Alcoholic Drinks Packaging in Italy

In 2024, Italy’s alcoholic drinks packaging unit volumes declined by 1%, heavily impacted by reductions in wine consumption and production, particularly in still light grape wine. Domestic retail sales of wine fell, with exports to key markets, including the US, UK and Germany, which account for a substantial share of Italian wine revenues, also declining. Concurrently, adverse weather conditions and inconsistent grape yields impacted production volumes, resulting in supply challenges.

This Alcoholic Drinks Packaging in Italy report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks Packaging market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.