+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Tobacco in Tunisia

  • PDF Icon

    Report

  • 43 Pages
  • June 2023
  • Region: Tunisia
  • Euromonitor International
  • ID: 1095863
2022 was a challenging year for tobacco in Tunisia, with current and constant value sales falling, as well as volume sales. This dismal picture was largely due to a double-digit fall in the volume sales of cigarettes and this was in spite of a further slight increase in smoking prevalence.

The analyst's Tobacco in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

TOBACCO IN TUNISIA
EXECUTIVE SUMMARY
  • Tobacco in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tobacco?
OPERATING ENVIRONMENT
  • Legislation
  • Summary 1 Legislation Summary at a Glance
  • Minimum legal smoking age
  • Smoking prevalence
  • Tar levels
  • Health warnings
  • Plain packaging
  • Advertising and sponsorship
  • Point-of-sale display bans
  • Smoking in public places
  • Low ignition propensity (LIP) cigarette regulation
  • Flavoured tobacco product ban
  • Vapour products
  • PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
  • Table 1 Number of Adult Smokers by Gender 2017-2022
MARKET DATA
  • Table 2 Sales of Tobacco by Category: Volume 2017-2022
  • Table 3 Sales of Tobacco by Category: Value 2017-2022
  • Table 4 Sales of Tobacco by Category: % Volume Growth 2017-2022
  • Table 5 Sales of Tobacco by Category: % Value Growth 2017-2022
  • Table 6 Forecast Sales of Tobacco by Category: Volume 2022-2027
  • Table 7 Forecast Sales of Tobacco by Category: Value 2022-2027
  • Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
  • Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 2 Research Sources
CIGARETTES IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Double-digit fall in volume sales, in spite of increased smoking prevalence
  • The illicit trade dominates
  • Two economy brands relaunched
PROSPECTS AND OPPORTUNITIES
  • Moderate volume growth over forecast period
  • Health warnings may dampen volume growth
  • Possible international partnership for RNTA
TAXATION AND PRICING
  • Taxation rates
  • Table 10 Taxation and Duty Levies 2017-2022
  • Average cigarette pack price breakdown
  • Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
  • Table 11 Sales of Cigarettes: Volume 2017-2022
  • Table 12 Sales of Cigarettes by Category: Value 2017-2022
  • Table 13 Sales of Cigarettes: % Volume Growth 2017-2022
  • Table 14 Sales of Cigarettes by Category: % Value Growth 2017-2022
  • Table 15 Sales of Cigarettes by Blend: % Volume 2017-2022
  • Table 16 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2017-2022
  • Table 17 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2017-2022
  • Table 18 Sales of Cigarettes by Pack Size: % Volume 2017-2022
  • Table 19 Sales of Cigarettes by Price Band: % Volume 2017-2022
  • Table 20 NBO Company Shares of Cigarettes: % Volume 2018-2022
  • Table 21 LBN Brand Shares of Cigarettes: % Volume 2019-2022
  • Table 22 Sales of Cigarettes by Distribution Format: % Volume 2017-2022
  • Table 23 Illicit Trade Estimate of Cigarettes: Volume 2017-2022
  • Table 24 Forecast Sales of Cigarettes: Volume 2022-2027
  • Table 25 Forecast Sales of Cigarettes by Category: Value 2022-2027
  • Table 26 Forecast Sales of Cigarettes: % Volume Growth 2022-2027
  • Table 27 Forecast Sales of Cigarettes by Category: % Value Growth 2022-2027
  • Table 28 Forecast Sales of Cigarettes by Blend: % Volume 2022-2027
  • Table 29 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2022-2027
  • Table 30 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2022-2027
  • Table 31 Forecast Sales of Cigarettes by Pack Size: % Volume 2022-2027
  • Table 32 Forecast Sales of Cigarettes by Price Band: % Volume 2022-2027
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • First official imported brand of pipe tobacco available in 2022
  • Increased production of local cigars leads to healthy volume increase
  • Value sales for cigarillos still negligible
PROSPECTS AND OPPORTUNITIES
  • Rosy outlook for pipe tobacco
  • Further launch of other global pipe tobacco brands over forecast period
  • Cigars registers healthy volume growth, in spite of challenges
CATEGORY DATA
  • Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2017-2022
  • Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2017-2022
  • Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2017-2022
  • Table 36 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2017-2022
  • Table 37 Sales of Cigars by Size: % Volume 2017-2022
  • Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2018-2022
  • Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2019-2022
  • Table 40 NBO Company Shares of Cigars: % Volume 2018-2022
  • Table 41 LBN Brand Shares of Cigars: % Volume 2019-2022
  • Table 42 NBO Company Shares of Cigarillos: % Volume 2018-2022
  • Table 43 LBN Brand Shares of Cigarillos: % Volume 2019-2022
  • Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2018-2022
  • Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2019-2022
  • Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2018-2022
  • Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2019-2022
  • Table 48 Distribution of Cigars and Cigarillos by Format: % Volume 2017-2022
  • Table 49 Distribution of Smoking Tobacco by Format: % Volume 2017-2022
  • Table 50 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2022-2027
  • Table 51 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2022-2027
  • Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2022-2027
  • Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2022-2027
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN TUNISIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • One year after arrival, heated tobacco registers significant volume growth
  • Tunisian authorities continue fight against e-vapour products
  • Moderate volume growth for smokeless tobacco
PROSPECTS AND OPPORTUNITIES
  • Moderate volume growth for heated tobacco over forecast period
  • Expected crackdown on illicit trade of e-vapour products
  • Lower volume growth for smokeless tobacco
CATEGORY INDICATORS
  • Table 54 Number of Adult Vapers 2017-2022
CATEGORY DATA
  • Table 55 Sales of Smokeless Tobacco by Category: Volume 2017-2022
  • Table 56 Sales of Smokeless Tobacco by Category: % Volume Growth 2017-2022
  • Table 57 Sales of Tobacco Heating Devices: Volume 2017-2022
  • Table 58 Sales of Tobacco Heating Devices: % Volume Growth 2017-2022
  • Table 59 Sales of Heated Tobacco: Volume 2017-2022
  • Table 60 Sales of Heated Tobacco: % Volume Growth 2017-2022
  • Table 61 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2017-2022
  • Table 62 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2017-2022
  • Table 63 NBO Company Shares of Smokeless Tobacco: % Volume 2018-2022
  • Table 64 LBN Brand Shares of Smokeless Tobacco: % Volume 2019-2022
  • Table 65 NBO Company Shares of E-Vapour Products: % Value 2018-2022
  • Table 66 LBN Brand Shares of E-Vapour Products: % Value 2019-2022
  • Table 67 NBO Company Shares of Tobacco Heating Devices: % Volume 2018-2022
  • Table 68 LBN Brand Shares of Tobacco Heating Devices: % Volume 2019-2022
  • Table 69 NBO Company Shares of Heated Tobacco: % Volume 2018-2022
  • Table 70 LBN Brand Shares of Heated Tobacco: % Volume 2019-2022
  • Table 71 Distribution of Smokeless Tobacco by Format: % Volume 2017-2022
  • Table 72 Distribution of E-Vapour Products by Format: % Value 2017-2022
  • Table 73 Forecast Sales of Smokeless Tobacco by Category: Volume 2022-2027
  • Table 74 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2022-2027
  • Table 75 Forecast Sales of Heated Tobacco: Volume 2022-2027
  • Table 76 Forecast Sales of Heated Tobacco: % Volume Growth 2022-2027
  • Table 77 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2022-2027
  • Table 78 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2022-2027