Men’s grooming saw strong current value growth in Nigeria in 2024, but this was driven by a strong rise in unit prices, with the average unit price increasing by 40%. Volume sales, meanwhile, declined as the poor economic conditions, characterised by high inflation, limited consumer spending power and forced many consumers to reduce consumption and focus their spending on core essentials such as food.
The Men's Grooming in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Men's Grooming in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Men's Grooming market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGSBEAUTY AND PERSONAL CARE IN NIGERIADISCLAIMER
2024 DEVELOPMENTS
PROSPECTS AND OPPORTUNITIES
CATEGORY DATA
EXECUTIVE SUMMARY
MARKET DATA
SOURCES
