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Social Media Advertising Market by Platform (Facebook, Instagram, LinkedIn), Ad Format (Carousel, Display Ads, Native Ads), Industry Vertical, Device Type, Demographics, Advertising Objective, Payment Model - Global Forecast 2025-2030- Product Image
Social Media Advertising Market by Platform (Facebook, Instagram, LinkedIn), Ad Format (Carousel, Display Ads, Native Ads), Industry Vertical, Device Type, Demographics, Advertising Objective, Payment Model - Global Forecast 2025-2030- Product Image
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Social Media Advertising Market by Platform (Facebook, Instagram, LinkedIn), Ad Format (Carousel, Display Ads, Native Ads), Industry Vertical, Device Type, Demographics, Advertising Objective, Payment Model - Global Forecast 2025-2030

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    Report

  • 195 Pages
  • August 2025
  • Region: Global
  • 360iResearch™
  • ID: 5909484
UP TO OFF until Jan 01st 2026
1h Free Analyst Time
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Social media advertising now sits at the forefront of digital transformation, driven by sophisticated targeting, evolving privacy norms, and advanced creative capabilities. Senior leaders navigating this space must harness strategic and regulatory insights to ensure optimal brand impact and return on investment.

Market Snapshot: Social Media Advertising Market Overview

The social media advertising market grew from USD 121.66 billion in 2024 to USD 136.65 billion in 2025. It is expected to continue growing at a CAGR of 11.75%, reaching USD 237.01 billion by 2030. Accelerated by evolving platforms, privacy measures, and cross-border consumer dynamics, the industry landscape is marked by high competition and the rapid adoption of immersive ad formats. Platform innovation, data-driven targeting, and region-specific regulations continue to shape how decision-makers allocate budgets and measure effectiveness.

Scope & Segmentation

  • Platforms: Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, YouTube
  • Ad Formats: Carousel, Display Ads, Native Ads, Sponsored Posts, Stories, Video Ads
  • Industry Verticals: Automotive, Consumer Electronics, Financial Services, FMCG, Healthcare, Retail, Telecommunications, Travel and Hospitality
  • Device Types: Desktop, Mobile, Tablet
  • Demographics: Age Groups (18-24, 25-34, 35-44, 45-54, 55+), Gender (Female, Male), Income Levels (High Income, Middle Income, Low Income)
  • Advertising Objectives: App Installs, Brand Awareness, Engagement, Lead Generation, Traffic
  • Payment Models: CPA, CPC, CPM, CPV
  • Regions: Americas (United States—including California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio—Canada, Mexico, Brazil, Argentina), Europe, Middle East & Africa (United Kingdom, Germany, France, Russia, Italy, Spain, United Arab Emirates, Saudi Arabia, South Africa, Denmark, Netherlands, Qatar, Finland, Sweden, Nigeria, Egypt, Turkey, Israel, Norway, Poland, Switzerland), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Thailand, Philippines, Malaysia, Singapore, Vietnam, Taiwan)
  • Companies Profiled: Meta Platforms, Inc.; Alphabet Inc.; ByteDance Ltd.; Tencent Holdings Limited; Snap Inc.; X Corp.; Pinterest, Inc.; Microsoft Corporation; Reddit, Inc.; Sina Corporation

Key Takeaways for Senior Decision-Makers

  • Evolving privacy regulations require adaptive approaches—brands are shifting to privacy-safe targeting and analytics to balance compliance with personalized engagement.
  • The integration of social commerce and shoppable content is modernizing purchase pathways and demanding innovative campaign structures across all major platforms.
  • Artificial intelligence and machine learning now automate segmentation and creative testing at scale, enabling data-driven optimization of campaign assets in real time.
  • Mobile-first consumption prevails, but desktop and tablet platforms remain crucial for longer-form content and high-consideration journeys among select audience segments.
  • Regional market fragmentation, especially across EMEA and Asia-Pacific, calls for customized creative, regulatory, and measurement strategies to ensure in-market relevance.
  • Strategic cross-functional collaboration—between marketing, finance, and procurement—is critical for navigating macro-economic shifts and protecting campaign performance.

Tariff Impact on Market Strategy

The introduction of new United States tariffs in 2025 is set to affect advertising supply chains, particularly for brands dependent on imported consumer electronics. Marketers must consider pricing sensitivities and potential inventory disruptions, with teams adjusting media allocations and messaging strategies accordingly. Proactive diversification—such as expanding into unaffected platforms or leveraging local partnerships—can help safeguard reach and budget efficiency amid shifting trade conditions.

Methodology & Data Sources

The report’s findings are grounded in a blend of qualitative expert interviews with marketing leaders and quantitative analysis of anonymized campaign data across segments. Multiple data points were cross-verified with third-party reports and regulatory reviews, enhancing the depth and reliability of insights. This approach provides a balanced view applicable to the operational and strategic planning needs of decision-makers.

Why This Report Matters

  • Enables executives to anticipate market and regulatory shifts, supporting informed investment and risk mitigation strategies in social media advertising.
  • Delivers segment-level clarity—across platforms, ad formats, and regions—to empower targeted media planning and drive campaign ROI.
  • Highlights practical steps to align cross-functional teams, optimize for privacy, and leverage AI for creative and measurement efficiency in an evolving landscape.

Conclusion

Social media advertising is defined by rapid innovation, changing regulations, and dynamic consumer engagement. This report equips senior leaders to adapt, innovate, and lead successful campaigns across diverse market conditions.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Market Sizing & Forecasting
5. Market Dynamics
5.1. Integration of artificial intelligence driven ad targeting in short form video campaigns for micro audiences
5.2. Growth of social commerce live streaming events with shoppable tags boosting impulse purchases among Gen Z
5.3. Adoption of privacy centric identity resolution tools in social media advertising to navigate cookie deprecation
5.4. Expansion of immersive augmented reality filters for branded storytelling and user generated product trials
5.5. Leveraging localized influencer micro networks to drive hyper targeted regional brand awareness and sales
5.6. Deployment of automated performance creative optimization using real time A B testing across multiple platforms
6. Market Insights
6.1. Porter’s Five Forces Analysis
6.2. PESTLE Analysis
7. Cumulative Impact of United States Tariffs 2025
8. Social Media Advertising Market, by Platform
8.1. Introduction
8.2. Facebook
8.3. Instagram
8.4. LinkedIn
8.5. Pinterest
8.6. Snapchat
8.7. TikTok
8.8. Twitter
8.9. YouTube
9. Social Media Advertising Market, by Ad Format
9.1. Introduction
9.2. Carousel
9.3. Display Ads
9.4. Native Ads
9.5. Sponsored Posts
9.6. Stories
9.7. Video Ads
10. Social Media Advertising Market, by Industry Vertical
10.1. Introduction
10.2. Automotive
10.3. Consumer Electronics
10.4. Financial Services
10.5. FMCG
10.6. Healthcare
10.7. Retail
10.8. Telecommunications
10.9. Travel And Hospitality
11. Social Media Advertising Market, by Device Type
11.1. Introduction
11.2. Desktop
11.3. Mobile
11.4. Tablet
12. Social Media Advertising Market, by Demographics
12.1. Introduction
12.2. Age Group
12.2.1. 18-24
12.2.2. 25-34
12.2.3. 35-44
12.2.4. 45-54
12.2.5. 55 Plus
12.3. Gender
12.3.1. Female
12.3.2. Male
12.4. Income Level
12.4.1. High Income
12.4.2. Low Income
12.4.3. Middle Income
13. Social Media Advertising Market, by Advertising Objective
13.1. Introduction
13.2. App Installs
13.3. Brand Awareness
13.4. Engagement
13.5. Lead Generation
13.6. Traffic
14. Social Media Advertising Market, by Payment Model
14.1. Introduction
14.2. Cpa
14.3. Cpc
14.4. Cpm
14.5. Cpv
15. Americas Social Media Advertising Market
15.1. Introduction
15.2. United States
15.3. Canada
15.4. Mexico
15.5. Brazil
15.6. Argentina
16. Europe, Middle East & Africa Social Media Advertising Market
16.1. Introduction
16.2. United Kingdom
16.3. Germany
16.4. France
16.5. Russia
16.6. Italy
16.7. Spain
16.8. United Arab Emirates
16.9. Saudi Arabia
16.10. South Africa
16.11. Denmark
16.12. Netherlands
16.13. Qatar
16.14. Finland
16.15. Sweden
16.16. Nigeria
16.17. Egypt
16.18. Turkey
16.19. Israel
16.20. Norway
16.21. Poland
16.22. Switzerland
17. Asia-Pacific Social Media Advertising Market
17.1. Introduction
17.2. China
17.3. India
17.4. Japan
17.5. Australia
17.6. South Korea
17.7. Indonesia
17.8. Thailand
17.9. Philippines
17.10. Malaysia
17.11. Singapore
17.12. Vietnam
17.13. Taiwan
18. Competitive Landscape
18.1. Market Share Analysis, 2024
18.2. FPNV Positioning Matrix, 2024
18.3. Competitive Analysis
18.3.1. Meta Platforms, Inc.
18.3.2. Alphabet Inc.
18.3.3. ByteDance Ltd.
18.3.4. Tencent Holdings Limited
18.3.5. Snap Inc.
18.3.6. X Corp.
18.3.7. Pinterest, Inc.
18.3.8. Microsoft Corporation
18.3.9. Reddit, Inc.
18.3.10. Sina Corporation
19. ResearchAI
20. ResearchStatistics
21. ResearchContacts
22. ResearchArticles
23. Appendix
List of Figures
FIGURE 1. SOCIAL MEDIA ADVERTISING MARKET RESEARCH PROCESS
FIGURE 2. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 3. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 4. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 5. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2030 (%)
FIGURE 6. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 7. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2030 (%)
FIGURE 8. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 9. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2030 (%)
FIGURE 10. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 11. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2030 (%)
FIGURE 12. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 13. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2024 VS 2030 (%)
FIGURE 14. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 15. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2024 VS 2030 (%)
FIGURE 16. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 17. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2024 VS 2030 (%)
FIGURE 18. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 19. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 20. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 21. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2030 (%)
FIGURE 22. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 23. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 24. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 25. ASIA-PACIFIC SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 26. ASIA-PACIFIC SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 27. SOCIAL MEDIA ADVERTISING MARKET SHARE, BY KEY PLAYER, 2024
FIGURE 28. SOCIAL MEDIA ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2024
FIGURE 29. SOCIAL MEDIA ADVERTISING MARKET: RESEARCHAI
FIGURE 30. SOCIAL MEDIA ADVERTISING MARKET: RESEARCHSTATISTICS
FIGURE 31. SOCIAL MEDIA ADVERTISING MARKET: RESEARCHCONTACTS
FIGURE 32. SOCIAL MEDIA ADVERTISING MARKET: RESEARCHARTICLES
List of Tables
TABLE 1. SOCIAL MEDIA ADVERTISING MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
TABLE 3. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2018-2024 (USD MILLION)
TABLE 4. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2025-2030 (USD MILLION)
TABLE 5. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
TABLE 6. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2025-2030 (USD MILLION)
TABLE 7. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 8. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 9. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 10. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 11. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY REGION, 2018-2024 (USD MILLION)
TABLE 12. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY REGION, 2025-2030 (USD MILLION)
TABLE 13. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY REGION, 2018-2024 (USD MILLION)
TABLE 14. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY REGION, 2025-2030 (USD MILLION)
TABLE 15. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY REGION, 2018-2024 (USD MILLION)
TABLE 16. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY REGION, 2025-2030 (USD MILLION)
TABLE 17. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY REGION, 2018-2024 (USD MILLION)
TABLE 18. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY REGION, 2025-2030 (USD MILLION)
TABLE 19. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY REGION, 2018-2024 (USD MILLION)
TABLE 20. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY REGION, 2025-2030 (USD MILLION)
TABLE 21. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY REGION, 2018-2024 (USD MILLION)
TABLE 22. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY REGION, 2025-2030 (USD MILLION)
TABLE 23. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY REGION, 2018-2024 (USD MILLION)
TABLE 24. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY REGION, 2025-2030 (USD MILLION)
TABLE 25. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY REGION, 2018-2024 (USD MILLION)
TABLE 26. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY REGION, 2025-2030 (USD MILLION)
TABLE 27. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 28. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 29. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY REGION, 2018-2024 (USD MILLION)
TABLE 30. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY REGION, 2025-2030 (USD MILLION)
TABLE 31. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY REGION, 2018-2024 (USD MILLION)
TABLE 32. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY REGION, 2025-2030 (USD MILLION)
TABLE 33. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY REGION, 2018-2024 (USD MILLION)
TABLE 34. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY REGION, 2025-2030 (USD MILLION)
TABLE 35. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY REGION, 2018-2024 (USD MILLION)
TABLE 36. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY REGION, 2025-2030 (USD MILLION)
TABLE 37. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY REGION, 2018-2024 (USD MILLION)
TABLE 38. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY REGION, 2025-2030 (USD MILLION)
TABLE 39. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2018-2024 (USD MILLION)
TABLE 40. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2025-2030 (USD MILLION)
TABLE 41. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 42. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 43. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2024 (USD MILLION)
TABLE 44. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2025-2030 (USD MILLION)
TABLE 45. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY REGION, 2018-2024 (USD MILLION)
TABLE 46. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY REGION, 2025-2030 (USD MILLION)
TABLE 47. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY REGION, 2018-2024 (USD MILLION)
TABLE 48. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY REGION, 2025-2030 (USD MILLION)
TABLE 49. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY REGION, 2018-2024 (USD MILLION)
TABLE 50. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY REGION, 2025-2030 (USD MILLION)
TABLE 51. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2024 (USD MILLION)
TABLE 52. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY REGION, 2025-2030 (USD MILLION)
TABLE 53. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2018-2024 (USD MILLION)
TABLE 54. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2025-2030 (USD MILLION)
TABLE 55. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2018-2024 (USD MILLION)
TABLE 56. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2025-2030 (USD MILLION)
TABLE 57. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY REGION, 2018-2024 (USD MILLION)
TABLE 58. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY REGION, 2025-2030 (USD MILLION)
TABLE 59. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 60. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 61. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2018-2024 (USD MILLION)
TABLE 62. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2025-2030 (USD MILLION)
TABLE 63. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY REGION, 2018-2024 (USD MILLION)
TABLE 64. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY REGION, 2025-2030 (USD MILLION)
TABLE 65. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2018-2024 (USD MILLION)
TABLE 66. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2025-2030 (USD MILLION)
TABLE 67. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 68. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 69. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY REGION, 2018-2024 (USD MILLION)
TABLE 70. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY REGION, 2025-2030 (USD MILLION)
TABLE 71. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY REGION, 2018-2024 (USD MILLION)
TABLE 72. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY REGION, 2025-2030 (USD MILLION)
TABLE 73. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY REGION, 2018-2024 (USD MILLION)
TABLE 74. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY REGION, 2025-2030 (USD MILLION)
TABLE 75. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY REGION, 2018-2024 (USD MILLION)
TABLE 76. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY REGION, 2025-2030 (USD MILLION)
TABLE 77. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY REGION, 2018-2024 (USD MILLION)
TABLE 78. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY REGION, 2025-2030 (USD MILLION)
TABLE 79. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY REGION, 2018-2024 (USD MILLION)
TABLE 80. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY REGION, 2025-2030 (USD MILLION)
TABLE 81. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 82. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 83. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY REGION, 2018-2024 (USD MILLION)
TABLE 84. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY REGION, 2025-2030 (USD MILLION)
TABLE 85. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY REGION, 2018-2024 (USD MILLION)
TABLE 86. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY REGION, 2025-2030 (USD MILLION)
TABLE 87. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY REGION, 2018-2024 (USD MILLION)
TABLE 88. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY REGION, 2025-2030 (USD MILLION)
TABLE 89. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 90. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 91. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY REGION, 2018-2024 (USD MILLION)
TABLE 92. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY REGION, 2025-2030 (USD MILLION)
TABLE 93. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY REGION, 2018-2024 (USD MILLION)
TABLE 94. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY REGION, 2025-2030 (USD MILLION)
TABLE 95. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY REGION, 2018-2024 (USD MILLION)
TABLE 96. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY REGION, 2025-2030 (USD MILLION)
TABLE 97. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY REGION, 2018-2024 (USD MILLION)
TABLE 98. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY REGION, 2025-2030 (USD MILLION)
TABLE 99. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 100. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 101. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 102. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 103. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY REGION, 2018-2024 (USD MILLION)
TABLE 104. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY REGION, 2025-2030 (USD MILLION)
TABLE 105. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY REGION, 2018-2024 (USD MILLION)
TABLE 106. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY REGION, 2025-2030 (USD MILLION)
TABLE 107. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY REGION, 2018-2024 (USD MILLION)
TABLE 108. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY REGION, 2025-2030 (USD MILLION)
TABLE 109. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY REGION, 2018-2024 (USD MILLION)
TABLE 110. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY REGION, 2025-2030 (USD MILLION)
TABLE 111. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY REGION, 2018-2024 (USD MILLION)
TABLE 112. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY REGION, 2025-2030 (USD MILLION)
TABLE 113. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 114. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 115. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY REGION, 2018-2024 (USD MILLION)
TABLE 116. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY REGION, 2025-2030 (USD MILLION)
TABLE 117. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY REGION, 2018-2024 (USD MILLION)
TABLE 118. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY REGION, 2025-2030 (USD MILLION)
TABLE 119. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY REGION, 2018-2024 (USD MILLION)
TABLE 120. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY REGION, 2025-2030 (USD MILLION)
TABLE 121. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY REGION, 2018-2024 (USD MILLION)
TABLE 122. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY REGION, 2025-2030 (USD MILLION)
TABLE 123. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 124. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 125. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 126. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 127. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 128. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 129. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 130. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 131. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 132. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 133. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 134. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 135. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 136. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 137. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 138. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 139. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 140. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 141. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 142. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 143. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 144. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 145. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 146. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 147. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 148. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 149. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 150. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 151. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 152. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 153. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 154. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 155. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 156. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 157. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 158. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 159. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 160. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 161. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 162. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 163. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 164. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 165. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STATE, 2018-2024 (USD MILLION)
TABLE 166. UNITED STATES SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STATE, 2025-2030 (USD MILLION)
TABLE 167. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 168. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 169. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 170. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 171. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 172. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 173. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 174. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 175. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 176. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 177. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 178. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 179. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 180. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 181. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 182. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 183. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 184. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 185. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 186. CANADA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 187. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 188. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 189. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 190. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 191. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 192. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 193. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 194. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 195. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 196. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 197. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 198. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 199. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 200. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 201. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 202. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 203. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 204. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 205. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 206. MEXICO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 207. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 208. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 209. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 210. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 211. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 212. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 213. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 214. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 215. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 216. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 217. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 218. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 219. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 220. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 221. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 222. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 223. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 224. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 225. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 226. BRAZIL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 227. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 228. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 229. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 230. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 231. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 232. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 233. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 234. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 235. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 236. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 237. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 238. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 239. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 240. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 241. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 242. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 243. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 244. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 245. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 246. ARGENTINA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 247. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 248. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 249. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 250. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 251. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 252. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 253. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 254. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 255. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 256. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 257. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 258. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 259. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 260. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 261. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 262. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 263. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 264. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 265. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 266. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 267. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 268. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 269. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 270. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 271. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 272. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 273. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 274. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 275. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 276. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 277. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 278. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 279. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 280. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 281. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 282. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 283. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 284. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 285. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 286. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 287. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 288. UNITED KINGDOM SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 289. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 290. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 291. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 292. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 293. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 294. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 295. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 296. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 297. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 298. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 299. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 300. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 301. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 302. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 303. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 304. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE 305. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
TABLE 306. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2030 (USD MILLION)
TABLE 307. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
TABLE 308. GERMANY SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2030 (USD MILLION)
TABLE 309. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
TABLE 310. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2030 (USD MILLION)
TABLE 311. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 312. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 313. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
TABLE 314. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2030 (USD MILLION)
TABLE 315. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 316. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 317. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
TABLE 318. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2030 (USD MILLION)
TABLE 319. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
TABLE 320. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2030 (USD MILLION)
TABLE 321. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
TABLE 322. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2030 (USD MILLION)
TABLE 323. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
TABLE 324. FRANCE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2030 (USD MILLION)
TABLE

Samples

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Companies Mentioned

The major companies profiled in this Social Media Advertising market report include:
  • Meta Platforms, Inc.
  • Alphabet Inc.
  • ByteDance Ltd.
  • Tencent Holdings Limited
  • Snap Inc.
  • X Corp.
  • Pinterest, Inc.
  • Microsoft Corporation
  • Reddit, Inc.
  • Sina Corporation

Table Information

Report AttributeDetails
No. of Pages195
PublishedAugust 2025
Forecast Period2025 - 2030
Estimated Market Value ( USD ) in 2025 $ 136.65 Billion
Forecasted Market Value ( USD ) by 2030 $ 237.01 Billion
Compound Annual Growth Rate11.7%
Regions CoveredGlobal
No. of Companies Mentioned11

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About the Social Media Advertising Market

Social media advertising is a form of digital advertising that uses social media platforms to reach and engage with target audiences. It is a powerful tool for marketers to reach their desired audiences, as it allows them to target users based on their interests, demographics, and behaviors. Social media advertising also provides marketers with the ability to track and measure the performance of their campaigns in real-time. Social media advertising is an important part of any marketing strategy, as it allows marketers to reach their target audiences in a cost-effective and efficient manner. It also provides marketers with the opportunity to create engaging content that resonates with their target audiences. Some of the companies in the social media advertising market include Facebook, Twitter, Instagram, LinkedIn, Snapchat, and YouTube. These companies offer a variety of tools and services to help marketers create and manage their campaigns. Additionally, they provide insights into user behavior and engagement, allowing marketers to optimize their campaigns for maximum effectiveness. Show Less Read more

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