North America Sun Care Cosmetics Market Size, Share & Industry Analysis Report by Type, Distribution Channel, Product, and Country with Growth Forecasts, 2025-2032

The North America Sun Care Cosmetics Market is expected to witness market growth of 6.2% CAGR during the forecast period (2025-2032).

The US market dominated the North America Other Product Market by country in 2024, and is expected to continue to be a dominant market till 2032; thereby, achieving a market value of $277.6 million by 2032. The Canada market is experiencing a CAGR of 10.6% during 2025-2032. Additionally, the Mexico market is expected to exhibit a CAGR of 9.7% during 2025-2032. The US and Canada led the North America Sun Care Cosmetics Market by Country with a market share of 73.2% and 12% in 2024.



The North American sun care cosmetics market has grown from just protecting against sunburn to a lively field that includes health, skin care, and lifestyle. Sun care became a daily need, not just a seasonal one, thanks to more awareness of public health and more education about skin care. Over time, the range of products grew to include sprays, gels, and cosmetic hybrids that had anti-aging, moisturizing, and antioxidant benefits. There are now more products that work for people of all skin tones, types, and ages. Sun care is now a popular type of skin care because it is available in more places, like pharmacies, supermarkets, and online stores.

Some of the most important trends are the rise of products that do more than one thing, the demand for clean and eco-friendly formulas, and the move toward personalized, inclusive products. Increasingly, people expect sun care products to be good for their skin and to be in line with their moral values. To stay ahead, top brands focus on research and development, following the rules, and strategic marketing. Niche players, on the other hand, gain ground by offering mineral-based, eco-friendly, and specialized solutions. The competitive landscape shows a balance between big, well-known multinationals that have an edge in size and small, flexible companies that cater to environmentally conscious, tech-savvy customers.

Product Outlook

Based on Product, the market is segmented into SPF Foundation, SPF Sunscreen, SPF Lotion, SPF BB Creams, SPF Spray, Tinted Moisturizers, SPF Primers, and Other Product. Among various US Sun Care Cosmetics Market by Product; The SPF Sunscreen market achieved a market size of USD $414.2 Million in 2024 and is expected to grow at a CAGR of 4.4 % during the forecast period. The Tinted Moisturizers market is predicted to experience a CAGR of 7.4% throughout the forecast period from (2025 - 2032).

Type Outlook

Based on Type, the market is segmented into Conventional, and Organic. With a compound annual growth rate (CAGR) of 7.1% over the projection period, the Conventional Market, dominate the Mexico Sun Care Cosmetics Market by Type in 2024 and would be a prominent market until 2032. The Organic market is expected to witness a CAGR of 8.8% during 2025-2032.

Country Outlook

The sun care cosmetics market in Canada is like that in the U.S., but it is affected by Canada's changing climate, strong public health messages, and consumers who care about the environment. In colder areas, sunscreen use is still seasonal, but more people see it as a must-have for skin care all year round. Canadians prefer gentle, non-irritating products that are good for sensitive skin. There is also a growing interest in hybrid products that offer both SPF and skincare benefits. Key buying factors are broad-spectrum protection, cosmetic beauty, and ethical sourcing. E-commerce, especially in rural areas, and customers wanting to know what's in products and how to use them are helping the market grow. Both international and local companies compete by following Canadian values and putting an emphasis on quality, safety, and sustainability.

List of Key Companies Profiled

• L'Oréal S.A.
• Beiersdorf AG
• Johnson & Johnson
• Unilever PLC
• Shiseido Company Limited
• The Estee Lauder Companies, Inc.
• Coty, Inc.
• Clarins Group SA
• Edgewell Personal Care
• The Procter & Gamble Company

Market Report Segmentation

By Type

• Conventional
• Organic

By Distribution Channel

• Supermarkets & Hypermarkets
• Specialty Stores
• E-Commerce
• Other Distribution Channel

By Product

• SPF Foundation
• SPF Sunscreen
• SPF Lotion
• SPF BB Creams
• SPF Spray
• Tinted Moisturizers
• SPF Primers
• Other Product

By Country

• US
• Canada
• Mexico
• Rest of North America