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Financial Cards and Payments in Turkey

  • ID: 1085518
  • Report
  • Region: Turkey
  • 41 pages
  • Euromonitor International
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In 2018, financial cards recorded strong growth as consumers increasingly shifted from cash to card payments. Pre-paid cards and debit cards remained the key drivers of growth. Increasing numbers of consumers prefer debit cards instead of cash for micropayments. Reward schemes introduced by leading debit card issuers are also increasing the appeal of debit cards for consumers.

The publisher's Financial Cards and Payments in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Financial Cards and Payments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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FINANCIAL CARDS AND PAYMENTS IN TURKEY

Executive Summary
Financial Cards Record Strong Performance
Card Payments Record A Dynamic Performance Despite Macroeconomic Deterioration and Declining Consumer Confidence
New Local Card Operator Intensifies Competition
Commercial Financial Cards Register Strong Growth
Forecast Period Set To See Strong Growth in Card Payments
Market Indicators
Table 1 Number of POS Terminals: Units 2013-2018
Table 2 Number of ATMs: Units 2013-2018
Table 3 Value Lost to Fraud 2013-2018
Table 4 Card Expenditure by Location 2017
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2013-2018
Table 6 Domestic versus Foreign Spend 2018
Market Data
Table 7 Financial Cards by Category: Number of Cards in Circulation 2013-2018
Table 8 Financial Cards by Category: Number of Accounts 2013-2018
Table 9 Financial Cards Transactions by Category: Value 2013-2018
Table 10 Financial Cards by Category: Number of Transactions 2013-2018
Table 11 Consumer Payments by Category: Value 2013-2018
Table 12 Consumer Payments by Category: Number of Transactions 2013-2018
Table 13 M-Commerce by Category: Value 2013-2018
Table 14 M-Commerce by Category: % Value Growth 2013-2018
Table 15 Financial Cards: Number of Cards by Issuer 2013-2017
Table 16 Financial Cards: Number of Cards by Operator 2013-2017
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2013-2017
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2013-2017
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 20 Forecast Financial Cards by Category: Number of Accounts 2018-2023
Table 21 Forecast Financial Cards Transactions by Category: Value 2018-2023
Table 22 Forecast Financial Cards by Category: Number of Transactions 2018-2023
Table 23 Forecast Consumer Payments by Category: Value 2018-2023
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2018-2023
Table 25 Forecast M-Commerce by Category: Value 2018-2023
Table 26 Forecast M-Commerce by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Prospects
Headlines
Prospects
New Card Holders Driving Credit Cards
Commercial Credit Cards Offer Strong Potential Growth
Increase in Mobile and Online Shopping and New Payment Technologies Having A Positive Impact
Competitive Landscape
Privately Owned Banks Dominate Credit Cards
Publicly Owned Banks Increase Investment
Leading Banks Focusing on Product Development in Commercial Credit Cards
Category Data
Table 27 Credit Cards: Number of Cards in Circulation 2013-2018
Table 28 Credit Cards Transactions 2013-2018
Table 29 Credit Cards in Circulation: % Growth 2013-2018
Table 30 Credit Cards Transactions: % Growth 2013-2018
Table 31 Commercial Credit Cards: Number of Cards in Circulation 2013-2018
Table 32 Commercial Credit Cards Transactions 2013-2018
Table 33 Commercial Credit Cards in Circulation: % Growth 2013-2018
Table 34 Commercial Credit Cards Transactions: % Growth 2013-2018
Table 35 Personal Credit Cards: Number of Cards in Circulation 2013-2018
Table 36 Personal Credit Cards Transactions 2013-2018
Table 37 Personal Credit Cards in Circulation: % Growth 2013-2018
Table 38 Personal Credit Cards Transactions: % Growth 2013-2018
Table 39 Credit Cards: Number of Cards by Issuer 2013-2017
Table 40 Credit Cards: Number of Cards by Operator 2013-2017
Table 41 Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 42 Credit Cards Payment Transaction Value by Operator 2013-2017
Table 43 Commercial Credit Cards: Number of Cards by Issuer 2013-2017
Table 44 Commercial Credit Cards: Number of Cards by Operator 2013-2017
Table 45 Commercial Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 46 Commercial Credit Cards Payment Transaction Value by Operator 2013-2017
Table 47 Personal Credit Cards: Number of Cards by Issuer 2013-2017
Table 48 Personal Credit Cards: Number of Cards by Operator 2013-2017
Table 49 Personal Credit Cards Payment Transaction Value by Issuer 2013-2017
Table 50 Personal Credit Cards Payment Transaction Value by Operator 2013-2017
Table 51 Forecast Credit Cards: Number of Cards in Circulation 2018-2023
Table 52 Forecast Credit Cards Transactions 2018-2023
Table 53 Forecast Credit Cards in Circulation: % Growth 2018-2023
Table 54 Forecast Credit Cards Transactions: % Growth 2018-2023
Table 55 Forecast Commercial Credit Cards: Number of Cards in Circulation 2018-2023
Table 56 Forecast Commercial Credit Cards Transactions 2018-2023
Table 57 Forecast Commercial Credit Cards in Circulation: % Growth 2018-2023
Table 58 Forecast Commercial Credit Cards Transactions: % Growth 2018-2023
Table 59 Forecast Personal Credit Cards: Number of Cards in Circulation 2018-2023
Table 60 Forecast Personal Credit Cards Transactions 2018-2023
Table 61 Forecast Personal Credit Cards in Circulation: % Growth 2018-2023
Table 62 Forecast Personal Credit Cards Transactions: % Growth 2018-2023
Headlines
Prospects
Debit Cards Benefiting From Changing Consumer Perceptions
Strong Growth Prospects for Commercial Debit Cards
Leading Players' Reward Programmes Boost Dynamism of Debit Cards
Competitive Landscape
Publicly Owned Banks To Continue To Dominate Debit Cards
Private Banks Look To Reward Programmes
Leading Players Set To Invest in Developing New Payment Technologies
Category Data
Table 63 Debit Cards: Number of Cards in Circulation 2013-2018
Table 64 Debit Cards Transactions 2013-2018
Table 65 Debit Cards in Circulation: % Growth 2013-2018
Table 66 Debit Cards Transactions: % Growth 2013-2018
Table 67 Debit Cards: Number of Cards by Issuer 2013-2017
Table 68 Debit Cards: Number of Cards by Operator 2013-2017
Table 69 Debit Cards Payment Transaction Value by Issuer 2013-2017
Table 70 Debit Cards Payment Transaction Value by Operator 2013-2017
Table 71 Forecast Debit Cards: Number of Cards in Circulation 2018-2023
Table 72 Forecast Debit Cards Transactions 2018-2023
Table 73 Forecast Debit Cards in Circulation: % Growth 2018-2023
Table 74 Forecast Debit Cards Transactions: % Growth 2018-2023
Headlines
Prospects
Acceptance and Popularity of Open Loop Pre-paid Cards Set To Increase
Employee Cards Add Dynamism To Pre-paid Cards
Gift Cards Enjoy A Positive Outlook Thanks To Their Convenience
Competitive Landscape
Increasingly Fragmented Competitive Environment
Change in Regulations
New Cards To Intensify Competition
Category Data
Table 75 Pre-paid Cards: Number of Cards in Circulation 2013-2018
Table 76 Pre-paid Cards Transactions 2013-2018
Table 77 Pre-paid Cards in Circulation: % Growth 2013-2018
Table 78 Pre-paid Cards Transactions: % Growth 2013-2018
Table 79 Closed Loop Pre-paid Cards Transactions 2013-2018
Table 80 Closed Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 81 Open Loop Pre-paid Cards Transactions 2013-2018
Table 82 Open Loop Pre-paid Cards Transactions: % Growth 2013-2018
Table 83 Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 84 Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 85 Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 86 Pre-paid Cards Transaction Value by Operator 2013-2017
Table 87 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 88 Closed Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 89 Closed Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 90 Closed Loop Pre-paid Cards Transaction Value by Operator 2013-2017
Table 91 Open Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
Table 92 Open Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
Table 93 Open Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
Table 94 Open Loop Pre-paid Cards Transaction Value by Operator 2013-2017
Table 95 Forecast Pre-paid Cards: Number of Cards in Circulation 2018-2023
Table 96 Forecast Pre-paid Cards Transactions 2018-2023
Table 97 Forecast Pre-paid Cards in Circulation: % Growth 2018-2023
Table 98 Forecast Pre-paid Cards Transactions: % Growth 2018-2023
Table 99 Forecast Closed Loop Pre-paid Cards Transactions 2018-2023
Table 100 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
Table 101 Forecast Open Loop Pre-paid Cards Transactions 2018-2023
Table 102 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2018-2023
Prospects
Note: Product cover images may vary from those shown
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