Premium Beauty and Personal Care in the US

Premium beauty and personal care in the US increased strongly in retail current value terms in 2024, although growth slowed from the double-digit increase seen in 2023. This slowdown was reflective of the entire beauty and personal care industry, as high inflation, prolonged economic uncertainty, and changing consumer priorities created new spending norms. Notably, purchasing decisions became more strategic and intentional, as consumers prioritised all-round value.

The Premium Beauty and Personal Care in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Premium Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.