Middle East & Africa Blood Pressure Monitoring Devices Market Outlook, 2028

The rise of blood pressure issues, particularly in the context of arterial hypertension, has become a significant concern in recent years. Arterial hypertension, commonly known as high blood pressure, is a medical condition characterized by the force of blood against the walls of the arteries being consistently too high. In the era of modern living, several factors have contributed to the increase in blood pressure problems. Sedentary lifestyles, unhealthy dietary habits, stress, and lack of physical activity have become prevalent in many societies. These factors, combined with genetic predispositions, have led to a surge in hypertension cases worldwide. As a result, there has been a growing demand for effective and convenient ways to monitor blood pressure. This increasing awareness of the importance of blood pressure management has driven the development and innovation of blood pressure monitoring devices. Traditional mercury-based sphygmomanometers have given way to digital blood pressure monitors that are more convenient and user-friendly. Additionally, wearable devices equipped with blood pressure monitoring capabilities have gained popularity. These devices can provide real-time data, allowing individuals to track their blood pressure throughout the day and make necessary lifestyle adjustments. The integration of technology and healthcare has further propelled the advancement of blood pressure monitoring. Smartphone applications and smart watches equipped with blood pressure measurement features have empowered individuals to take charge of their cardiovascular health. These devices often sync with apps that analyze trends, provide insights, and even alert users and healthcare professionals in case of concerning readings.

According to the research report Middle East and Africa Blood Pressure Monitoring Devices Market Outlook, 2028, the Middle East and Africa Blood Pressure Monitoring Devices market is projected to reach market size USD 290 Million by 2028. The MEA region has witnessed significant growth in the blood pressure monitoring devices market due to various factors that have influenced healthcare awareness, technological advancements, and changing lifestyles. With a rising prevalence of cardiovascular diseases and hypertension-related issues in the MEA region, the demand for effective and accessible blood pressure monitoring solutions has intensified. Governments and healthcare organizations across the MEA region have been actively promoting preventive healthcare measures, including regular blood pressure monitoring, to curb the increasing burden of chronic diseases. This has led to greater public awareness and a higher adoption rate of blood pressure monitoring devices. Additionally, the region's aging population and the escalating incidence of hypertension-related complications have further driven the demand for accurate and user-friendly monitoring tools. Technological advancements have played a pivotal role in shaping the MEA blood pressure monitoring devices market. The proliferation of smartphones and wearable devices has enabled individuals to conveniently track their blood pressure levels on the go. Many of these devices offer wireless connectivity and sync with mobile apps, allowing users to store and analyze their health data over time. This integration of technology with healthcare has not only empowered individuals to take control of their health but has also facilitated remote patient monitoring, allowing healthcare professionals to provide timely interventions and guidance. Furthermore, partnerships and collaborations between local and international medical device companies have led to the introduction of innovative and reliable blood pressure monitoring devices in the MEA market. These devices often cater to diverse consumer preferences, incorporating features such as portability, ease of use, and multi-functionality.

In the MEA region, Saudi Arabia has emerged as a key player in the blood pressure monitoring devices market, commanding the largest share and fastest CAGR. The country's significant share can be attributed to several factors including a large population base, increasing healthcare awareness, government initiatives to promote preventive healthcare, and a growing prevalence of lifestyle-related diseases such as hypertension. South Africa follows closely, securing a notable position in the MEA blood pressure monitoring devices market. The country's advanced healthcare infrastructure, coupled with a rising focus on chronic disease management, has led to a substantial demand for blood pressure monitoring solutions. Additionally, South Africa's efforts to enhance healthcare accessibility and digital health adoption have contributed to the market's growth. The United Arab Emirates (UAE) also holds a prominent share in the MEA blood pressure monitoring devices market. The UAE's modern healthcare facilities, affluent population, and proactive approach towards adopting technological innovations in healthcare have driven the demand for accurate and convenient blood pressure monitoring devices. The country's emphasis on providing quality healthcare services to both residents and visitors has further fueled the market's expansion.

According to the report, the market is segmented into Automated/ Digital Blood Pressure Monitoring Devices Type, which are further categorized into Upper Arm, Wrist, and Finger type. Upper arm blood pressure monitoring devices are the most commonly used type of blood pressure measurement tools in various healthcare settings and for personal health monitoring. The upper arm is a preferred location for blood pressure measurements because it provides a stable and consistent point of measurement. This region is closer to the heart and major arteries, resulting in more accurate readings that closely reflect the actual blood pressure levels within the circulatory system. Digital upper arm blood pressure monitors have become particularly popular due to their ease of use. Wrist and finger blood pressure devices are alternative types of blood pressure monitoring tools that offer unique advantages and conveniences compared to the more traditional upper arm devices. While they have gained some popularity, wrist and finger devices are generally considered to have certain limitations and may not always provide readings as accurate as those obtained from upper arm monitors.

Digital blood pressure monitoring devices have gained significant popularity, particularly for home use, and they hold the highest market share compared to other types of devices such as aneroid monitors. This preference can be attributed to several advantages that digital devices offer to individuals and healthcare providers alike. One of the primary reasons for the widespread preference of digital blood pressure monitors is their ease of use. These devices are user-friendly and typically feature automated inflation and measurement, eliminating the need for manual pumping and stethoscope use as required with aneroid monitors. Accuracy is another key factor driving the preference for digital blood pressure monitors. Many modern digital devices utilize oscillometric technology, which is known for providing reliable and consistent readings. This accuracy is particularly important for individuals who need to closely monitor their blood pressure for medical reasons, and for healthcare professionals who require precise data for diagnosis and treatment. In contrast, aneroid monitors require manual inflation and the use of a stethoscope to listen for blood pressure sounds, which can be more complex and error-prone for untrained individuals. While aneroid monitors are still used in clinical settings and by medical professionals, digital devices have largely taken over the home monitoring market due to their convenience, accuracy, and ease of use. The preference for digital blood pressure monitoring devices, especially for home use, can be attributed to their simplicity, accuracy, and enhanced data management features. As technology continues to advance, these devices are likely to maintain their dominance in the market, further empowering individuals to take control of their health and monitor their blood pressure effectively at home.

The growth of blood pressure (BP) monitoring accessories has paralleled the expansion of the BP monitoring devices market, contributing to a more comprehensive and user-friendly approach to managing cardiovascular health. These accessories encompass a range of complementary products designed to enhance the accuracy, convenience, and overall experience of blood pressure measurement. One of the notable areas of growth within BP accessories is cuff variety and customization. However, the development of adjustable and multiple-sized cuffs has addressed this concern, ensuring that individuals of varying arm circumferences can obtain accurate readings. This inclusivity has significantly improved the reliability of BP measurements. Moreover, technological integration has played a pivotal role in the growth of BP accessories. Wireless connectivity and Bluetooth-enabled accessories allow blood pressure data to be seamlessly transferred to smartphones, tablets, or computers. This not only simplifies data management but also empowers users to share their readings with healthcare providers, facilitating remote monitoring and timely interventions.

In the Middle East and Africa (MEA) region, the distributional channels for blood pressure (BP) monitoring devices are diverse, catering to both healthcare institutions and individual consumers. Among these channels, hospital pharmacies have emerged as a prominent distribution platform, often commanding the largest share due to their accessibility, credibility, and ability to cater to both clinical and individual needs. Hospital pharmacies hold a significant portion of the BP device distribution market. While hospital pharmacies dominate the distribution of BP devices in the MEA region, other distribution channels also play important roles. These may include medical supply stores, specialized medical equipment retailers, online marketplaces, and healthcare institutions beyond hospitals, such as clinics and diagnostic centers. However, the reputation and convenience offered by hospital pharmacies make them a preferred choice for both medical professionals and patients seeking reliable BP monitoring solutions.

The COVID-19 pandemic has had a multifaceted impact on the blood pressure device market in MEA, reshaping consumer behavior, healthcare practices, and technological innovation. With the pandemic emphasizing the importance of proactive health management, the demand for blood pressure monitoring devices experienced a notable surge. As individuals became more conscious of their well-being, there was a heightened interest in tracking cardiovascular health from the comfort of their homes. The closure of healthcare facilities and the reluctance to visit clinics due to infection concerns accelerated the adoption of remote monitoring solutions. Telehealth and virtual consultations became pivotal, prompting a greater reliance on blood pressure devices that could seamlessly transmit accurate readings to healthcare providers. As a result, there was a notable shift towards smartphone-connected devices and wearable’s that enabled individuals to share real-time data with medical professionals. On the flip side, disruptions in global supply chains and manufacturing processes caused temporary challenges in the availability of certain devices. Despite these hurdles, the market exhibited resilience, adapting swiftly to meet the increased demand and evolving needs of consumers. Overall, the COVID-19 pandemic catalyzed a paradigm shift in the blood pressure device market, accelerating the adoption of digital health solutions and reinforcing the significance of proactive health management in the face of unprecedented challenges.

Start-up’s scenarios

• Heartill (United Arab Emirates, 2020): Developed a wearable patch that can measure blood pressure, heart rate, and other health metrics.
• Biospectal (Switzerland/Silicon Valley, 2018): Developed a non-invasive cuff less blood pressure solution called OptiBP that uses a smartphone.
• MyVitals (Saudi Arabia, 2021): Developed a blood pressure monitoring device that can be used at home or in a doctor's office.

Companies Covered in the report:

Omron Corporation, Koninklijke Philips N.V., Welch Allyn, Inc., Panasonic Holdings Corporation, General Electric Company, Masimo Corporation, Microlife Corporation, Nihon Kohden Corporation, Drägerwerk AG & Co. KGaA and Withings.

Considered in this report:

• Geography: MEA
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:

• MEA Blood Pressure Monitoring Devices Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Device:

• Aneroid/ Sphygmomanometer BP Monitor
• Automated/Digital
• BP Transducers
• Blood Pressure Instrument Accessories (BP Cuff, Bladders, Bulbs and Valves)
• Ambulatory BP Monitors, Hydration Gear, Illumination Gear, Fire Starters, Repair Kit and Tools, etc.)

By Automated/ Digital Blood Pressure Monitoring Devices Type:

• Upper Arm
• Wrist
• Finger

By Automated/ Digital Blood Pressure Monitoring Devices Technology Type:

• Non-Smart/ Wired
• Smart/ Wireless

By End-User:

• Hospitals & Clinics
• Home Healthcare
• Others

By Distributional Channel:

• Hospital Pharmacies
• Retail Pharmacies
• Online Stores

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Adventure Sports Gear industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.