+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Pay TV Market in the US 2025-2029

  • PDF Icon

    Report

  • 156 Pages
  • March 2025
  • Region: United States
  • TechNavio
  • ID: 5892871
1h Free Analyst Time
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

The pay TV market in the US is forecasted to grow by USD 6.45 billion during 2024-2029, accelerating at a CAGR of 1.7% during the forecast period. The report on the pay TV market in the US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by high demand for live programming and sports, growing demand for quality content on pay TV services, and cost-effective packages of pay TV network.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The pay TV market in the US is segmented as below:

By Technology

  • Satellite TV
  • Cable TV
  • IP TV

By End-user

  • Household
  • Commercial

By Type

  • Postpaid
  • Prepaid

By Geographical Landscape

  • North America
This study identifies the ease of use benefiting cable TV market as one of the prime reasons driving the pay TV market in the US growth during the next few years. Also, low maintenance of cable TV and improved user experience will lead to sizable demand in the market.

The report on the pay TV market in the US covers the following areas:

  • Pay TV Market in the US sizing
  • Pay TV Market in the US forecast
  • Pay TV Market in the US industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading pay TV market in the US vendors that include Alphabet Inc., Amazon.com Inc., Anthem Sports and Entertainment, AT&T Inc., Charter Communications Inc., Cogeco Communications Inc., Comcast Corp., DISH Network L.L.C., Fox Corp., fuboTV Inc., Lions Gate Entertainment Corp., Netflix Inc., Nexstar Media Group Inc., Olympusat Inc., Paramount Global, SomosTV LLC, Sony Group Corp., Telstra Corp. Ltd., The Walt Disney Co., and Warner Bros. Entertainment Inc. Also, the pay TV market in the US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Technology
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US: Year-over-year growth 2024-2029 (%)
Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Pay TV Market in US 2019 - 2023
Historic Market Size - Data Table on Pay TV Market in US 2019 - 2023 ($ million)
5.2 Technology segment analysis 2019 - 2023
Historic Market Size - Technology Segment 2019 - 2023 ($ million)
5.3 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.4 Type segment analysis 2019 - 2023
Historic Market Size - Type Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on the Pay TV Market in US
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Technology
8.1 Market segments
Chart on Technology - Market share 2024-2029 (%)
Data Table on Technology - Market share 2024-2029 (%)
8.2 Comparison by Technology
Chart on Comparison by Technology
Data Table on Comparison by Technology
8.3 Satellite TV - Market size and forecast 2024-2029
Chart on Satellite TV - Market size and forecast 2024-2029 ($ million)
Data Table on Satellite TV - Market size and forecast 2024-2029 ($ million)
Chart on Satellite TV - Year-over-year growth 2024-2029 (%)
Data Table on Satellite TV - Year-over-year growth 2024-2029 (%)
8.4 Cable TV - Market size and forecast 2024-2029
Chart on Cable TV - Market size and forecast 2024-2029 ($ million)
Data Table on Cable TV - Market size and forecast 2024-2029 ($ million)
Chart on Cable TV - Year-over-year growth 2024-2029 (%)
Data Table on Cable TV - Year-over-year growth 2024-2029 (%)
8.5 IP TV - Market size and forecast 2024-2029
Chart on IP TV - Market size and forecast 2024-2029 ($ million)
Data Table on IP TV - Market size and forecast 2024-2029 ($ million)
Chart on IP TV - Year-over-year growth 2024-2029 (%)
Data Table on IP TV - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Technology
Market opportunity by Technology ($ million)
Data Table on Market opportunity by Technology ($ million)
9 Market Segmentation by End-user
9.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
9.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
9.3 Household - Market size and forecast 2024-2029
Chart on Household - Market size and forecast 2024-2029 ($ million)
Data Table on Household - Market size and forecast 2024-2029 ($ million)
Chart on Household - Year-over-year growth 2024-2029 (%)
Data Table on Household - Year-over-year growth 2024-2029 (%)
9.4 Commercial - Market size and forecast 2024-2029
Chart on Commercial - Market size and forecast 2024-2029 ($ million)
Data Table on Commercial - Market size and forecast 2024-2029 ($ million)
Chart on Commercial - Year-over-year growth 2024-2029 (%)
Data Table on Commercial - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
10 Market Segmentation by Type
10.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
10.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
10.3 Postpaid - Market size and forecast 2024-2029
Chart on Postpaid - Market size and forecast 2024-2029 ($ million)
Data Table on Postpaid - Market size and forecast 2024-2029 ($ million)
Chart on Postpaid - Year-over-year growth 2024-2029 (%)
Data Table on Postpaid - Year-over-year growth 2024-2029 (%)
10.4 Prepaid - Market size and forecast 2024-2029
Chart on Prepaid - Market size and forecast 2024-2029 ($ million)
Data Table on Prepaid - Market size and forecast 2024-2029 ($ million)
Chart on Prepaid - Year-over-year growth 2024-2029 (%)
Data Table on Prepaid - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Type
Market opportunity by Type ($ million)
Data Table on Market opportunity by Type ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity/Restraints
12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 Alphabet Inc.
Alphabet Inc. - Overview
Alphabet Inc. - Business segments
Alphabet Inc. - Key offerings
Alphabet Inc. - Segment focus
SWOT
14.5 Amazon.com Inc.
Amazon.com Inc. - Overview
Amazon.com Inc. - Business segments
Amazon.com Inc. - Key news
Amazon.com Inc. - Key offerings
Amazon.com Inc. - Segment focus
SWOT
14.6 AT&T Inc.
AT&T Inc. - Overview
AT&T Inc. - Business segments
AT&T Inc. - Key news
AT&T Inc. - Key offerings
AT&T Inc. - Segment focus
SWOT
14.7 Charter Communications Inc.
Charter Communications Inc. - Overview
Charter Communications Inc. - Product / Service
Charter Communications Inc. - Key offerings
SWOT
14.8 Comcast Corp.
Comcast Corp. - Overview
Comcast Corp. - Business segments
Comcast Corp. - Key news
Comcast Corp. - Key offerings
Comcast Corp. - Segment focus
SWOT
14.9 DISH Network L.L.C.
DISH Network L.L.C. - Overview
DISH Network L.L.C. - Business segments
DISH Network L.L.C. - Key news
DISH Network L.L.C. - Key offerings
DISH Network L.L.C. - Segment focus
SWOT
14.10 Fox Corp.
Fox Corp. - Overview
Fox Corp. - Business segments
Fox Corp. - Key offerings
Fox Corp. - Segment focus
SWOT
14.11 fuboTV Inc.
fuboTV Inc. - Overview
fuboTV Inc. - Product / Service
fuboTV Inc. - Key offerings
SWOT
14.12 Lions Gate Entertainment Corp.
Lions Gate Entertainment Corp. - Overview
Lions Gate Entertainment Corp. - Business segments
Lions Gate Entertainment Corp. - Key offerings
Lions Gate Entertainment Corp. - Segment focus
SWOT
14.13 Netflix Inc.
Netflix Inc. - Overview
Netflix Inc. - Product / Service
Netflix Inc. - Key offerings
SWOT
14.14 Nexstar Media Group Inc.
Nexstar Media Group Inc. - Overview
Nexstar Media Group Inc. - Business segments
Nexstar Media Group Inc. - Key offerings
Nexstar Media Group Inc. - Segment focus
SWOT
14.15 Paramount Global
Paramount Global - Overview
Paramount Global - Business segments
Paramount Global - Key offerings
Paramount Global - Segment focus
SWOT
14.16 Sony Group Corp.
Sony Group Corp. - Overview
Sony Group Corp. - Business segments
Sony Group Corp. - Key offerings
Sony Group Corp. - Segment focus
SWOT
14.17 Telstra Corp. Ltd.
Telstra Corp. Ltd. - Overview
Telstra Corp. Ltd. - Business segments
Telstra Corp. Ltd. - Key offerings
Telstra Corp. Ltd. - Segment focus
SWOT
14.18 The Walt Disney Co.
The Walt Disney Co. - Overview
The Walt Disney Co. - Business segments
The Walt Disney Co. - Key news
The Walt Disney Co. - Key offerings
The Walt Disney Co. - Segment focus
SWOT
15 Appendix
15.1 Scope of the report
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by Technology
Exhibits 5: Executive Summary - Chart on Market Segmentation by End-user
Exhibits 6: Executive Summary - Chart on Market Segmentation by Type
Exhibits 7: Executive Summary - Chart on Company Market Positioning
Exhibits 8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 9: Overview on criticality of inputs and factors of differentiation
Exhibits 10: Overview on factors of disruption
Exhibits 11: Impact of drivers and challenges in 2024 and 2029
Exhibits 12: Parent Market
Exhibits 13: Data Table on - Parent Market
Exhibits 14: Market characteristics analysis
Exhibits 15: Value chain analysis
Exhibits 16: Offerings of companies included in the market definition
Exhibits 17: Market segments
Exhibits 18: Chart on US - Market size and forecast 2024-2029 ($ million)
Exhibits 19: Data Table on US - Market size and forecast 2024-2029 ($ million)
Exhibits 20: Chart on US: Year-over-year growth 2024-2029 (%)
Exhibits 21: Data Table on US: Year-over-year growth 2024-2029 (%)
Exhibits 22: Historic Market Size - Data Table on Pay TV Market in US 2019 - 2023 ($ million)
Exhibits 23: Historic Market Size - Technology Segment 2019 - 2023 ($ million)
Exhibits 24: Historic Market Size - End-user Segment 2019 - 2023 ($ million)
Exhibits 25: Historic Market Size - Type Segment 2019 - 2023 ($ million)
Exhibits 26: Five forces analysis - Comparison between 2024 and 2029
Exhibits 27: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 28: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 29: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 30: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 31: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 32: Chart on Market condition - Five forces 2024 and 2029
Exhibits 33: Chart on Technology - Market share 2024-2029 (%)
Exhibits 34: Data Table on Technology - Market share 2024-2029 (%)
Exhibits 35: Chart on Comparison by Technology
Exhibits 36: Data Table on Comparison by Technology
Exhibits 37: Chart on Satellite TV - Market size and forecast 2024-2029 ($ million)
Exhibits 38: Data Table on Satellite TV - Market size and forecast 2024-2029 ($ million)
Exhibits 39: Chart on Satellite TV - Year-over-year growth 2024-2029 (%)
Exhibits 40: Data Table on Satellite TV - Year-over-year growth 2024-2029 (%)
Exhibits 41: Chart on Cable TV - Market size and forecast 2024-2029 ($ million)
Exhibits 42: Data Table on Cable TV - Market size and forecast 2024-2029 ($ million)
Exhibits 43: Chart on Cable TV - Year-over-year growth 2024-2029 (%)
Exhibits 44: Data Table on Cable TV - Year-over-year growth 2024-2029 (%)
Exhibits 45: Chart on IP TV - Market size and forecast 2024-2029 ($ million)
Exhibits 46: Data Table on IP TV - Market size and forecast 2024-2029 ($ million)
Exhibits 47: Chart on IP TV - Year-over-year growth 2024-2029 (%)
Exhibits 48: Data Table on IP TV - Year-over-year growth 2024-2029 (%)
Exhibits 49: Market opportunity by Technology ($ million)
Exhibits 50: Data Table on Market opportunity by Technology ($ million)
Exhibits 51: Chart on End-user - Market share 2024-2029 (%)
Exhibits 52: Data Table on End-user - Market share 2024-2029 (%)
Exhibits 53: Chart on Comparison by End-user
Exhibits 54: Data Table on Comparison by End-user
Exhibits 55: Chart on Household - Market size and forecast 2024-2029 ($ million)
Exhibits 56: Data Table on Household - Market size and forecast 2024-2029 ($ million)
Exhibits 57: Chart on Household - Year-over-year growth 2024-2029 (%)
Exhibits 58: Data Table on Household - Year-over-year growth 2024-2029 (%)
Exhibits 59: Chart on Commercial - Market size and forecast 2024-2029 ($ million)
Exhibits 60: Data Table on Commercial - Market size and forecast 2024-2029 ($ million)
Exhibits 61: Chart on Commercial - Year-over-year growth 2024-2029 (%)
Exhibits 62: Data Table on Commercial - Year-over-year growth 2024-2029 (%)
Exhibits 63: Market opportunity by End-user ($ million)
Exhibits 64: Data Table on Market opportunity by End-user ($ million)
Exhibits 65: Chart on Type - Market share 2024-2029 (%)
Exhibits 66: Data Table on Type - Market share 2024-2029 (%)
Exhibits 67: Chart on Comparison by Type
Exhibits 68: Data Table on Comparison by Type
Exhibits 69: Chart on Postpaid - Market size and forecast 2024-2029 ($ million)
Exhibits 70: Data Table on Postpaid - Market size and forecast 2024-2029 ($ million)
Exhibits 71: Chart on Postpaid - Year-over-year growth 2024-2029 (%)
Exhibits 72: Data Table on Postpaid - Year-over-year growth 2024-2029 (%)
Exhibits 73: Chart on Prepaid - Market size and forecast 2024-2029 ($ million)
Exhibits 74: Data Table on Prepaid - Market size and forecast 2024-2029 ($ million)
Exhibits 75: Chart on Prepaid - Year-over-year growth 2024-2029 (%)
Exhibits 76: Data Table on Prepaid - Year-over-year growth 2024-2029 (%)
Exhibits 77: Market opportunity by Type ($ million)
Exhibits 78: Data Table on Market opportunity by Type ($ million)
Exhibits 79: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 80: Impact of drivers and challenges in 2024 and 2029
Exhibits 81: Overview on criticality of inputs and factors of differentiation
Exhibits 82: Overview on factors of disruption
Exhibits 83: Impact of key risks on business
Exhibits 84: Companies covered
Exhibits 85: Company ranking index
Exhibits 86: Matrix on companies position and classification
Exhibits 87: Alphabet Inc. - Overview
Exhibits 88: Alphabet Inc. - Business segments
Exhibits 89: Alphabet Inc. - Key offerings
Exhibits 90: Alphabet Inc. - Segment focus
Exhibits 91: SWOT
Exhibits 92: Amazon.com Inc. - Overview
Exhibits 93: Amazon.com Inc. - Business segments
Exhibits 94: Amazon.com Inc. - Key news
Exhibits 95: Amazon.com Inc. - Key offerings
Exhibits 96: Amazon.com Inc. - Segment focus
Exhibits 97: SWOT
Exhibits 98: AT&T Inc. - Overview
Exhibits 99: AT&T Inc. - Business segments
Exhibits 100: AT&T Inc. - Key news
Exhibits 101: AT&T Inc. - Key offerings
Exhibits 102: AT&T Inc. - Segment focus
Exhibits 103: SWOT
Exhibits 104: Charter Communications Inc. - Overview
Exhibits 105: Charter Communications Inc. - Product / Service
Exhibits 106: Charter Communications Inc. - Key offerings
Exhibits 107: SWOT
Exhibits 108: Comcast Corp. - Overview
Exhibits 109: Comcast Corp. - Business segments
Exhibits 110: Comcast Corp. - Key news
Exhibits 111: Comcast Corp. - Key offerings
Exhibits 112: Comcast Corp. - Segment focus
Exhibits 113: SWOT
Exhibits 114: DISH Network L.L.C. - Overview
Exhibits 115: DISH Network L.L.C. - Business segments
Exhibits 116: DISH Network L.L.C. - Key news
Exhibits 117: DISH Network L.L.C. - Key offerings
Exhibits 118: DISH Network L.L.C. - Segment focus
Exhibits 119: SWOT
Exhibits 120: Fox Corp. - Overview
Exhibits 121: Fox Corp. - Business segments
Exhibits 122: Fox Corp. - Key offerings
Exhibits 123: Fox Corp. - Segment focus
Exhibits 124: SWOT
Exhibits 125: fuboTV Inc. - Overview
Exhibits 126: fuboTV Inc. - Product / Service
Exhibits 127: fuboTV Inc. - Key offerings
Exhibits 128: SWOT
Exhibits 129: Lions Gate Entertainment Corp. - Overview
Exhibits 130: Lions Gate Entertainment Corp. - Business segments
Exhibits 131: Lions Gate Entertainment Corp. - Key offerings
Exhibits 132: Lions Gate Entertainment Corp. - Segment focus
Exhibits 133: SWOT
Exhibits 134: Netflix Inc. - Overview
Exhibits 135: Netflix Inc. - Product / Service
Exhibits 136: Netflix Inc. - Key offerings
Exhibits 137: SWOT
Exhibits 138: Nexstar Media Group Inc. - Overview
Exhibits 139: Nexstar Media Group Inc. - Business segments
Exhibits 140: Nexstar Media Group Inc. - Key offerings
Exhibits 141: Nexstar Media Group Inc. - Segment focus
Exhibits 142: SWOT
Exhibits 143: Paramount Global - Overview
Exhibits 144: Paramount Global - Business segments
Exhibits 145: Paramount Global - Key offerings
Exhibits 146: Paramount Global - Segment focus
Exhibits 147: SWOT
Exhibits 148: Sony Group Corp. - Overview
Exhibits 149: Sony Group Corp. - Business segments
Exhibits 150: Sony Group Corp. - Key offerings
Exhibits 151: Sony Group Corp. - Segment focus
Exhibits 152: SWOT
Exhibits 153: Telstra Corp. Ltd. - Overview
Exhibits 154: Telstra Corp. Ltd. - Business segments
Exhibits 155: Telstra Corp. Ltd. - Key offerings
Exhibits 156: Telstra Corp. Ltd. - Segment focus
Exhibits 157: SWOT
Exhibits 158: The Walt Disney Co. - Overview
Exhibits 159: The Walt Disney Co. - Business segments
Exhibits 160: The Walt Disney Co. - Key news
Exhibits 161: The Walt Disney Co. - Key offerings
Exhibits 162: The Walt Disney Co. - Segment focus
Exhibits 163: SWOT
Exhibits 164: Inclusions checklist
Exhibits 165: Exclusions checklist
Exhibits 166: Currency conversion rates for US$
Exhibits 167: Research methodology
Exhibits 168: Information sources
Exhibits 169: Data validation
Exhibits 170: Validation techniques employed for market sizing
Exhibits 171: Data synthesis
Exhibits 172: 360 degree market analysis
Exhibits 173: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the pay TV market in US: Alphabet Inc., Amazon.com Inc., Anthem Sports and Entertainment, AT&T Inc., Charter Communications Inc., Cogeco Communications Inc., Comcast Corp., DISH Network L.L.C., Fox Corp., fuboTV Inc., Lions Gate Entertainment Corp., Netflix Inc., Nexstar Media Group Inc., Olympusat Inc., Paramount Global, SomosTV LLC, Sony Group Corp., Telstra Corp. Ltd., The Walt Disney Co., and Warner Bros. Entertainment Inc..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is ease of use benefiting cable TV market."

According to the report, one of the major drivers for this market is the high demand for live programming and sports.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Alphabet Inc.
  • Amazon.com Inc.
  • Anthem Sports and Entertainment
  • AT&T Inc.
  • Charter Communications Inc.
  • Cogeco Communications Inc.
  • Comcast Corp.
  • DISH Network L.L.C.
  • Fox Corp.
  • fuboTV Inc.
  • Lions Gate Entertainment Corp.
  • Netflix Inc.
  • Nexstar Media Group Inc.
  • Olympusat Inc.
  • Paramount Global
  • SomosTV LLC
  • Sony Group Corp.
  • Telstra Corp. Ltd.
  • The Walt Disney Co.
  • Warner Bros. Entertainment Inc.