Non-Surgical Cosmetic Procedures Market Report 2026

The non-surgical cosmetic procedures market size has grown rapidly in recent years. It will grow from $28.63 billion in 2025 to $31.74 billion in 2026 at a compound annual growth rate (CAGR) of 10.9%. The growth in the historic period can be attributed to growing aesthetic awareness among consumers, expansion of outpatient cosmetic clinics, increasing social media influence on appearance, rising acceptance of cosmetic treatments, improved availability of trained practitioners.

The non-surgical cosmetic procedures market size is expected to see rapid growth in the next few years. It will grow to $47.37 billion in 2030 at a compound annual growth rate (CAGR) of 10.5%. The growth in the forecast period can be attributed to increasing demand for personalized aesthetics, rising adoption of advanced laser and energy-based devices, expansion of male cosmetic treatment adoption, growing focus on preventive aesthetics, advancements in minimally invasive technologies. Major trends in the forecast period include increasing demand for injectable aesthetic treatments, rising adoption of non-invasive skin rejuvenation technologies, growing use of personalized cosmetic procedures, expansion of energy-based aesthetic devices, enhanced focus on minimally invasive techniques.

The expansion of personal grooming and self-care is anticipated to drive the growth of the non-surgical cosmetic procedures market in the coming years. Personal grooming and self-care encompass the routines and activities individuals adopt to maintain their appearance, hygiene, and overall well-being. The increasing focus on personal grooming and self-care is fueled by rising beauty consciousness, the influence of social media, and a stronger emphasis on wellness and self-confidence. Non-surgical cosmetic procedures support personal grooming and self-care by providing quick, minimally invasive solutions to enhance appearance and improve self-esteem. For example, in July 2024, a report released by the British Beauty Council, a UK-based organization, stated that in 2023 the personal care sector contributed £27.2 billion ($30.44 billion) to the GDP, representing an 11% increase compared to 2022. This growth was driven by a 10% rise in household spending on personal care products and services across the UK. Hence, the increasing demand for personal grooming and self-care is fueling the growth of the non-surgical cosmetic procedures market.

Major companies operating in the non-surgical cosmetic procedures market are concentrating on developing advanced technologies, such as micro-focused ultrasound skin-lifting platforms, to address the growing demand for effective, non-invasive solutions for facial rejuvenation, skin tightening, and the treatment of age-related skin laxity. A micro-focused ultrasound system delivers targeted ultrasound energy to deep dermal and sub-dermal tissue layers, stimulating the body’s natural production of collagen and elastin without the need for incisions, anesthesia, or downtime, thereby offering a non-surgical alternative to traditional facelift procedures. For example, in September 2024, Merz Aesthetics, a U.S.-based medical aesthetics company, introduced Ultherapy PRIME, an advanced non-invasive skin-lifting platform. The system enables customizable energy delivery with real-time imaging, enhances collagen stimulation, and produces visible lifting and firming outcomes in a single treatment session, while reducing recovery time compared with surgical options.

In February 2025, Crown Laboratories, a U.S.-based skincare and aesthetics company, acquired Revance Therapeutics for $924 million. Through this acquisition, Crown Laboratories seeks to broaden its non-surgical cosmetic portfolio by incorporating Revance’s neuromodulator injectables and dermal fillers, thereby offering a more comprehensive range of aesthetic treatment solutions. Revance Therapeutics is a U.S.-based biotechnology company that specializes in non-surgical cosmetic procedures, including the DAXXIFY neuromodulator and RHA® dermal filler products.

Major companies operating in the non-surgical cosmetic procedures market are AbbVie Inc., Galderma S.A., Merz Pharma GmbH and Co KGaA, Revance Therapeutics Inc., Cynosure Inc., BTL Industries, InMode Ltd, Lumenis Be Ltd., Sisram Medical Ltd, Cutera Inc., Lutronic Corporation, Candela Corporation, Fotona d.o.o., Alma Lasers Ltd, Sciton Inc., EndyMed Medical Ltd, Johnson and Johnson, Shiseido Company Limited, Sientra Inc., Strata Skin Sciences.

North America was the largest region in the non-surgical cosmetic procedures market in 2025. The regions covered in the non-surgical cosmetic procedures market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the non-surgical cosmetic procedures market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Tariffs are influencing the non-surgical cosmetic procedures market by increasing costs of imported aesthetic devices, laser systems, injectables, consumables, and diagnostic imaging tools. Clinics and medspas in North America and Europe are most affected due to reliance on imported equipment, while Asia-Pacific faces pricing pressure on device exports. These tariffs are increasing treatment costs and delaying technology upgrades. However, they are also encouraging local device manufacturing, regional supply chain development, and innovation in cost-effective aesthetic technologies.

The non-surgical cosmetic procedures market research report is one of a series of new reports that provides non-surgical cosmetic procedures market statistics, including non-surgical cosmetic procedures industry global market size, regional shares, competitors with a non-surgical cosmetic procedures market share, detailed non-surgical cosmetic procedures market segments, market trends and opportunities, and any further data you may need to thrive in the non-surgical cosmetic procedures industry. This non-surgical cosmetic procedures market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Non-surgical cosmetic procedures are minimally invasive treatments intended to enhance appearance without requiring surgical intervention. They aim to reduce wrinkles, improve skin texture, and contour the body while involving little to no downtime. These procedures are widely favored due to their faster recovery period and lower risk when compared to surgical alternatives. They are generally carried out in outpatient settings by licensed practitioners.

The primary techniques used in non-surgical cosmetic procedures include botulinum toxins, hyaluronic acid-based dermal fillers, hair removal methods, and other approaches. Botulinum toxin techniques involve the application of botulinum toxins for medical and aesthetic purposes to temporarily relax muscles and minimize the appearance of wrinkles. These treatments are suitable for both women and men and are offered across various end users, including hospitals or surgical centers, medspas, traditional spas, and clinics owned by healthcare professionals.

The non-surgical cosmetic procedures market consists of revenues earned by entities by providing services such as microdermabrasion and dermabrasion, micro-needling, cool sculpting, IPL (intense pulsed light) therapy, radiofrequency skin tightening, and hydra facial. The market value includes the value of related goods sold by the service provider or included within the service offering. The non-surgical cosmetic procedures market also includes sales of botox injections, dermal fillers, laser skin resurfacing, and chemical peels. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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