The Middle East & Africa beach towels market is expected to grow from US$ 43.51 million in 2022 to US$ 50.22 million by 2028. It is estimated to grow at a CAGR of 2.4% from 2022 to 2028.
Flourishment of E-Commerce is Fueling the Middle East & Africa Beach Towels Market
In recent years, the organized retail sector underwent a massive transformation. The emergence of e-commerce considerably changed the way people shop and spend their money. The increasing penetration of internet and smartphones, easy access to emerging technologies, rising purchasing power, and convenience of shopping from anywhere anytime provided by online retail platforms are among key factors bolstering e-commerce. With increasing adoption of e-commerce services, the demand for beach towels is expected to increase and further anticipated to drive the market growth in future. Moreover, people increasingly prefer online retail platforms for purchasing household products and heavy discounts, wide availability of different brands under one roof, and home delivery options are other notable factors driving the demand for online shopping. With the rising penetration of e-commerce across different countries, manufacturers are expanding their online presence by selling through well-known platforms, such as Amazon.com and Walmart. These factors are likely to contribute to the growth of the Middle East & Africa beach towels market by eliminating the dependency on offline retail stores.Middle East & Africa Beach Towels Market Overview
Beach towels have become increasingly popular in the Middle East & Africa due to their advantages over regular towels. Beach towels are available with features such as antimicrobial, anti-fungal, sand-free, and lightweight, as well as in a wide range of fabrics, colors, and designs, thereby driving their acceptance among people. Moreover, changing preferences of modern consumers, travelling preferences of millennials, increasing disposable income, and rising purchasing power are among the factors surging the beach towels market growth across the region. However, the availability of substitutes such as regular bath towels and beach blankets is hampering the market expansion. Still, the increasing expenditure on personal care products and on-going fashion trends are propelling the Middle East & Africa beach towels market growth.Middle East & Africa Beach Towels Market Revenue and Forecast to 2028 (US$ Million)
Middle East & Africa Beach Towels Market Segmentation
The Middle East & Africa beach towels market is segmented based on type, material type, distribution channel, and country.- Based on type, the Middle East & Africa beach towels market is bifurcated into anti-microbial and regular. The regular segment held a larger market share in 2022.
- Based on material type, the Middle East & Africa beach towels market is segmented into cotton, microfiber, polyester, and others. The cotton segment held the largest market share in 2022.
- Based on distribution channel, the Middle East & Africa beach towels market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2022.
- Based on country, the Middle East & Africa beach towels market has been categorized into the UAE, Saudi Arabia, South Africa, and the Rest of Middle East & Africa. Our regional analysis states that the Rest of Middle East & Africa dominated the market in 2022.
Table of Contents
1. Introduction1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
1.3.1 MEA Beach Towels Market - By Type
1.3.2 MEA Beach Towels Market - By Material Type
1.3.3 MEA Beach Towels Market - By Distribution Channel
1.3.4 MEA Beach Towels Market - By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. MEA Beach Towels Market Landscape
4.1 Market Overview
4.2 MEA PEST Analysis
4.3 Expert Opinions
5. MEA Beach Towels Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Growing Recreational Activities at Beaches
5.1.2 Increasing Demand for Antimicrobial Beach Towels
5.2 Market Restraints
5.2.1 Availability of Substitutes
5.3 Market Opportunities
5.3.1 Flourishment of E-Commerce
5.4 Future Trends
5.4.1 Product Innovation Pertaining to Beach Towels
5.5 Impact Analysis of Drivers and Restraints
6. Beach Towels Market - MEA Analysis
6.1 MEA Beach Towels Market Forecast and Analysis
7. MEA Beach Towels Market Analysis - By Type
7.1 Overview
7.2 MEA Beach Towels Market, By Type (2021 and 2028)
7.3 Anti-microbial
7.3.1 Overview
7.3.2 Anti-microbial: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
7.4 Regular
7.4.1 Overview
7.4.2 Regular: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8. MEA Beach Towels Market Analysis - By Material Type
8.1 Overview
8.2 MEA Beach Towels Market, By Material Type (2021 and 2028)
8.3 Cotton
8.3.1 Overview
8.3.2 Cotton: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.4 Microfiber
8.4.1 Overview
8.4.2 Microfiber: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.5 Polyester
8.5.1 Overview
8.5.2 Polyester: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
8.6 Others
8.6.1 Overview
8.6.2 Others: Beach Towels Market - Revenue and Forecast to 2028 (US$ Mn)
9. MEA Beach Towels Market Analysis - By Distribution Channel
9.1 Overview
9.2 MEA Beach Towels Market, By Distribution Channel (2021 and 2028)
9.3 Supermarkets and Hypermarkets
9.3.1 Overview
9.3.2 Supermarkets and Hypermarkets: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.4 Specialty Stores
9.4.1 Overview
9.4.2 Specialty Stores: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.5 Online Retail
9.5.1 Overview
9.5.2 Online Retail: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
9.6 Others
9.6.1 Overview
9.6.2 Others: Beach Towels Market- Revenue and Forecast to 2028 (US$ Mn)
10. MEA Beach Towels Market - Country Analysis
10.1 Overview
10.1.1 MEA: Beach Towels Market, by Key Country
10.1.1.1 South Africa: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
10.1.1.1.1 South Africa: Beach Towels Market, By Type
10.1.1.1.2 South Africa: Beach Towels Market, by Material Type
10.1.1.1.3 South Africa: Beach Towels Market, by Distribution Channel
10.1.1.2 Saudi Arabia: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
10.1.1.2.1 Saudi Arabia: Beach Towels Market, By Type
10.1.1.2.2 Saudi Arabia: Beach Towels Market, by Material Type
10.1.1.2.3 Saudi Arabia: Beach Towels Market, by Distribution Channel
10.1.1.3 UAE: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
10.1.1.3.1 UAE: Beach Towels Market, By Type
10.1.1.3.2 UAE: Beach Towels Market, by Material Type
10.1.1.3.3 UAE: Beach Towels Market, by Distribution Channel
10.1.1.4 Rest of MEA: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
10.1.1.4.1 Rest of MEA: Beach Towels Market, by Type
10.1.1.4.2 Rest of MEA: Beach Towels Market, by Material Type
10.1.1.4.3 Rest of MEA: Beach Towels Market, by Distribution Channel
11. Company Profiles
11.1 Dock & Bay Ltd
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Snappy Towels Inc.
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Oasis Towels
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Sandex Corp
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
12. Appendix
12.1 About the Publisher
12.2 Glossary of Terms
List of Tables
Table 1 MEA Beach Towels Market Revenue Forecast to 2028 (US$ Mn)
Table 2. South Africa Beach Towels Market, By Type - Revenue and Forecast to 2028 (US$ Million)
Table 3. South Africa Beach Towels Market, by Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 4. South Africa Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 5. Saudi Arabia Beach Towels Market, By Type - Revenue and Forecast to 2028 (US$ Million)
Table 6. Saudi Arabia Beach Towels Market, by Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 7. Saudi Arabia Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 8. UAE Beach Towels Market, By Type - Revenue and Forecast to 2028 (US$ Million)
Table 9. UAE Beach Towels Market, by Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 10. UAE Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 11. Rest of MEA Beach Towels Market, by Type - Revenue and Forecast to 2028 (US$ Million)
Table 12. Rest of MEA Beach Towels Market, by Material Type - Revenue and Forecast to 2028 (US$ Million)
Table 13. Rest of MEA Beach Towels Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 14. Glossary of Terms
List of Figures
Figure 1. MEA Beach Towels Market Segmentation
Figure 2. MEA Beach Towels Market Segmentation - By Country
Figure 3. MEA Beach Towels Market Overview
Figure 4. MEA Beach Towels Market, by Material Type
Figure 5. MEA Beach Towels Market, by Country
Figure 6. MEA - PEST Analysis
Figure 7. Expert Opinions
Figure 8. MEA Beach Towels Market: Impact Analysis of Drivers and Restraints
Figure 9. MEA Beach Towels Market Forecast and Analysis, 2020-2028 (US$ Mn)
Figure 10. MEA Beach Towels Market Revenue Share, By Type (2021 and 2028)
Figure 11. Anti-microbial: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 12. Regular: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 13. MEA Beach Towels Market Revenue Share, By Material Type (2021 and 2028)
Figure 14. Cotton: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 15. Microfiber: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 16. Polyester: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 17. Others: MEA Beach Towels Market - Revenue and Forecast To 2028 (US$ Mn)
Figure 18. MEA Beach Towels Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 19. Supermarkets and Hypermarkets: MEA Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 20. Specialty Stores: MEA Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 21. Online Retail: MEA Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 22. Others: MEA Beach Towels Market- Revenue and Forecast To 2028 (US$ Mn)
Figure 23. MEA: Beach Towels Market, by Key Country - Revenue (2021) (US$ ‘Million)
Figure 24. MEA: Beach Towels Market Revenue Share, by Key Country (2021 and 2028)
Figure 25. South Africa: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
Figure 26. Saudi Arabia: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
Figure 27. UAE: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
Figure 28. Rest of MEA: Beach Towels Market -Revenue and Forecast to 2028 (US$ Million)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Dock & Bay Ltd
- Oasis Towels
- Sandex Corp
- Snappy Towels Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 70 |
| Published | February 2023 |
| Forecast Period | 2022 - 2028 |
| Estimated Market Value ( USD | $ 43.51 Million |
| Forecasted Market Value ( USD | $ 50.22 Million |
| Compound Annual Growth Rate | 2.4% |
| Regions Covered | Africa, Middle East |
