Wine in Uruguay

Wine in Uruguay faced multiple headwinds in 2024, including a poor harvest driven by an exceptionally dry climate and the drought of 2023. Volume sales fell significantly both off-trade and on. Local producers, whose output comprised over two thirds of low-quality table wine in total volume sales, saw their competitiveness erode as prices remained too high to match the value proposition of imports. Consequently, many consumers shifted to higher-quality offerings from Argentina and Chile.

The Wine in Uruguay report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non Alcoholic Wine, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.