Hot Drinks in Japan

In 2025, hot drinks in Japan saw an increase in retail value sales, driven by price hikes, despite a decline in retail volume sales. Coffee prices rose strongly, impacting consumption, although health-oriented products, such as those promoting gut health, continued to attract consumers. Nestlé Japan maintained its lead through innovation, while Kataoka Bussan excelled with functional variants. Supermarkets remained the primary sales channel, with e-commerce growing due to subscription services.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.