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Test Preparation Market in the US 2025-2029

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    Report

  • 168 Pages
  • May 2025
  • Region: United States
  • TechNavio
  • ID: 5024954
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The test preparation market in the US is forecasted to grow by USD 18.39 billion during 2024-2029, accelerating at a CAGR of 7.9% during the forecast period. The report on the test preparation market in the US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing emphasis on online mode of test preparation, rising demand for test preparation services in the US, and growing popularity of personalized test preparation.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The test preparation market in the US is segmented as below:

By End-user

  • Higher education
  • K-12

By Product

  • University exams
  • Certifications exams
  • High school exams
  • Elementary exams
  • Others

By Learning Method

  • Blended
  • Online
This study identifies the technological advances in test preparation services as one of the prime reasons driving the test preparation market in the US growth during the next few years. Also, increase in merger and acquisition activities and increasing use of analytical tools in test preparations will lead to sizable demand in the market.

The report on the test preparation market in the US covers the following areas:

  • Test Preparation Market in the US sizing
  • Test Preparation Market in the US forecast
  • Test Preparation Market in the US industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading test preparation market in the US vendors that include ArborBridge, BenchPrep, Blackboard Inc., C2 Educational System Inc., Cengage Learning Holdings II Inc., Club Z Inc., CogniFit Inc., Graham Holdings Co., Imagine Learning LLC, Instructure Holdings Inc., Kaplan Inc., Magoosh, McGraw Hill LLC, Pearson Plc, PrepScholar, Sylvan Learning LLC, Test Innovators, TESTIVE, TPR Education LLC, and USATestprep LLC. Also, the test preparation market in the US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Learning Method
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US: Year-over-year growth 2024-2029 (%)
Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Test Preparation Market in US 2019 - 2023
Historic Market Size - Data Table on Test Preparation Market in US 2019 - 2023 ($ million)
5.2 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.3 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
5.4 Learning Method segment analysis 2019 - 2023
Historic Market Size - Learning Method Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on test preparation market in US
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
8.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
8.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
8.3 Higher education - Market size and forecast 2024-2029
Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Chart on Higher education - Year-over-year growth 2024-2029 (%)
Data Table on Higher education - Year-over-year growth 2024-2029 (%)
8.4 K-12 - Market size and forecast 2024-2029
Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Chart on K-12 - Year-over-year growth 2024-2029 (%)
Data Table on K-12 - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Product
9.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
9.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
9.3 University exams - Market size and forecast 2024-2029
Chart on University exams - Market size and forecast 2024-2029 ($ million)
Data Table on University exams - Market size and forecast 2024-2029 ($ million)
Chart on University exams - Year-over-year growth 2024-2029 (%)
Data Table on University exams - Year-over-year growth 2024-2029 (%)
9.4 Certifications exams - Market size and forecast 2024-2029
Chart on Certifications exams - Market size and forecast 2024-2029 ($ million)
Data Table on Certifications exams - Market size and forecast 2024-2029 ($ million)
Chart on Certifications exams - Year-over-year growth 2024-2029 (%)
Data Table on Certifications exams - Year-over-year growth 2024-2029 (%)
9.5 High school exams - Market size and forecast 2024-2029
Chart on High school exams - Market size and forecast 2024-2029 ($ million)
Data Table on High school exams - Market size and forecast 2024-2029 ($ million)
Chart on High school exams - Year-over-year growth 2024-2029 (%)
Data Table on High school exams - Year-over-year growth 2024-2029 (%)
9.6 Elementary exams - Market size and forecast 2024-2029
Chart on Elementary exams - Market size and forecast 2024-2029 ($ million)
Data Table on Elementary exams - Market size and forecast 2024-2029 ($ million)
Chart on Elementary exams - Year-over-year growth 2024-2029 (%)
Data Table on Elementary exams - Year-over-year growth 2024-2029 (%)
9.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
10 Market Segmentation by Learning Method
10.1 Market segments
Chart on Learning Method - Market share 2024-2029 (%)
Data Table on Learning Method - Market share 2024-2029 (%)
10.2 Comparison by Learning Method
Chart on Comparison by Learning Method
Data Table on Comparison by Learning Method
10.3 Blended - Market size and forecast 2024-2029
Chart on Blended - Market size and forecast 2024-2029 ($ million)
Data Table on Blended - Market size and forecast 2024-2029 ($ million)
Chart on Blended - Year-over-year growth 2024-2029 (%)
Data Table on Blended - Year-over-year growth 2024-2029 (%)
10.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ million)
Data Table on Online - Market size and forecast 2024-2029 ($ million)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Learning Method
Market opportunity by Learning Method ($ million)
Data Table on Market opportunity by Learning Method ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity/Restraints
12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 ArborBridge
ArborBridge - Overview
ArborBridge - Product / Service
ArborBridge - Key offerings
SWOT
14.5 BenchPrep
BenchPrep - Overview
BenchPrep - Product / Service
BenchPrep - Key offerings
SWOT
14.6 C2 Educational System Inc.
C2 Educational System Inc. - Overview
C2 Educational System Inc. - Product / Service
C2 Educational System Inc. - Key offerings
SWOT
14.7 Cengage Learning Holdings II Inc.
Cengage Learning Holdings II Inc. - Overview
Cengage Learning Holdings II Inc. - Business segments
Cengage Learning Holdings II Inc. - Key offerings
Cengage Learning Holdings II Inc. - Segment focus
SWOT
14.8 Club Z Inc.
Club Z Inc. - Overview
Club Z Inc. - Product / Service
Club Z Inc. - Key offerings
SWOT
14.9 CogniFit Inc.
CogniFit Inc. - Overview
CogniFit Inc. - Product / Service
CogniFit Inc. - Key offerings
SWOT
14.10 Graham Holdings Co.
Graham Holdings Co. - Overview
Graham Holdings Co. - Business segments
Graham Holdings Co. - Key offerings
Graham Holdings Co. - Segment focus
SWOT
14.11 Imagine Learning LLC
Imagine Learning LLC - Overview
Imagine Learning LLC - Product / Service
Imagine Learning LLC - Key offerings
SWOT
14.12 Instructure Holdings Inc.
Instructure Holdings Inc. - Overview
Instructure Holdings Inc. - Product / Service
Instructure Holdings Inc. - Key news
Instructure Holdings Inc. - Key offerings
SWOT
14.13 Magoosh
Magoosh - Overview
Magoosh - Product / Service
Magoosh - Key offerings
SWOT
14.14 McGraw Hill LLC
McGraw Hill LLC - Overview
McGraw Hill LLC - Product / Service
McGraw Hill LLC - Key news
McGraw Hill LLC - Key offerings
SWOT
14.15 Pearson Plc
Pearson Plc - Overview
Pearson Plc - Business segments
Pearson Plc - Key news
Pearson Plc - Key offerings
Pearson Plc - Segment focus
SWOT
14.16 PrepScholar
PrepScholar - Overview
PrepScholar - Product / Service
PrepScholar - Key offerings
SWOT
14.17 Sylvan Learning LLC
Sylvan Learning LLC - Overview
Sylvan Learning LLC - Product / Service
Sylvan Learning LLC - Key offerings
SWOT
14.18 TPR Education LLC
TPR Education LLC - Overview
TPR Education LLC - Product / Service
TPR Education LLC - Key offerings
SWOT
15 Appendix
15.1 Scope of the report
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by End-user
Exhibits 5: Executive Summary - Chart on Market Segmentation by Product
Exhibits 6: Executive Summary - Chart on Market Segmentation by Learning Method
Exhibits 7: Executive Summary - Chart on Company Market Positioning
Exhibits 8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 9: Overview on criticality of inputs and factors of differentiation
Exhibits 10: Overview on factors of disruption
Exhibits 11: Impact of drivers and challenges in 2024 and 2029
Exhibits 12: Parent Market
Exhibits 13: Data Table on - Parent Market
Exhibits 14: Market characteristics analysis
Exhibits 15: Value chain analysis
Exhibits 16: Offerings of companies included in the market definition
Exhibits 17: Market segments
Exhibits 18: Chart on US - Market size and forecast 2024-2029 ($ million)
Exhibits 19: Data Table on US - Market size and forecast 2024-2029 ($ million)
Exhibits 20: Chart on US: Year-over-year growth 2024-2029 (%)
Exhibits 21: Data Table on US: Year-over-year growth 2024-2029 (%)
Exhibits 22: Historic Market Size - Data Table on Test Preparation Market in US 2019 - 2023 ($ million)
Exhibits 23: Historic Market Size - End-user Segment 2019 - 2023 ($ million)
Exhibits 24: Historic Market Size - Product Segment 2019 - 2023 ($ million)
Exhibits 25: Historic Market Size - Learning Method Segment 2019 - 2023 ($ million)
Exhibits 26: Five forces analysis - Comparison between 2024 and 2029
Exhibits 27: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 28: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 29: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 30: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 31: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 32: Chart on Market condition - Five forces 2024 and 2029
Exhibits 33: Chart on End-user - Market share 2024-2029 (%)
Exhibits 34: Data Table on End-user - Market share 2024-2029 (%)
Exhibits 35: Chart on Comparison by End-user
Exhibits 36: Data Table on Comparison by End-user
Exhibits 37: Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits 38: Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits 39: Chart on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits 40: Data Table on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits 41: Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits 42: Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits 43: Chart on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits 44: Data Table on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits 45: Market opportunity by End-user ($ million)
Exhibits 46: Data Table on Market opportunity by End-user ($ million)
Exhibits 47: Chart on Product - Market share 2024-2029 (%)
Exhibits 48: Data Table on Product - Market share 2024-2029 (%)
Exhibits 49: Chart on Comparison by Product
Exhibits 50: Data Table on Comparison by Product
Exhibits 51: Chart on University exams - Market size and forecast 2024-2029 ($ million)
Exhibits 52: Data Table on University exams - Market size and forecast 2024-2029 ($ million)
Exhibits 53: Chart on University exams - Year-over-year growth 2024-2029 (%)
Exhibits 54: Data Table on University exams - Year-over-year growth 2024-2029 (%)
Exhibits 55: Chart on Certifications exams - Market size and forecast 2024-2029 ($ million)
Exhibits 56: Data Table on Certifications exams - Market size and forecast 2024-2029 ($ million)
Exhibits 57: Chart on Certifications exams - Year-over-year growth 2024-2029 (%)
Exhibits 58: Data Table on Certifications exams - Year-over-year growth 2024-2029 (%)
Exhibits 59: Chart on High school exams - Market size and forecast 2024-2029 ($ million)
Exhibits 60: Data Table on High school exams - Market size and forecast 2024-2029 ($ million)
Exhibits 61: Chart on High school exams - Year-over-year growth 2024-2029 (%)
Exhibits 62: Data Table on High school exams - Year-over-year growth 2024-2029 (%)
Exhibits 63: Chart on Elementary exams - Market size and forecast 2024-2029 ($ million)
Exhibits 64: Data Table on Elementary exams - Market size and forecast 2024-2029 ($ million)
Exhibits 65: Chart on Elementary exams - Year-over-year growth 2024-2029 (%)
Exhibits 66: Data Table on Elementary exams - Year-over-year growth 2024-2029 (%)
Exhibits 67: Chart on Others - Market size and forecast 2024-2029 ($ million)
Exhibits 68: Data Table on Others - Market size and forecast 2024-2029 ($ million)
Exhibits 69: Chart on Others - Year-over-year growth 2024-2029 (%)
Exhibits 70: Data Table on Others - Year-over-year growth 2024-2029 (%)
Exhibits 71: Market opportunity by Product ($ million)
Exhibits 72: Data Table on Market opportunity by Product ($ million)
Exhibits 73: Chart on Learning Method - Market share 2024-2029 (%)
Exhibits 74: Data Table on Learning Method - Market share 2024-2029 (%)
Exhibits 75: Chart on Comparison by Learning Method
Exhibits 76: Data Table on Comparison by Learning Method
Exhibits 77: Chart on Blended - Market size and forecast 2024-2029 ($ million)
Exhibits 78: Data Table on Blended - Market size and forecast 2024-2029 ($ million)
Exhibits 79: Chart on Blended - Year-over-year growth 2024-2029 (%)
Exhibits 80: Data Table on Blended - Year-over-year growth 2024-2029 (%)
Exhibits 81: Chart on Online - Market size and forecast 2024-2029 ($ million)
Exhibits 82: Data Table on Online - Market size and forecast 2024-2029 ($ million)
Exhibits 83: Chart on Online - Year-over-year growth 2024-2029 (%)
Exhibits 84: Data Table on Online - Year-over-year growth 2024-2029 (%)
Exhibits 85: Market opportunity by Learning Method ($ million)
Exhibits 86: Data Table on Market opportunity by Learning Method ($ million)
Exhibits 87: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 88: Impact of drivers and challenges in 2024 and 2029
Exhibits 89: Overview on criticality of inputs and factors of differentiation
Exhibits 90: Overview on factors of disruption
Exhibits 91: Impact of key risks on business
Exhibits 92: Companies covered
Exhibits 93: Company ranking index
Exhibits 94: Matrix on companies position and classification
Exhibits 95: ArborBridge - Overview
Exhibits 96: ArborBridge - Product / Service
Exhibits 97: ArborBridge - Key offerings
Exhibits 98: SWOT
Exhibits 99: BenchPrep - Overview
Exhibits 100: BenchPrep - Product / Service
Exhibits 101: BenchPrep - Key offerings
Exhibits 102: SWOT
Exhibits 103: C2 Educational System Inc. - Overview
Exhibits 104: C2 Educational System Inc. - Product / Service
Exhibits 105: C2 Educational System Inc. - Key offerings
Exhibits 106: SWOT
Exhibits 107: Cengage Learning Holdings II Inc. - Overview
Exhibits 108: Cengage Learning Holdings II Inc. - Business segments
Exhibits 109: Cengage Learning Holdings II Inc. - Key offerings
Exhibits 110: Cengage Learning Holdings II Inc. - Segment focus
Exhibits 111: SWOT
Exhibits 112: Club Z Inc. - Overview
Exhibits 113: Club Z Inc. - Product / Service
Exhibits 114: Club Z Inc. - Key offerings
Exhibits 115: SWOT
Exhibits 116: CogniFit Inc. - Overview
Exhibits 117: CogniFit Inc. - Product / Service
Exhibits 118: CogniFit Inc. - Key offerings
Exhibits 119: SWOT
Exhibits 120: Graham Holdings Co. - Overview
Exhibits 121: Graham Holdings Co. - Business segments
Exhibits 122: Graham Holdings Co. - Key offerings
Exhibits 123: Graham Holdings Co. - Segment focus
Exhibits 124: SWOT
Exhibits 125: Imagine Learning LLC - Overview
Exhibits 126: Imagine Learning LLC - Product / Service
Exhibits 127: Imagine Learning LLC - Key offerings
Exhibits 128: SWOT
Exhibits 129: Instructure Holdings Inc. - Overview
Exhibits 130: Instructure Holdings Inc. - Product / Service
Exhibits 131: Instructure Holdings Inc. - Key news
Exhibits 132: Instructure Holdings Inc. - Key offerings
Exhibits 133: SWOT
Exhibits 134: Magoosh - Overview
Exhibits 135: Magoosh - Product / Service
Exhibits 136: Magoosh - Key offerings
Exhibits 137: SWOT
Exhibits 138: McGraw Hill LLC - Overview
Exhibits 139: McGraw Hill LLC - Product / Service
Exhibits 140: McGraw Hill LLC - Key news
Exhibits 141: McGraw Hill LLC - Key offerings
Exhibits 142: SWOT
Exhibits 143: Pearson Plc - Overview
Exhibits 144: Pearson Plc - Business segments
Exhibits 145: Pearson Plc - Key news
Exhibits 146: Pearson Plc - Key offerings
Exhibits 147: Pearson Plc - Segment focus
Exhibits 148: SWOT
Exhibits 149: PrepScholar - Overview
Exhibits 150: PrepScholar - Product / Service
Exhibits 151: PrepScholar - Key offerings
Exhibits 152: SWOT
Exhibits 153: Sylvan Learning LLC - Overview
Exhibits 154: Sylvan Learning LLC - Product / Service
Exhibits 155: Sylvan Learning LLC - Key offerings
Exhibits 156: SWOT
Exhibits 157: TPR Education LLC - Overview
Exhibits 158: TPR Education LLC - Product / Service
Exhibits 159: TPR Education LLC - Key offerings
Exhibits 160: SWOT
Exhibits 161: Inclusions checklist
Exhibits 162: Exclusions checklist
Exhibits 163: Currency conversion rates for US$
Exhibits 164: Research methodology
Exhibits 165: Information sources
Exhibits 166: Data validation
Exhibits 167: Validation techniques employed for market sizing
Exhibits 168: Data synthesis
Exhibits 169: 360 degree market analysis
Exhibits 170: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the test preparation market in us: ArborBridge, BenchPrep, Blackboard Inc., C2 Educational System Inc., Cengage Learning Holdings II Inc., Club Z Inc., CogniFit Inc., Graham Holdings Co., Imagine Learning LLC, Instructure Holdings Inc., Kaplan Inc., Magoosh, McGraw Hill LLC, Pearson Plc, PrepScholar, Sylvan Learning LLC, Test Innovators, TESTIVE, TPR Education LLC, and USATestprep LLC.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is technological advances in test preparation services."

According to the report, one of the major drivers for this market is the increasing emphasis on online mode of test preparation.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • ArborBridge
  • BenchPrep
  • Blackboard Inc.
  • C2 Educational System Inc.
  • Cengage Learning Holdings II Inc.
  • Club Z Inc.
  • CogniFit Inc.
  • Graham Holdings Co.
  • Imagine Learning LLC
  • Instructure Holdings Inc.
  • Kaplan Inc.
  • Magoosh
  • McGraw Hill LLC
  • Pearson Plc
  • PrepScholar
  • Sylvan Learning LLC
  • Test Innovators
  • TESTIVE
  • TPR Education LLC
  • USATestprep LLC