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Online/Virtual Fitness Global Market Report 2023

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    Report

  • 200 Pages
  • February 2023
  • Region: Global
  • The Business Research Company
  • ID: 5744164
UP TO OFF until Dec 31st 2023

Quick Summary:

In the ever-evolving landscape of technology and wellness, the global online/virtual fitness market continues to show strong growth potential. This industry encompasses the generation of revenues by businesses providing online fitness services geared towards health-conscious consumers. This convenience-based service is redefining fitness by offering a multitude of applications, from sleep monitoring to running rhythm tracking, all aimed to improve the user's lifestyle and health.

Understanding the trends and emerging opportunities in this flourishing market can position businesses for sustained success and growth. This comprehensive market research report provides an in-depth analysis that will offer invaluable insight, highlighting the key market players, regional impact, competitor's market share as well as vivid segmentation details. With this resource, executives can strategically navigate the shifts in this dynamic market, ensuring they capitalize on the increasing trend of virtual fitness.

The global online/virtual fitness market grew from $15.65 billion in 2022 to $21.82 billion in 2023 at a compound annual growth rate (CAGR) of 39.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The online/virtual fitness market is expected to grow to $76.57 billion in 2027 at a CAGR of 36.9%.

The online/virtual fitness market includes revenues earned by entities by providing services, which can be used for the online accessibility of health and wellness to fitness-conscious consumers or persons who might not be keen or able to visit a gym. Virtual or online fitness is a convenience-based fitness/wellness service to the users to access a trainer online/virtually rather than visiting the fitness facility. Usually, the fitness training videos are provided on the web dashboards or fitness apps that are managed by the fitness trainer. In addition, virtual fitness sensors in smartphones and wearable enable various virtual fitness applications like sleep monitoring and running rhythm tracking to enhance users’ lifestyles and health. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

Online or virtual fitness is the fusion of fitness with technology. Online fitness is when a coach or personal trainer provides people with fitness coaching through the internet. Online or virtual fitness is provided through training videos offered through an app or online dashboard run by the coach.

North America was the largest region in the online/virtual fitness market in 2022. Asia-Pacific is expected to be the fastest growing region in the forecast period. The regions covered in the online/virtual fitness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The main devices used to access online/virtual fitness services include smart TVs, smartphones, laptops, desktops, and tablets. Smart TVs and smartphones enable consumers to access online fitness services through apps and track physical activity. Laptops, desktops, and tablets enable consumers to access online fitness services through apps and websites. Major end-user of online/virtual fitness include professional gyms, sports institutions, defense institutes, educational institutions, corporate institutions, and individuals. Professional gyms include physical fitness facilities, weight-reducing clubs, health clubs, and exercise salons. Sports institutions include arenas, stadiums, and sports clubs. Defense institutes provide various self-defense training, including martial arts classes, the use of pepper sprays, and other self-defense weapons. Educational institutions are involved in providing educational training and development. Individuals are a major end-user of online/virtual fitness services such as exercise classes, yoga sessions, meditation classes, sports classes, and others.

The rising penetration of smart devices is expected to propel the growth of the online/virtual fitness market. Smart devices are devices that are connected to other devices or networks via different wireless protocols such as Bluetooth, Zigbee, NFC, Wi-Fi, LiFi, and 5G and help in keeping track of a person's day-to-day activities. Smart devices enable users to access online fitness content. According to a survey conducted across Australia, Belgium, China, Greece, Ireland, Italy, KSA, Netherlands, Spain, Sweden, the U.K., and the U.S. by OMD Worldwide, a US-based media communications agency, it has been found that 61% of people own a smart device. Therefore, the rising penetration of smart devices is driving the growth of the online-virtual fitness market.

The on-demand offering is a key trend gaining popularity in the online-virtual fitness market. On-demand online fitness services enable consumers to access fitness sessions at their convenience with their choice of workout programs, exercise difficulty levels, and trainers. For instance, in May 2022, Johnson Health Technology Company, a US-based online fitness services company, launched Matrix Connected solutions through which gyms and fitness owners can create digital experiences for their members and people can take on-demand exclusive training cycles.

In October 2021, LifeSpeak Inc., a leading provider of mental health and total wellbeing platform, acquired LIFT Digital Inc., an online wellness company. With this acquisition, LifeSpeak aims to capitalize on LIFT’s client base which includes many blue-chip organizations, and execute on its plan to accelerate growth through acquisitions.

The countries covered in the online/virtual fitness market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

The online/virtual fitness market research report is one of a series of new reports that provides online/virtual fitness market statistics, including the line/virtual fitness industry global market size, regional shares, competitors with an online/virtual fitness market share, detailed online/virtual fitness market segments, market trends and opportunities, and any further data you may need to thrive in the online/virtual fitness industry. This online/virtual fitness market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

Major players in the online/virtual fitness market are ClassPass Inc., FITBIT, INC., Fitness On Demand, Les Mills International Ltd., Navigate Wellbeing Solutions, Reh-Fit Centre, Sworkit Company, Viva Leisure, Wellbeats Inc., Zwift, Peloton Interactive, Inc., Health Clubs & Gyms, Fast Lean Fitness centre and Gym, Charter Fitness Inc., and MoveGB.



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Frequently Asked Questions about the Global Online/Virtual Fitness Market

What is the estimated value of the Global Online/Virtual Fitness Market?

The Global Online/Virtual Fitness Market was estimated to be valued at $21.82 billion in 2023.

What is the growth rate of the Global Online/Virtual Fitness Market?

The growth rate of the Global Online/Virtual Fitness Market is 36.9%, with an estimated value of $76.57 billion by 2027.

What is the forecasted size of the Global Online/Virtual Fitness Market?

The Global Online/Virtual Fitness Market is estimated to be worth $76.57 billion by 2027.

Who are the key companies in the Global Online/Virtual Fitness Market?

Key companies in the Global Online/Virtual Fitness Market include ClassPass Inc., FITBIT INC., Fitness On Demand, Les Mills International Ltd., Navigate Wellbeing Solutions, Reh, Fit Centre, Sworkit Company, Viva Leisure and Wellbeats Inc..

Table of Contents

1. Executive Summary

2. Online/Virtual Fitness Market Characteristics

3. Online/Virtual Fitness Market Trends And Strategies

4. Online/Virtual Fitness Market - Macro Economic Scenario
4.1 COVID-19 Impact On Online/Virtual Fitness Market
4.2 Ukraine-Russia War Impact On Online/Virtual Fitness Market
4.3 Impact Of High Inflation On Online/Virtual Fitness Market

5. Online/Virtual Fitness Market Size And Growth
5.1. Global Online/Virtual Fitness Historic Market, 2017-2022, $ Billion
5.1.1. Drivers Of The Market
5.1.2. Restraints On The Market
5.2. Global Online/Virtual Fitness Forecast Market, 2022-2027F, 2032F, $ Billion
5.2.1. Drivers Of The Market
5.2.2. Restraints On the Market

6. Online/Virtual Fitness Market Segmentation
6.1. Global Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Smart TV
  • Smartphones
  • Laptops, Desktops, and Tablets
6.2. Global Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Professional Gyms
  • Sports Institutes
  • Defense Institutes
  • Educational Institutions
  • Corporate Institutions
  • Individuals
6.3. Global Online/Virtual Fitness Market, Segmentation By Revenue Model, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Subscription
  • Advertisement
  • Hybrid
7. Online/Virtual Fitness Market Regional And Country Analysis
7.1. Global Online/Virtual Fitness Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
7.2. Global Online/Virtual Fitness Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

8. Asia-Pacific Online/Virtual Fitness Market
8.1. Asia-Pacific Online/Virtual Fitness Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
8.3. Asia-Pacific Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

9. China Online/Virtual Fitness Market
9.1. China Online/Virtual Fitness Market Overview
9.2. China Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion
9.3. China Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion

10. India Online/Virtual Fitness Market
10.1. India Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
10.2. India Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

11. Japan Online/Virtual Fitness Market
11.1. Japan Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
11.2. Japan Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

12. Australia Online/Virtual Fitness Market
12.1. Australia Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
12.2. Australia Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

13. Indonesia Online/Virtual Fitness Market
13.1. Indonesia Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
13.2. Indonesia Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

14. South Korea Online/Virtual Fitness Market
14.1. South Korea Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
14.2. South Korea Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

15. Western Europe Online/Virtual Fitness Market
15.1. Western Europe Online/Virtual Fitness Market Overview
15.2. Western Europe Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
15.3. Western Europe Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

16. UK Online/Virtual Fitness Market
16.1. UK Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
16.2. UK Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

17. Germany Online/Virtual Fitness Market
17.1. Germany Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
17.2. Germany Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

18. France Online/Virtual Fitness Market
18.1. France Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
18.2. France Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

19. Eastern Europe Online/Virtual Fitness Market
19.1. Eastern Europe Online/Virtual Fitness Market Overview
19.2. Eastern Europe Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
19.3. Eastern Europe Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

20. Russia Online/Virtual Fitness Market
20.1. Russia Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
20.2. Russia Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

21. North America Online/Virtual Fitness Market
21.1. North America Online/Virtual Fitness Market Overview
21.2. North America Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
21.3. North America Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

22. USA Online/Virtual Fitness Market
22.1. USA Online/Virtual Fitness Market Overview
22.2. USA Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
22.3. USA Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

23. South America Online/Virtual Fitness Market
23.1. South America Online/Virtual Fitness Market Overview
23.2. South America Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
23.3. South America Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

24. Brazil Online/Virtual Fitness Market
24.1. Brazil Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
24.2. Brazil Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

25. Middle East Online/Virtual Fitness Market
25.1. Middle East Online/Virtual Fitness Market Overview
25.2. Middle East Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
25.3. Middle East Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

26. Africa Online/Virtual Fitness Market
26.1. Africa Online/Virtual Fitness Market Overview
26.2. Africa Online/Virtual Fitness Market, Segmentation By Device Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
26.3. Africa Online/Virtual Fitness Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

27. Online/Virtual Fitness Market Competitive Landscape And Company Profiles
27.1. Online/Virtual Fitness Market Competitive Landscape
27.2. Online/Virtual Fitness Market Company Profiles
27.2.1. ClassPass Inc.
27.2.1.1. Overview
27.2.1.2. Products and Services
27.2.1.3. Strategy
27.2.1.4. Financial Performance
27.2.2. FITBIT, INC.
27.2.2.1. Overview
27.2.2.2. Products and Services
27.2.2.3. Strategy
27.2.2.4. Financial Performance
27.2.3. Fitness On Demand
27.2.3.1. Overview
27.2.3.2. Products and Services
27.2.3.3. Strategy
27.2.3.4. Financial Performance
27.2.4. Les Mills International Ltd.
27.2.4.1. Overview
27.2.4.2. Products and Services
27.2.4.3. Strategy
27.2.4.4. Financial Performance
27.2.5. Navigate Wellbeing Solutions
27.2.5.1. Overview
27.2.5.2. Products and Services
27.2.5.3. Strategy
27.2.5.4. Financial Performance

28. Key Mergers And Acquisitions In The Online/Virtual Fitness Market

29. Online/Virtual Fitness Market Future Outlook and Potential Analysis

30. Appendix
30.1. Abbreviations
30.2. Currencies
30.3. Historic And Forecast Inflation Rates
30.4. Research Inquiries
30.5. About the Publisher
30.6. Copyright And Disclaimer

Executive Summary

Online/Virtual Fitness Global Market Report 2023 provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on online/virtual fitness market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
Where is the largest and fastest growing market for online/virtual fitness? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The online/virtual fitness market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of COVID-19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered

1) By Device Type: Smart TV; Smartphones; Laptops, Desktops, and Tablets
2) By End User: Professional Gyms; Sports Institutes; Defense Institutes; Educational Institutions; Corporate Institutions; Individuals
3) By Revenue Model: Subscription; Advertisement; Hybrid

Companies Mentioned: ClassPass Inc.; FITBIT INC.; Fitness On Demand; Les Mills International Ltd.; Navigate Wellbeing Solutions

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Delivery Format: PDF, Word and Excel Data Dashboard.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • ClassPass Inc.
  • FITBIT INC.
  • Fitness On Demand
  • Les Mills International Ltd.
  • Navigate Wellbeing Solutions
  • Reh-Fit Centre
  • Sworkit Company
  • Viva Leisure
  • Wellbeats Inc.
  • Zwift
  • Peloton Interactive Inc
  • Health Clubs & Gyms
  • Fast Lean Fitness Centre and Gym
  • Charter Fitness Inc.
  • MoveGB

Methodology

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