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Rtds in Costa Rica

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    Report

  • 22 Pages
  • June 2025
  • Region: Costa Rica
  • Euromonitor International
  • ID: 1203274
Volume sales of RTDs grew strongly in Costa Rica in 2024. These beverages are increasingly seen as a tastier and sometimes healthier alternative to beer and are especially popular among middle- and higher-income consumers, as well as younger generations. In addition, their convenience and suitability for on-the-go consumption are key drivers of sales. However, RTDs remain more expensive than beer, which limits broader adoption.

The RTDs in Costa Rica report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Malt-based RTDs, Non Alcoholic RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the RTDs market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • RTD continue to grow in popularity, driven by launch of new varieties
  • Diageo continues as leading company
  • Supermarkets is preferred channel for RTDs, thanks to wide product selection
PROSPECTS AND OPPORTUNITIES
  • Growth in tourism will continue to boost sales
  • Larger 1-litre presentations will offer savings for consumers
  • Growing interest in wellness will drive growth of hard seltzers
CATEGORY DATA
  • Table 1 Sales of RTDs by Category: Total Volume 2019-2024
  • Table 2 Sales of RTDs by Category: Total Value 2019-2024
  • Table 3 Sales of RTDs by Category: % Total Volume Growth 2019-2024
  • Table 4 Sales of RTDs by Category: % Total Value Growth 2019-2024
  • Table 5 Sales of RTDs by Off-trade vs On-trade: Volume 2019-2024
  • Table 6 Sales of RTDs by Off-trade vs On-trade: Value 2019-2024
  • Table 7 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2019-2024
  • Table 8 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2019-2024
  • Table 9 GBO Company Shares of RTDs: % Total Volume 2020-2024
  • Table 10 NBO Company Shares of RTDs: % Total Volume 2020-2024
  • Table 11 LBN Brand Shares of RTDs: % Total Volume 2021-2024
  • Table 12 Forecast Sales of RTDs by Category: Total Volume 2024-2029
  • Table 13 Forecast Sales of RTDs by Category: Total Value 2024-2029
  • Table 14 Forecast Sales of RTDs by Category: % Total Volume Growth 2024-2029
  • Table 15 Forecast Sales of RTDs by Category: % Total Value Growth 2024-2029
ALCOHOLIC DRINKS IN COSTA RICA
EXECUTIVE SUMMARY
  • Alcoholic drinks in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • On-trade vs off-trade split
  • What next for alcoholic drinks?
MARKET BACKGROUND
  • Legislation
  • Legal purchasing age and legal drinking age
  • Drink driving
  • Advertising
  • Smoking ban
  • Opening hours
  • On-trade establishments
TAXATION AND DUTY LEVIES
OPERATING ENVIRONMENT
  • Contraband/parallel trade
  • Duty free
  • Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
  • Outlook
MARKET INDICATORS
  • Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2019-2024
MARKET DATA
  • Table 17 Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
  • Table 18 Sales of Alcoholic Drinks by Category: Total Value 2019-2024
  • Table 19 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
  • Table 20 Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024
  • Table 21 GBO Company Shares of Alcoholic Drinks: % Total Volume 2020-2024
  • Table 22 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2019-2024
  • Table 23 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2024
  • Table 24 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2024-2029
  • Table 25 Forecast Sales of Alcoholic Drinks by Category: Total Value 2024-2029
  • Table 26 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2024-2029
  • Table 27 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources