Physiotherapy Services Global Market Report 2024

The physiotherapy services market size has grown strongly in recent years. It will grow from $47.06 billion in 2023 to $50.37 billion in 2024 at a compound annual growth rate (CAGR) of 7.0%. The growth in the historical period can be attributed to an increase in musculoskeletal disorders and injuries, an aging population leading to heightened healthcare demand, the expansion of rehabilitation services in healthcare, a growing awareness of the benefits of physiotherapy, and the adoption of telehealth and remote physiotherapy services.

The physiotherapy services market size is expected to see strong growth in the next few years. It will grow to $64.13 billion in 2028 at a compound annual growth rate (CAGR) of 6.2%. The growth in the forecast period can be attributed to the expansion of preventive and wellness-focused physiotherapy, an increase in demand for home-based physiotherapy services, the growth of patient-centric and personalized physiotherapy, the impact of changing lifestyles on musculoskeletal health, and the rising prevalence of chronic diseases and conditions. Major trends in the forecast period include advancements in medical technology and equipment, collaboration between physiotherapists and the fitness industry, the integration of artificial intelligence in rehabilitation programs, advances in wearable technology for physiotherapy monitoring, and the adoption of virtual reality in physiotherapy exercises.

The rising prevalence of orthopedic disorders is anticipated to drive the growth of the physiotherapy services market. Orthopedic disorders encompass conditions affecting the musculoskeletal system, including bones, joints, muscles, tendons, ligaments, and cartilage. Physiotherapy is instrumental in alleviating pain resulting from orthopedic injuries or conditions, enhancing strength, flexibility, and mobility, and preventing further damage. For example, in February 2022, as per the Centers for Disease Control and Prevention, a US-based government health agency, the number of individuals with arthritis is projected to rise from 63.5 million in 2020 to an estimated 78.4 million adults (18 and older) by 2040, constituting 25.9% of the projected total adult population. Hence, the increasing prevalence of orthopedic disorders propels the growth of the physiotherapy services market.

The upsurge in the incidence of sports injuries is anticipated to contribute to the growth of the physiotherapy services market. Sports injuries encompass any harm or injury occurring during sports or athletic activities. Physiotherapy services play a pivotal role in addressing sports injuries by facilitating prompt rehabilitation, dealing with musculoskeletal issues, and restoring optimal function. This enables athletes to recover effectively and safely, reducing the risk of re-injury upon returning to their sport. For instance, in June 2022, according to the National Safety Council, a US-based nonprofit public service organization, 3.2 million people received treatment in emergency departments for injuries related to sports and recreational equipment. The number of injuries increased by 20% in 2021, with 409,224 injuries reported compared to 377,939 in 2020. Thus, the rise in the incidence of sports injuries is propelling the physiotherapy services market.

Technological advancements have emerged as a significant trend gaining traction in the physiotherapy services market. Leading companies in the physiotherapy services sector are embracing new technologies as part of their strategy to maintain a competitive edge. For instance, in May 2023, Universal Practice, an Australia-based health tech company, unveiled an online physiotherapy practice that utilizes body-tracking technology. Through this innovative approach, patients can connect with licensed physiotherapists online, where the therapist employs the device's camera to map out the patient's body, conduct an examination, and develop a personalized holistic treatment plan. The platform offers comprehensive support, including rehabilitation programs, daily workouts, yoga, Pilates, and the option to engage in a conversation with a physiotherapist.

Major players in the physiotherapy services market are intensifying their efforts to introduce inventive physiotherapy services, such as the Contact Physiotherapy Service, aiming to enhance their competitive position. The Contact Physiotherapy Service serves as a valuable resource, delivering essential physiotherapeutic support and guidance to individuals dealing with musculoskeletal issues and related concerns. For example, in July 2021, NHS Western Isles, a UK-based healthcare provider, launched a First Contact Physiotherapy Service. This service enables patients to have direct access to physiotherapists who assess and diagnose their conditions, offering appropriate treatment or referrals to other services. The service is accessible through telephone consultations, virtual appointments, or face-to-face interactions, based on the patient's specific needs.

In January 2022, HBF, an Australia-based private health insurance company, acquired Life Ready Health Group for an undisclosed amount. This strategic acquisition enabled HBF to expand its portfolio to include physiotherapy services, providing members with added value and opportunities to enhance their health outcomes. Life Ready Health Group, based in Australia, is a physiotherapy group offering a diverse range of physiotherapy services.

Major companies operating in the physiotherapy services market report are ITO Co. Ltd.,DJO Global Inc., Professional Physical Therapy, NovaCare Rehabilitation, Pivot Physical Therapy, Apollo Hospitals Enterprise Ltd., U.S. Physical Therapy Inc., BTL Industries Inc., ATI Physical Therapy LLC, Zynex Medical Inc., Zimmer MedizinSysteme GmbH, Storz Medical AG,Enraf-Nonius B.V., Patterson Medical Ltd., RICHMAR,eLuma, Rehab Alternatives, Maven Physical Therapy & Performance, Minsu's Healing Oasis LLC, Elam Sports O'ahu Therapy & Training, Willis Street Physiotherapy Limited, Whitehall Manufacturing Inc., AmeriCare Physical Therapy, Olean Physical Therapy Professionals PLLC, Triumph Physical Therapy LLC, Meier & Marsh Professional Therapies, FullMotion Physical Therapy LLC, EMS Physio Ltd.

North America was the largest region in the physiotherapy services market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the physiotherapy services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the physiotherapy services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The key categories of physiotherapy services include hydrotherapy, electric stimulation, ultrasound, heat therapy, therapeutic exercise, and continuous passive motion (CPM). Hydrotherapy, a branch of physical medicine, employs water in various ways - both internally and externally - to address a range of symptoms. It finds applications in cardiovascular and pulmonary, geriatric, integumentary, neurological, orthopedic, palliative care, pediatric, women's health, and other medical areas. Physiotherapy services are utilized by hospitals, private practices, outpatient clinics, sports and fitness facilities, and various other end-users.

The physiotherapy services research report is one of a series of new reports that provides physiotherapy services market statistics, including the physiotherapy services industry's global market size, regional shares, competitors with physiotherapy services market share, detailed physiotherapy services market segments, market trends and opportunities, and any further data you may need to thrive in the physiotherapy services industry. This physiotherapy services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The physiotherapy services market includes revenues earned by entities by providing cryotherapy, manual therapy, specialized treatments, relaxation techniques, and posture correction methods. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).


The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.