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Colour Cosmetics in Belgium

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    Report

  • 29 Pages
  • May 2025
  • Region: Belgium
  • Euromonitor International
  • ID: 119693
Retail value sales of colour cosmetics grew in current value terms in Belgium in 2024, though at a slower rate than in the previous year, when growth was mostly driven by price increases. Prices stabilised in the final year of the review period. At the same time, in the context of high prices and pressure on purchasing power, consumers shifted significantly towards mass colour cosmetics.

The Colour Cosmetics in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Colour Cosmetics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Price stabilisation
  • L'Oréal’s rivals close the gap
  • Supermarkets and small local grocers the largest channels
PROSPECTS AND OPPORTUNITIES
  • Demand set to rise with easing of pressure on consumer purchasing power
  • Demand for premium cosmetics to recover over the forecast period
  • Health and personal care stores to continue developing in colour cosmetics
CATEGORY DATA
  • Table 1 Sales of Colour Cosmetics by Category: Value 2019-2024
  • Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Colour Cosmetics: % Value 2020-2024
  • Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2021-2024
  • Table 5 LBN Brand Shares of Eye Make-up: % Value 2021-2024
  • Table 6 LBN Brand Shares of Facial Make-up: % Value 2021-2024
  • Table 7 LBN Brand Shares of Lip Products: % Value 2021-2024
  • Table 8 LBN Brand Shares of Nail Products: % Value 2021-2024
  • Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2021-2024
  • Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2024-2029
  • Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN BELGIUM
EXECUTIVE SUMMARY
  • Beauty and personal care in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2019-2024
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources