South Korea Mosquito Repellent Market Growth Analysis - Forecast Trends and Outlook (2025-2034)

The South Korea mosquito repellent market size was valued at USD 163.11 Million in 2024. The market is further projected to grow at a CAGR of 5.30% between 2025 and 2034, reaching a value of USD 273.38 Million by 2034.

Mosquito repellent is a substance that is applied on human skin, clothing, or other surfaces to prevent mosquitoes from biting or landing on them. Mosquito repellent can be in the form of sprays, creams, coils, mats, or electronic devices.

The South Korea mosquito repellent market growth is driven by several factors, such as the increasing awareness of mosquito-borne diseases, the rising demand for natural and organic products, the expansion of distribution channels, and the development of more effective products.

Key Trends and Developments

Growing awareness of mosquito-borne diseases, rising popularity of mosquito repellent clothes, and emergence of eco-friendly repellents are boosting the South Korea mosquito repellent market development

July 2023

The U.S. EPA registered a new mosquito repellent product called AM 601 Pod, containing transfluthrin. This wax pod can repel mosquitoes in outdoor areas for up to 24 hours, offering an additional tool for mosquito protection.

July 2023

The CDC advised using repellents containing 20% or more DEET for protection against ticks and mosquitoes in South Korea. Other effective ingredients include picaridin, oil of lemon eucalyptus, IR3535, and 2-undecanone for preventing mosquito bites.

January 2023

Researchers developed novel mosquito repellents that outperform DEET, offering longer protection and pleasant scents. Picaridin is highlighted as an effective alternative to DEET, with longer-lasting protection and no odour or damage to items.

May 2022

The Zero Mosquito Campaign was started by Henkel Korea to increase public awareness of the risks posed by mosquitoes in South Korea. With a portion of the proceeds going to vulnerable populations afflicted by mosquito-borne illnesses, this initiative sold limited edition repellents online.

Increasing demand for natural and organic products

Growth of natural and organic mosquito repellents, such as essential oils, herbal extracts, and plant-based sprays, which are perceived as safer and more eco-friendly by consumers.

Rising popularity of wearable devices

Introduction of wearable devices, such as bracelets, patches, and stickers, that emit sound waves, ultraviolet light, or heat to repel mosquitoes. These devices are convenient, portable, and can be worn on the body or attached to clothing.

Growing awareness of mosquito-borne diseases

Consumers are now more aware of the dangers of mosquito-borne diseases, such as dengue fever, malaria, and Zika virus, and are willing to invest in quality products. This trend is increasing the demand of effective and reliable products that can prevent mosquito bites and reduce the risk of infection.

Innovation and product differentiation

This trend is driving the growth of new and innovative products that offer multiple functions, long-lasting effects, or smart features, such as mosquito repellents with skin care, fragrance, or sunscreen benefits, mosquito repellents with 12-hour protection, or mosquito repellents with Bluetooth connectivity, app control, or voice assistance.

South Korea Mosquito Repellent Market Trends

Outdoor activities and sports are more enjoyable in the hot weather, but it also makes summer diseases more prevalent. Some of the most serious infections that can happen in the summer are Malaria, Dengue, Zika, Yellow Fever, Chikungunya viruses, and Japanese encephalitis, which are spread by mosquitoes. Some of their symptoms are fever, headaches, and vomiting, and they can cause a coma or even death in severe cases. To prevent these diseases, demand for mosquito repellent is growing in South Korea.

Furthermore, mosquito-repellent fabrics are being introduced in the country to cater to the consumer’s demand and it has positively impacted the South Korea mosquito repellent market outlook. The first fabrics that repel mosquitoes and bugs were made in Korea by Dong Hwan Co. Ltd in 2016. The bug-repellent fabrics are generally made with permethrin, a synthetic pyrethroid pesticide that is approved by the U.S. Environmental Protection Agency and the World Health Organisation. The fabric also protects the face from insect bites, because permethrin has a 60-centimetre range of effect. Such clothing is much preferred by people who do a lot of outdoor activities and now several premium clothing brands such as Burberry, Marc Jacobs, and GAP use these processed fabrics in their clothing range.

In addition, the rise of natural and eco-friendly mosquito and bug repellents will drive the growth of mosquito repellent market in South Korea. For instance, alkaloids, phenol compounds, and terpene compounds are some of the many components found in patchouli plants, which are used in repellent lotions because it is harmless for humans and the environment. A few of the other most preferred natural mosquito repellent oils in South Korea are eucalyptus oil and citronella oil, which can increase the South Korea mosquito repellent market value in future.

South Korea Mosquito Repellent Market Segmentation

South Korea Mosquito Repellent Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by After-Bite Type

• Lotion
• Balm
• Gels
• Roll- On
• Others

Market Breakup by Repellent Type

• Spray
• Vaporiser
• Mat
• Coil
• Cream and Oil
• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Independent Stores
• Online
• Others

Lotions are most popular mosquito repellents as they are easy to apply and are widely available

Lotion is a type of mosquito repellent applied on the skin as a liquid or cream. It usually contains active ingredients such as DEET, picaridin, IR3535, or plant-based oils that repel mosquitoes by interfering with their sense of smell. According to South Korea mosquito repellent market analysis, lotion is one of the most popular and widely used mosquito repellents in South Korea, as it is easy to apply, long-lasting, and effective.

Balm is a type of mosquito repellent that is applied on the skin as a solid or semi-solid substance. It usually contains natural ingredients such as citronella, lemongrass, lavender, or peppermint that repel mosquitoes by emitting a pleasant aroma. Balm is a relatively new and niche segment of the mosquito repellent market in South Korea, as it is mainly preferred by consumers who are sensitive to chemicals or prefer organic products.

Further, gels contain similar active ingredients as lotion, but in a more concentrated and viscous form. Gels are also a relatively new segment that can propel the South Korea mosquito repellent market growth, as they are mainly preferred by consumers who want a more intense and lasting protection from mosquitoes.

Roll-on is a type of mosquito repellent that is applied on the skin as a liquid or cream using a roller ball applicator. It usually contains similar active ingredients as lotion, but in a more convenient and portable form. Roll-ons contribute to expanding the market size, as it is a growing segment and are mainly preferred by consumers who want a more precise and hygienic application of the product.

Spray repellents holds a significant market share due to their ability to cover a wide area of space

The South Korea mosquito repellent market is dominated by spray repellents, followed by vapouriser, mat, and coil repellents.

Spray repellents are liquids that are sprayed on the skin or clothing to repel mosquitoes. They usually contain active ingredients such as DEET, picaridin, IR3535, or natural oils. According to South Korea mosquito repellent market report, spray repellents have captured the largest share as they are easy to use, portable, and offer a wide coverage area.

Vapouriser repellents are devices that emit vapors of insecticides or natural oils to repel mosquitoes. They can be plugged into an electrical outlet or powered by batteries. Vapouriser repellents occupy a growing South Korea mosquito repellent market share as they are effective, long-lasting, and odourless.

Coil repellents are spiral-shaped coils that are made of dried plant materials or synthetic fibres. They are burned to produce smoke that repels mosquitoes. Coil repellents will continue to aid the South Korea mosquito repellent market development as they are cheap, widely available, and effective in outdoor settings.

Competitive Landscape of South Korea Mosquito Repellent Industry

Market players are focused on bringing advancements in mosquito repellent technology, offering improved protection against mosquito-borne diseases, and enhancing user experience with innovative formulations.