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Fragrances in the Netherlands

  • ID: 119775
  • Report
  • April 2021
  • Region: Netherlands
  • 26 Pages
  • Euromonitor International
Fragrances suffered a substantial drop in value sales in 2020 and was the hardest hit among beauty and personal care categories. The lack of social occasions as well as the financial uncertainty for many consumers as a consequence of the outbreak of COVID-19 had a strongly negative impact on volume demand and the frequency of purchases. Consumers avoided larger social gatherings and, for instance, did not organise any parties, did not go out to restaurants and avoided going to the office.

The Fragrances in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fragrances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
FRAGRANCES IN THE NETHERLANDS

KEY DATA FINDINGS

2020 IMPACT
  • A lack of social occasions causes a severe decrease in sales of fragrances
  • Premium fragrances is hardest hit by the closure of retail stores
  • Men’s fragrances fares better than women’s fragrances due to development room and a still growing consumer base
RECOVERY AND OPPORTUNITIES
  • Despite a positive growth forecast, fragrances is not expected to see a full recovery to its pre-pandemic value
  • New consumer behaviours such as working from home will affect the forecast period growth of fragrances
  • Unisex fragrances will continue to perform best as the boundaries between male and female products become more blurred
CATEGORY DATA
  • Table 1 Sales of Fragrances by Category: Value 2015-2020
  • Table 2 Sales of Fragrances by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Fragrances: % Value 2016-2020
  • Table 4 LBN Brand Shares of Fragrances: % Value 2017-2020
  • Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
  • Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
  • Table 7 Forecast Sales of Fragrances by Category: Value 2020-2025
  • Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025
BEAUTY AND PERSONAL CARE IN THE NETHERLANDS

EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?
  • Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
  • Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025
MARKET DATA
  • Table 9 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
  • Table 15 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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