mandate rigorous safety standards for competition gear, prompting brands to innovate with slimmer, hybrid vest profiles that integrate seamlessly with traditional attire. For instance, the United States Pony Clubs announced in December 2024 that effective January 1, 2025, all body protection vests must meet ASTM F1937-04 or EN 13158 certifications, a regulatory shift that is accelerating the development of compatible and technologically advanced safety apparel.Additionally, the convergence of equestrian style with mainstream athleisure trends is expanding the industry's reach, with riding apparel increasingly designed for multifunctionality and crossover utility in daily life. This 'stable-to-street' movement is amplified by digital platforms where the equestrian aesthetic is gaining popularity among non-riders, driving sales of leggings, base layers, and outerwear featuring technical performance fabrics. Highlighting this growing cultural integration, British Equestrian noted in June 2025 that social media engagement across the federation and its members increased by 13% in 2024, underscoring the widening influence of the equestrian lifestyle beyond the competitive arena.
Key Players Profiled in the Horse Riding Apparel Market
- Antares Distribution
- Ariat International, Inc.
- Cavallo GmbH & Co. KG
- COMFG Ltd.
- Decathlon S.A
- HKM Sports Equipment GmbH
- Horseware Products Limited
- Justin Brands, Inc.
- Phoenix Performance Products Inc.
- Professional's Choice Sports Medicine Products, Inc.
Report Scope
In this report, the Global Horse Riding Apparel Market has been segmented into the following categories:Horse Riding Apparel Market, by Type:
- Clothes
- Boots
- Gloves
- Others
Horse Riding Apparel Market, by Distribution Channel:
- Online
- Offline
Horse Riding Apparel Market, by Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Horse Riding Apparel Market.Available Customization
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Table of Contents
Companies Mentioned
The key players profiled in this Horse Riding Apparel market report include:- Antares Distribution
- Ariat International, Inc.
- Cavallo GmbH & Co. KG
- COMFG Ltd
- Decathlon S.A
- HKM Sports Equipment GmbH
- Horseware Products Limited
- Justin Brands, Inc.
- Phoenix Performance Products Inc
- Professional's Choice Sports Medicine Products, Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 181 |
| Published | January 2026 |
| Forecast Period | 2025 - 2031 |
| Estimated Market Value ( USD | $ 3.36 Billion |
| Forecasted Market Value ( USD | $ 4.52 Billion |
| Compound Annual Growth Rate | 5.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


