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Spirits in Belarus

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    Report

  • 27 Pages
  • May 2021
  • Region: Belarus
  • Euromonitor International
  • ID: 1214789
COVID-19 encouraged consumers to shift their off-trade alcohol purchases in 2020 from large grocery stores to specialist alcohol retailers, which were perceived to be safer shopping destinations during the pandemic. Although there was no government-mandated lockdown in place in Belarus in 2020, many health-cautious consumers limited their visits to on-trade establishments, resulting in a significant volume sales decline of up to 100% in the spring of 2020.

The publisher's Spirits in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Non Alcoholic Spirits, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Spirits market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SPIRITS IN BELARUSKEY DATA FINDINGS
2020 IMPACT
  • Strong on-trade decline as a result of COVID-19 in 2020
  • Significant local currency depreciation boosts unit prices
  • Vodka, a saturated category in which demand remains tied to traditional consumption

RECOVERY AND OPPORTUNITIES
  • Anticipated recovery with the return to on-trade establishments; however, price sensitivity will continue
  • State import regulation to protect local producers
  • Social media and degustation events to promote frequent new product development

CATEGORY DATA
  • Table 1 Sales of Spirits by Category: Total Volume 2015-2020
  • Table 2 Sales of Spirits by Category: Total Value 2015-2020
  • Table 3 Sales of Spirits by Category: % Total Volume Growth 2015-2020
  • Table 4 Sales of Spirits by Category: % Total Value Growth 2015-2020
  • Table 5 Sales of Spirits by Off-trade vs On-trade: Volume 2015-2020
  • Table 6 Sales of Spirits by Off-trade vs On-trade: Value 2015-2020
  • Table 7 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 8 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 9 GBO Company Shares of Spirits: % Total Volume 2016-2020
  • Table 10 NBO Company Shares of Spirits: % Total Volume 2016-2020
  • Table 11 LBN Brand Shares of Spirits: % Total Volume 2017-2020
  • Table 12 Forecast Sales of Spirits by Category: Total Volume 2020-2025
  • Table 13 Forecast Sales of Spirits by Category: Total Value 2020-2025
  • Table 14 Forecast Sales of Spirits by Category: % Total Volume Growth 2020-2025
  • Table 15 Forecast Sales of Spirits by Category: % Total Value Growth 2020-2025

ALCOHOLIC DRINKS IN BELARUS
EXECUTIVE SUMMARY
  • COVID-19 impact on alcoholic drinks
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • On-trade vs off-trade split
  • What next for alcoholic drinks?

MARKET BACKGROUND
  • Legislation
  • Legal purchasing age and legal drinking age
  • Drink driving
  • Advertising
  • Smoking ban
  • Opening hours
  • On-trade establishments

TAXATION AND DUTY LEVIES
  • Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2021
  • Table 16 Excise Tax on Alcoholic Drinks 2019-2021

OPERATING ENVIRONMENT
  • Contraband/parallel trade
  • Duty free
  • Cross-border/private imports

KEY NEW PRODUCT LAUNCHES
  • Outlook

MARKET INDICATORS
  • Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020

MARKET DATA
  • Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
  • Table 19 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
  • Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
  • Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
  • Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
  • Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
  • Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
  • Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
  • Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
  • Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
  • Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
  • Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
  • Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
  • Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
  • Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025

DISCLAIMER
SOURCES
  • Summary 2 Research Sources