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Global Over-The-Top Services Market by Component (Services, Solution), User Type (Commercial, Personal), Revenue Model, Device Type - Forecast 2024-2030- Product Image
Global Over-The-Top Services Market by Component (Services, Solution), User Type (Commercial, Personal), Revenue Model, Device Type - Forecast 2024-2030- Product Image
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Global Over-The-Top Services Market by Component (Services, Solution), User Type (Commercial, Personal), Revenue Model, Device Type - Forecast 2024-2030

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  • 191 Pages
  • March 2024
  • Region: Global
  • 360iResearch™
  • ID: 5674416
UP TO OFF until Dec 31st 2024
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The Over-The-Top Services Market size was estimated at USD 194.00 billion in 2023, USD 218.24 billion in 2024, and is expected to grow at a CAGR of 12.86% to reach USD 452.50 billion by 2030.

Over-the-top services transmit content over the Internet rather than conventional distribution channels such as cable, broadcasters, and IPTV providers. OTT platforms enable users to watch their favorite movies on the device with an internet connection whenever and wherever they want. The rising preference for online video streaming has significantly increased the demand for OTT platforms. However, the associated security issues and inadequate infrastructure have raised concerns about developing the OTT services market. Nevertheless, the ongoing technological advancements and deployment in the educational and finance sector may create robust opportunities for the market in the forecast period.

Regional Insights

The rising penetration of high-speed internet, growing developments of 5G infrastructure, and rapid usage of smartphones have significantly escalated the utilization of OTT services in the American region. Moreover, the presence of multiple giant players and rapid adoption through several business verticals has raised the scope of the OTT service market in the area. On the other hand, Asia-Pacific also contributes significant growth factors for the OTT service market owing to rapid adoption by multiple end-user sectors. In European countries, emerging technological advancements and well-established IT infrastructure have expanded the development of the OTT services market.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Over-The-Top Services Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Over-The-Top Services Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Over-The-Top Services Market, highlighting leading vendors and their innovative profiles. These include Akamai Technologies, Inc., Alphabet Inc., ALTBalaji, Amazon Inc., Apple Inc., Bharti Airtel Limited, Brightcove, Inc., BT Group, Catchplay, Cisco Systems, Inc., DirecTV Stream, Disney+ Hotstar, EchoStar Corporation, ErosNow, ESPN+, Flicknexs, Freesat Limited, FuboTV Inc., Gospell Digital Technology Co., Ltd., Haivision Inc., HBO Max, Hulu, LLC, iflix Ltd., iQIYI, Inc., Kakao Corp., Kaltura, Inc., Microsoft Corporation, Mobiotics, Muvi LLC, NBCUniversal Media, LLC, Netflix, Inc., Novi Digital Entertainment Pvt. Ltd., Peacock TV LLC, PlayBox Technology (UK) Ltd., Rakuten Viki, Rakuten, Inc., Roku Inc., Setplex LLC, Sling TV, Sony Pictures Networks India, Starz, Telstra Corporation Ltd., Tencent Holdings Ltd., TVF Play by Contagious Online Media Network Pvt. Ltd., Uscreen, Ventuno Technologies Pvt. Ltd., Viacom18 Media Private Limited, Vimeo Live, Wowza Media Systems, LLC, and Zee5 by Zee Entertainment Enterprises Ltd.

Market Segmentation & Coverage

This research report categorizes the Over-The-Top Services Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Component
    • Services
    • Solution
  • User Type
    • Commercial
    • Personal
  • Revenue Model
    • Advertisement
    • Hybrid
    • Subscription
  • Device Type
    • Gaming Consoles
    • Laptops, Desktops, & Tablets
    • Set-Top Box
    • Smart TVs
    • Smartphones
  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report offers valuable insights on the following aspects:

  1. Market Penetration: It presents comprehensive information on the market provided by key players.
  2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
  3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
  4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
  5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

  1. What is the market size and forecast of the Over-The-Top Services Market?
  2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Over-The-Top Services Market?
  3. What are the technology trends and regulatory frameworks in the Over-The-Top Services Market?
  4. What is the market share of the leading vendors in the Over-The-Top Services Market?
  5. Which modes and strategic moves are suitable for entering the Over-The-Top Services Market?

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This report also includes a complimentary Excel file with data from the report for purchasers at the Site License or greater level.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Over-The-Top Services Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Proliferation of online streaming video channel coupled with surging SVOD
5.1.1.2. Ongoing trend of OTT platforms in emerging markets
5.1.1.3. High demand owing to flexibility and ease of use for great customer service
5.1.2. Restraints
5.1.2.1. Concern associated with data infrastructure and latency issues
5.1.3. Opportunities
5.1.3.1. Ongoing technological advancements in OTT platforms
5.1.3.2. Emerging adoption of OTT services across finance and education sector
5.1.4. Challenges
5.1.4.1. Security of user database and privacy of content consumption
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Over-The-Top Services Market, by Component
6.1. Introduction
6.2. Services
6.3. Solution
7. Over-The-Top Services Market, by User Type
7.1. Introduction
7.2. Commercial
7.3. Personal
8. Over-The-Top Services Market, by Revenue Model
8.1. Introduction
8.2. Advertisement
8.3. Hybrid
8.4. Subscription
9. Over-The-Top Services Market, by Device Type
9.1. Introduction
9.2. Gaming Consoles
9.3. Laptops, Desktops, & Tablets
9.4. Set-Top Box
9.5. Smart TVs
9.6. Smartphones
10. Americas Over-The-Top Services Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Over-The-Top Services Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Over-The-Top Services Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. FPNV Positioning Matrix
13.2. Market Share Analysis, By Key Player
13.3. Competitive Scenario Analysis, By Key Player
13.3.1. Merger & Acquisition
13.3.1.1. Akamai acquires Ondat to strengthen its cloud computing offerings
13.3.1.2. Cisco to Acquire Valtix To Further Security Cloud Strategy
13.3.1.3. Paramount+ To Merge With Showtime in an Attempt to Increase Profitability
13.3.1.4. LG Uplus poised to acquire homegrown OTT platform Watcha
13.3.1.5. Disney pays US$900m for full ownership of streaming company BAMTech
13.3.1.6. Haivision Completes Acquisition of Aviwest
13.3.2. Agreement, Collaboration, & Partnership
13.3.2.1. Mola expands SES partnership as operator grows OTT business
13.3.3. New Product Launch & Enhancement
13.3.3.1. Cisco Powers Unrivaled Hybrid Work Experiences with Purpose-Built AI Innovations in Webex
13.3.3.2. Amazon’s AWS cozies up to carriers, launches 2 services to build and operate networks in the cloud
13.3.3.3. Akamai Unveils Akamai Connected Cloud and New Cloud Computing Services
14. Competitive Portfolio
14.1. Key Company Profiles
14.1.1. Akamai Technologies, Inc.
14.1.2. Alphabet Inc.
14.1.3. ALTBalaji
14.1.4. Amazon Inc.
14.1.5. Apple Inc.
14.1.6. Bharti Airtel Limited
14.1.7. Brightcove, Inc.
14.1.8. BT Group
14.1.9. Catchplay
14.1.10. Cisco Systems, Inc.
14.1.11. DirecTV Stream
14.1.12. Disney+ Hotstar
14.1.13. EchoStar Corporation
14.1.14. ErosNow
14.1.15. ESPN+
14.1.16. Flicknexs
14.1.17. Freesat Limited
14.1.18. FuboTV Inc.
14.1.19. Gospell Digital Technology Co., Ltd.
14.1.20. Haivision Inc.
14.1.21. HBO Max
14.1.22. Hulu, LLC
14.1.23. iflix Ltd.
14.1.24. iQIYI, Inc.
14.1.25. Kakao Corp.
14.1.26. Kaltura, Inc.
14.1.27. Microsoft Corporation
14.1.28. Mobiotics
14.1.29. Muvi LLC
14.1.30. NBCUniversal Media, LLC
14.1.31. Netflix, Inc.
14.1.32. Novi Digital Entertainment Pvt. Ltd.
14.1.33. Peacock TV LLC
14.1.34. PlayBox Technology (UK) Ltd.
14.1.35. Rakuten Viki
14.1.36. Rakuten, Inc.
14.1.37. Roku Inc.
14.1.38. Setplex LLC
14.1.39. Sling TV
14.1.40. Sony Pictures Networks India
14.1.41. Starz
14.1.42. Telstra Corporation Ltd.
14.1.43. Tencent Holdings Ltd.
14.1.44. TVF Play by Contagious Online Media Network Pvt. Ltd.
14.1.45. Uscreen
14.1.46. Ventuno Technologies Pvt. Ltd.
14.1.47. Viacom18 Media Private Limited
14.1.48. Vimeo Live
14.1.49. Wowza Media Systems, LLC
14.1.50. Zee5 by Zee Entertainment Enterprises Ltd.
14.2. Key Product Portfolio
15. Appendix
15.1. Discussion Guide
15.2. License & Pricing
List of Figures
FIGURE 1. OVER-THE-TOP SERVICES MARKET RESEARCH PROCESS
FIGURE 2. OVER-THE-TOP SERVICES MARKET SIZE, 2023 VS 2030
FIGURE 3. OVER-THE-TOP SERVICES MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. OVER-THE-TOP SERVICES MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. OVER-THE-TOP SERVICES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. OVER-THE-TOP SERVICES MARKET DYNAMICS
FIGURE 7. OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 8. OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2023 VS 2030 (%)
FIGURE 10. OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2023 VS 2030 (%)
FIGURE 12. OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2023 VS 2030 (%)
FIGURE 14. OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 18. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. OVER-THE-TOP SERVICES MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 24. OVER-THE-TOP SERVICES MARKET SHARE, BY KEY PLAYER, 2023
List of Tables
TABLE 1. OVER-THE-TOP SERVICES MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
TABLE 3. OVER-THE-TOP SERVICES MARKET SIZE, 2018-2030 (USD MILLION)
TABLE 4. GLOBAL OVER-THE-TOP SERVICES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
TABLE 5. OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 6. OVER-THE-TOP SERVICES MARKET SIZE, BY SERVICES, BY REGION, 2018-2030 (USD MILLION)
TABLE 7. OVER-THE-TOP SERVICES MARKET SIZE, BY SOLUTION, BY REGION, 2018-2030 (USD MILLION)
TABLE 8. OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 9. OVER-THE-TOP SERVICES MARKET SIZE, BY COMMERCIAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 10. OVER-THE-TOP SERVICES MARKET SIZE, BY PERSONAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 11. OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 12. OVER-THE-TOP SERVICES MARKET SIZE, BY ADVERTISEMENT, BY REGION, 2018-2030 (USD MILLION)
TABLE 13. OVER-THE-TOP SERVICES MARKET SIZE, BY HYBRID, BY REGION, 2018-2030 (USD MILLION)
TABLE 14. OVER-THE-TOP SERVICES MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2018-2030 (USD MILLION)
TABLE 15. OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 16. OVER-THE-TOP SERVICES MARKET SIZE, BY GAMING CONSOLES, BY REGION, 2018-2030 (USD MILLION)
TABLE 17. OVER-THE-TOP SERVICES MARKET SIZE, BY LAPTOPS, DESKTOPS, & TABLETS, BY REGION, 2018-2030 (USD MILLION)
TABLE 18. OVER-THE-TOP SERVICES MARKET SIZE, BY SET-TOP BOX, BY REGION, 2018-2030 (USD MILLION)
TABLE 19. OVER-THE-TOP SERVICES MARKET SIZE, BY SMART TVS, BY REGION, 2018-2030 (USD MILLION)
TABLE 20. OVER-THE-TOP SERVICES MARKET SIZE, BY SMARTPHONES, BY REGION, 2018-2030 (USD MILLION)
TABLE 21. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 22. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 23. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 24. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 25. AMERICAS OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 26. ARGENTINA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 27. ARGENTINA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 28. ARGENTINA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 29. ARGENTINA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 30. BRAZIL OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 31. BRAZIL OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 32. BRAZIL OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 33. BRAZIL OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 34. CANADA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 35. CANADA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 36. CANADA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 37. CANADA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 38. MEXICO OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 39. MEXICO OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 40. MEXICO OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 41. MEXICO OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 42. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 43. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 44. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 45. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 46. UNITED STATES OVER-THE-TOP SERVICES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
TABLE 47. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 48. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 49. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 50. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 51. ASIA-PACIFIC OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 52. AUSTRALIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 53. AUSTRALIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 54. AUSTRALIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 55. AUSTRALIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 56. CHINA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 57. CHINA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 58. CHINA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 59. CHINA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 60. INDIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 61. INDIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 62. INDIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 63. INDIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 64. INDONESIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 65. INDONESIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 66. INDONESIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 67. INDONESIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 68. JAPAN OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 69. JAPAN OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 70. JAPAN OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 71. JAPAN OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 72. MALAYSIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 73. MALAYSIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 74. MALAYSIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 75. MALAYSIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 76. PHILIPPINES OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 77. PHILIPPINES OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 78. PHILIPPINES OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 79. PHILIPPINES OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 80. SINGAPORE OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 81. SINGAPORE OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 82. SINGAPORE OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 83. SINGAPORE OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 84. SOUTH KOREA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 85. SOUTH KOREA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 86. SOUTH KOREA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 87. SOUTH KOREA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 88. TAIWAN OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 89. TAIWAN OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 90. TAIWAN OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 91. TAIWAN OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 92. THAILAND OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 93. THAILAND OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 94. THAILAND OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 95. THAILAND OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 96. VIETNAM OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 97. VIETNAM OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 98. VIETNAM OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 99. VIETNAM OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 100. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 101. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 102. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 103. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 104. EUROPE, MIDDLE EAST & AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 105. DENMARK OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 106. DENMARK OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 107. DENMARK OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 108. DENMARK OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 109. EGYPT OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 110. EGYPT OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 111. EGYPT OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 112. EGYPT OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 113. FINLAND OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 114. FINLAND OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 115. FINLAND OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 116. FINLAND OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 117. FRANCE OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 118. FRANCE OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 119. FRANCE OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 120. FRANCE OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 121. GERMANY OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 122. GERMANY OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 123. GERMANY OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 124. GERMANY OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 125. ISRAEL OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 126. ISRAEL OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 127. ISRAEL OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 128. ISRAEL OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 129. ITALY OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 130. ITALY OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 131. ITALY OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 132. ITALY OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 133. NETHERLANDS OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 134. NETHERLANDS OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 135. NETHERLANDS OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 136. NETHERLANDS OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 137. NIGERIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 138. NIGERIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 139. NIGERIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 140. NIGERIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 141. NORWAY OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 142. NORWAY OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 143. NORWAY OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 144. NORWAY OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 145. POLAND OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 146. POLAND OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 147. POLAND OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 148. POLAND OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 149. QATAR OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 150. QATAR OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 151. QATAR OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 152. QATAR OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 153. RUSSIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 154. RUSSIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 155. RUSSIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 156. RUSSIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 157. SAUDI ARABIA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 158. SAUDI ARABIA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 159. SAUDI ARABIA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 160. SAUDI ARABIA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 161. SOUTH AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 162. SOUTH AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 163. SOUTH AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 164. SOUTH AFRICA OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 165. SPAIN OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 166. SPAIN OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 167. SPAIN OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 168. SPAIN OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 169. SWEDEN OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 170. SWEDEN OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 171. SWEDEN OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 172. SWEDEN OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 173. SWITZERLAND OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 174. SWITZERLAND OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 175. SWITZERLAND OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 176. SWITZERLAND OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 177. TURKEY OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 178. TURKEY OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 179. TURKEY OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 180. TURKEY OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 181. UNITED ARAB EMIRATES OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 182. UNITED ARAB EMIRATES OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 183. UNITED ARAB EMIRATES OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 184. UNITED ARAB EMIRATES OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 185. UNITED KINGDOM OVER-THE-TOP SERVICES MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
TABLE 186. UNITED KINGDOM OVER-THE-TOP SERVICES MARKET SIZE, BY USER TYPE, 2018-2030 (USD MILLION)
TABLE 187. UNITED KINGDOM OVER-THE-TOP SERVICES MARKET SIZE, BY REVENUE MODEL, 2018-2030 (USD MILLION)
TABLE 188. UNITED KINGDOM OVER-THE-TOP SERVICES MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
TABLE 189. OVER-THE-TOP SERVICES MARKET, FPNV POSITIONING MATRIX, 2023
TABLE 190. OVER-THE-TOP SERVICES MARKET SHARE, BY KEY PLAYER, 2023
TABLE 191. OVER-THE-TOP SERVICES MARKET LICENSE & PRICING

Companies Mentioned

  • Akamai Technologies, Inc.
  • Alphabet Inc.
  • ALTBalaji
  • Amazon Inc.
  • Apple Inc.
  • Bharti Airtel Limited
  • Brightcove, Inc.
  • BT Group
  • Catchplay
  • Cisco Systems, Inc.
  • DirecTV Stream
  • Disney+ Hotstar
  • EchoStar Corporation
  • ErosNow
  • ESPN+
  • Flicknexs
  • Freesat Limited
  • FuboTV Inc.
  • Gospell Digital Technology Co., Ltd.
  • Haivision Inc.
  • HBO Max
  • Hulu, LLC
  • iflix Ltd.
  • iQIYI, Inc.
  • Kakao Corp.
  • Kaltura, Inc.
  • Microsoft Corporation
  • Mobiotics
  • Muvi LLC
  • NBCUniversal Media, LLC
  • Netflix, Inc.
  • Novi Digital Entertainment Pvt. Ltd.
  • Peacock TV LLC
  • PlayBox Technology (UK) Ltd.
  • Rakuten Viki
  • Rakuten, Inc.
  • Roku Inc.
  • Setplex LLC
  • Sling TV
  • Sony Pictures Networks India
  • Starz
  • Telstra Corporation Ltd.
  • Tencent Holdings Ltd.
  • TVF Play by Contagious Online Media Network Pvt. Ltd.
  • Uscreen
  • Ventuno Technologies Pvt. Ltd.
  • Viacom18 Media Private Limited
  • Vimeo Live
  • Wowza Media Systems, LLC
  • Zee5 by Zee Entertainment Enterprises Ltd.

Methodology

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Table Information

Report AttributeDetails
No. of Pages191
PublishedMarch 2024
Forecast Period2024 - 2030
Estimated Market Value ( USD ) in 2024 $ 218.24 Billion
Forecasted Market Value ( USD ) by 2030 $ 452.5 Billion
Compound Annual Growth Rate12.8%
Regions CoveredGlobal
No. of Companies Mentioned50

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About the Market

The Over the Top (OTT) market is a segment of the Internet and E-Commerce industry that focuses on the delivery of audio, video, and other media content over the Internet without the need for a traditional cable or satellite television subscription. OTT services are typically provided through streaming media platforms, such as Netflix, Hulu, and Amazon Prime Video, which allow users to access content on demand. OTT services are often subscription-based, but some offer free content as well. OTT services have become increasingly popular in recent years, as they offer users more flexibility and control over their media consumption. OTT services also provide an alternative to traditional cable and satellite television, allowing users to access content without the need for a subscription. Some of the major companies in the OTT market include Netflix, Hulu, Amazon Prime Video, Apple TV+, Disney+, and HBO Max. Other companies in the market include Sling TV, YouTube TV, and FuboTV. Show Less Read more

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