Global Self-Service BI Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

The global self-service BI market size reached US$ 7.8 Billion in 2022. Looking forward, the market is expected to reach US$ 18.0 Billion by 2028, exhibiting a growth rate (CAGR) of 14.96% during 2022-2028.

Self-service business intelligence (BI) is a data analytics approach enabling business operators from non-analytical background to access and explore data sets. It allows them to sort, filter, analyze and visualize data without the requirement of the information technology (IT) team. Besides this, it helps businesses promote collaboration on multiple divisions and utilize ad hoc querying. As it also assists in making informed decisions that lead to positive business outcomes, which include improving efficiency, better customer satisfaction, and higher revenue and profits. Consequently, there is a rise in the utilization of self-service BI in different fields, such as sales, finance, operations, marketing, and human resources.

Self-Service BI Market Trends

There is a surge in the volume of structured and unstructured data across the globe, which can be accredited to globalization, increasing internet penetration, rising utilization of social media platforms and the burgeoning e-commerce sector. This, in confluence with the growing adoption of data analytics solutions by small and medium-sized enterprises (SMEs), represents one of the key factors positively influencing the adoption of service-service BI. It aids businesses in decentralizing the business analytical process. Moreover, the increasing emergence of cloud computing technologies in BI is offering lucrative growth opportunities to market players. Apart from this, as governing agencies of numerous countries are encouraging the utilization of digital payments, there is a considerable rise in the number of individuals shifting towards online payments. As a result, financial institutes like banks are seeking technological solutions to make their existing workforce more efficient. This, along with the growing need for organizations to be more agile and retain a competitive edge in the market, are positively influencing the utilization of self-service BI around the world.

Key Market Segmentation

This research provides an analysis of the key trends in each sub-segment of the global self-service BI market report, along with forecasts at the global, regional and country level from 2023-2028. The report has categorized the market based on component, deployment model, application and industry vertical.

Breakup by Component:

• Software
• Services

Breakup by Deployment Model:

• On-premises
• Cloud-based

Breakup by Application:

• Sales and Marketing
• Customer Engagement and Analysis
• Fraud and Security Management
• Risk and Compliance Management
• Predictive Asset Maintenance
• Supply Chain Management and Procurement

Breakup by Industry Vertical:

• BFSI
• Retail and E-Commerce
• Telecom and IT
• Government and Defense
• Healthcare
• Manufacturing
• Media and Entertainment
• Transportation and Logistics
• Energy and Utilities

Breakup by Region:

• North America
• United States
• Canada
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Europe
• Germany
• France
• United Kingdom
• Italy
• Spain
• Russia
• Latin America
• Brazil
• Mexico
• Middle East and Africa

Competitive Landscape

The competitive landscape of the industry has also been examined along with the profiles of the key players being Cisco Systems Inc., HCL Technologies Limited, Hewlett Packard Enterprise Company, International Business Machines Corporation, Microsoft Corporation, MicroStrategy Incorporated, Oracle Corporation, QlikTech International AB, SAP SE, SAS Institute Inc., Tableau Software LLC (Salesforce.com Inc.), TIBCO Software Inc., UiPath Inc. and Zoho Corporation Pvt. Ltd.

Key Questions Answered in This Report

1. How big is the global self-service BI market?
2. What is the expected growth rate of the global self-service BI market during 2023-2028?
3. What are the key factors driving the global self-service BI market?
4. What has been the impact of COVID-19 on the global self-service BI market?
5. What is the breakup of the global self-service BI market based on the component?
6. What is the breakup of the global self-service BI market based on the deployment model?
7. What is the breakup of the global self-service BI market based on the application?
8. What is the breakup of the global self-service BI market based on the industry vertical?
9. What are the key regions in the global self-service BI market?
10. Who are the key players/companies in the global self-service BI market?