Instant Tea Premix Market Report 2026

The instant tea premix market size has grown strongly in recent years. It will grow from $1.71 billion in 2025 to $1.84 billion in 2026 at a compound annual growth rate (CAGR) of 7.5%. The growth in the historic period can be attributed to growth of urban lifestyles, increasing working population, rising penetration of instant beverages, expansion of retail distribution networks, affordability of premix products.

The instant tea premix market size is expected to see strong growth in the next few years. It will grow to $2.39 billion in 2030 at a compound annual growth rate (CAGR) of 6.7%. The growth in the forecast period can be attributed to rising demand for functional and wellness beverages, expansion of e-commerce grocery platforms, growing preference for organic tea premixes, innovation in flavor customization, increasing consumption in emerging markets. Major trends in the forecast period include increasing demand for convenience beverage formats, rising adoption of single-serve tea solutions, growing popularity of flavored and herbal premixes, expansion of online distribution channels, enhanced focus on shelf-stable formulations.

The increasing preference for ready-to-drink beverages is expected to propel the growth of the instant tea premix market going forward. Ready-to-drink (RTD) beverages are packaged for immediate consumption and require no mixing or preparation, making them highly convenient for on-the-go consumers. They are available in bottles, cans, or cartons and can be consumed chilled or at room temperature. The growing preference for RTD beverages reflects a broader shift toward convenience, health consciousness, and consistent quality. Instant tea premixes support this trend by offering a convenient, versatile, and consistent base for producing a wide range of tea-based beverages that meet consumer demands for taste, health benefits, and ease of consumption. For instance, in January 2025, according to the USDA Foreign Agricultural Service, a US-based government agency, U.S. exports of non-alcoholic beverages (excluding juices) reached $2.9 billion in fiscal year 2024, reflecting growth compared to prior years and highlighting rising global demand for RTD beverages, including tea-based and premix-based drinks. Therefore, the increasing preference for ready-to-drink beverages is driving the instant tea premix market.

Major companies operating in the instant tea premix market are focusing on developing health-conscious products to cater to evolving consumer preferences and specific dietary needs. Healthy tea premixes are often fortified with essential vitamins and functional ingredients to deliver additional nutritional benefits while maintaining taste and convenience. For example, in November 2023, Tata Tea, an India-based consumer goods company, launched Tata Tea Gold Care, an instant tea premix enriched with Ayurvedic ingredients. The product contains essential vitamins such as D, B12, B6, and B9, offering added nutritional value. This launch aims to provide consumers with a convenient and flavorful way to incorporate essential vitamins into their daily routine beyond traditional supplements.

In May 2024, Browns Investments PLC, a Sri Lanka-based strategic investment arm of Browns Group, acquired Lipton Teas for an undisclosed amount. This acquisition supports Browns Investments' objective of becoming the world's largest tea producer, with an emphasis on improving quality, promoting sustainability, and supporting community welfare in East Africa. Lipton Teas and Infusions, a Netherlands-based company specializing in black, green, and plant-based teas, also offers instant tea premix products.

Major companies operating in the instant tea premix market are Tata Consumer Products Limited, Lipton (Unilever), Tetley, Wagh Bakri Tea Group, Society Tea, Girnar Food & Beverages Pvt. Ltd., Samaara Tea, TGL Co., Nestlé Professional, Unilever Food Solutions, Brooke Bond, Nestea, Café Coffee Day Beverages, HUL Vending Solutions, Senso Foods Pvt. Ltd., Society Vending Solutions, AVT Tea, Marvel Tea, Usha Vending Solutions, Typhoo India.

North America was the largest region in the instant tea premix market in 2025. The regions covered in the instant tea premix market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the instant tea premix market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The instant tea premix consists of sales of traditional tea blends, specialty tea blends, herbal tea blends, functional tea blends, and instant iced tea powders. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.